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▢ BUY IT NOW TO HELP FUND ITS CREATION
Now in its 5th year - with 4 calendars, 2 coffee table books and donations of over 50 thousand pounds to various charities under its belt, the global phenomenon Red Hot returns, bringing you the hottest British ginger lads in the buff for 2018.
This year, the calendar by photographer Thomas Knights and Art Director Elliott James Freize will raise funds for the Ben Cohen STANDUP foundation, a charity that helps connect communities and supports those doing real-world work to eradicate bullying, especially in the LGBTQ community.
The theme for 2018 is "British Boys" and for the first time we will get to hear directly from the models in exclusive video content. On each month of the calendar there will be a code that unlocks the model's video content, just for you.
▢ WE ARE BRINGING TO YOU, BY REQUEST, THE HOTTEST RED HOT CALENDAR TO DATE!
NUDITY (not explicit)
ALL NEW MODELS
BLUE SKY AND SUNSHINE
And of course... RED HAIR
▢ WHY BRITISH BOYS?
We plan to take this national calendar idea around the world and for 2019 shoot "Red Hot American Boys" then "Red Hot German Boys", followed by "Red Hot Australian Boys" and "Red Hot Dutch Boys". You get the idea...
▢ ATTENTION! ✧✧✧MODEL SEARCH✧✧✧
▢ ARE YOU A RED HOT BRITISH BOY?
Our 2017 model search winner Rob Smith stars in the calendar, and now it is your opportunity!
We are looking for 9 buff ginger men based in the UK to join Rob, Alex and Chris in the 2018 calendar. You need to have a handsome face, great body and awesome personality, natural red hair and a British accent and also be available to shoot in London in July.
To enter our "Red Hot British Boys" model search, submit a couple of images of yourself in the Red Hot underwear (available from here) in a message to our Facebook Page. Every week we will showcase 5 guys, the one who gets the most likes on our page will go into the online final at the end of June. The winners will be announced at the start of July.
▢ COST BREAKDOWN:
Thomas & Elliott are not taking a wage to create the calendar, below is the breakdown of costs to show where the money goes:
- £3,300 Calendar printing
- £500 Shipping calendars to UK
- £200 Proofs
- £300 Shoot production costs
- £250 Transport
- £400 Retouching
- £200 Calendar graphic design
- £500 Behind the scenes video
- POSTAGE of Kickstarter rewards (estimate) = £2,625
- PACKING of KS rewards (estimate) = £875
= £3,500 P+P COSTS
+ Kickstarter fees (9%) = £824
- TOTAL £9,974
▢ HOW DID WE GET HERE?
Check out our first art book "Red Hot 100" that was successfully kickstarted in 2014, and raised over 10 thousand pounds for charity:
More recently we launched our most successful Kickstarter project for our second art book "Red Hot II" in 2016. It launched it in Rotterdam and raises money for the Diana Award and went on to have a critically acclaimed London exhibition at Beers Gallery in early 2017:
Risks and challenges
The weather is one risk. The UK isn't famous for it's blue sky and sunshine days, but because we can shoot flexibly we can make it work.
We have given ourselves the whole of July (one of the sunniest months) in London (one of the Sunniest places in the UK) and just need 2 sunny days to complete the shoot.Learn about accountability on Kickstarter
- (30 days)