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A themed subscription box including indie books, tea, coffee, treats, swag, and support for an amazing cause. www.reademandsteep.com
A themed subscription box including indie books, tea, coffee, treats, swag, and support for an amazing cause. www.reademandsteep.com
A themed subscription box including indie books, tea, coffee, treats, swag, and support for an amazing cause. www.reademandsteep.com
65 backers pledged $4,340 to help bring this project to life.

About

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Read em and Steep Monthly Book Subscription Box

$4,340

65

Background:

Read 'em and Steep was founded on the idea that adults deserve a monthly book subscription box that they can relate to! There are currently more than 20  book subscription boxes in the U.S., the majority of which are geared towards teens and young adults. At Read 'em and Steep we wanted to create a different type of box with YOU in mind. 

Who you are:

  • A lover of adult fiction (and occasional non-fiction!)
  • A believer in literacy for all
  • An adorer of unique and hand made goods
  • A celebrator of diversity in literature
  • A small business supporter
  • An explorer of uncharted literature territory

How we are different:

  • Our box is targeted to socially conscious adults who enjoy substantive reading and well thought of bookish items.
  • Our box includes books that are independently published by either the author or small indie publishing companies, many of which we have already forged partnerships with.
  • All books and related items will be hand selected and unique, and will support the work of other small businesses.
  • We will celebrate diversity by regularly featuring minority and women authors.

Each box will be perfectly hand curated by librarian and book addict Jada Jones and her team of bibliophiles. You will receive (at least) one independently published book, a selection of coffee and/or tea, and 3-5 other theme related must haves. These items will vary, but you can expect to receive coffee and tea related items (mugs, steepers, spoons), treats (candy, cookies, goodies), and bookish goods (journals, bookmarks, stationary). All items will be hand picked, unique, and often hand made or independently designed. 

Through our partnership with Room to Read, your monthly subscription also helps to bring books to those in need around the world. So not only will your life will be enriched, you will be sharing the joy that reading brings with those who otherwise would not  have access to books. Room to Read also works to remove barriers for girls to attend school in developing countries.

Children checking out books in Sri Lanka | Room to Read. Photo credit: Anne Holmes
Children checking out books in Sri Lanka | Room to Read. Photo credit: Anne Holmes

 

We have also forged partnerships with indie publishers, artisans, and tea companies including Bookish Wonderland, Akashic Books, Ecco Press and Bookmarks for Kindness, just to name a few.

Finally, chosen books will be culturally relevant, socially aware, and often from minority or female authors. It is unlikely that you will already have read any of these books, however they will be like finding a diamond in a haystack.

How We Will Use the Funds:

The funds raised for Read 'em and Steep startup will be used as follows:

1.  Inventory-we realize that this is the most important part! That is why the majority of funds will be used to purchase items to fulfill the subscriptions for the first 3 months. We have already made business partnerships including with independent publishers, authors, artisans, and exotic coffee/tea distributors so that we will be able to bring you the best goods at the best price.

2. Fees-this part of the budget will be used for Kickstarter fees, website domain costs, trademark and business fees.

3. Materials-this includes things like boxes, packing materials, printing supplies, etc.

4. Advertising-we will use this portion of the budget to pay for ads on websites and Google results improvements.

5. Shipping-while boxes will be shipped to you at no additional cost, shipping costs will still be incured. This portion of the budget will be used to get your boxes to you!

     

 Note to other kickstarters: please visit and support   http://kickingitforward.org a community for crowdunders! 

Risks and challenges

We recognize that there are risks and challenges with starting any small business, especially in today's society. We have spent countless months trying to identify these risks and mitigate them as much as possible.

One obvious risk is how to keep overhead low while providing our customers with high quality items at a great price. We have successfully cultivated relationships through use of Jada's librarian network. We have created partnerships with independent book publishers, artists, artisans, and other small business owners. These partnerships will guarantee high quality and unique items at that we can continue to offer at a great price. We have also limited overhead by setting up in home "shops" at each team member's home. Lower overhead equals more, high quality goods for you!

Another risk is scaling the business. There is of course always risk involved when starting as a small startup and attempting to scale to a larger company. We have done our best to mitigate this risk by partnering with vendors who have the ability and interest in fulfilling both small and large orders without delay. We have also designed a sort of pyramid model for staffing. Right now we are working with a very small staff at the top point of the pyramid. As business grows we will expand outwards and add additional team members who have already pledged their time and support.

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Support

  1. Select this reward

    Pledge $1 or more About $1.00

    Proud supporter

    Love our idea and want to show support but not invest too much? This is the level for you.

    Includes:
    • Personal thank you from the REAS team
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    1 backer
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  2. Select this reward

    Pledge $5 or more About $5

    Library Page

    At this level you will receive one exclusive and secret bookish themed item!

    Includes:
    • Surprise!
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    Ships to Only United States
    3 backers
    $
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  3. Select this reward

    Pledge $20 or more About $20

    Bookmarker

    At this level you will receive the surprise gift from the Library Page level PLUS one of the 3 independent books from the first 3 month's boxes.

    Includes:
    • Surprise!
    • Exclusive Hand Picked Book!
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    Ships to Only United States
    Limited 7 backers
    $
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  4. Select this reward

    Pledge $40 or more About $40

    Librarian

    At this level you will receive the Library Page exclusive surprise, exclusive access to a month subscription to Read em and Steep, and early access to renew for future months.

    Includes:
    • Surprise Gifts!
    • One Month Subscription Box!
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    Ships to Only United States
    33 backers
    $
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  5. Select this reward

    Pledge $80 or more About $80

    Media Specialist

    Pledge $80 and receive 2 months of exclusive Read em and Steep Boxes plus an EXTRA surprise item!

    Includes:
    • Surprise Gifts!
    • 2 Month Subscription Box!
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    Ships to Only United States
    5 backers
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  6. Select this reward

    Pledge $140 or more About $140

    Branch Director

    At this level you get it all! All items above PLUS a 3 month subscription to Read em and Steep with books, other exclusive content and additional surprise items! You will also receive exclusive access to Read em and Steep for 3 months. No one else will be able to get their hands on these items!

    Includes:
    • 3 month subscription box!
    • Surprise Gifts!
    • Exclusive Access to Read em and Steep for 3 Months!
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    Ships to Only United States
    Limited 10 backers
    $
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  7. Select this reward

    Pledge $300 or more About $300

    Proud library supporter

    Three month subscription for THREE PEOPLE! What a great gift! That's 3 separate 3 month subscriptions!

    Includes:
    • 3 month subscription box!
    • Exclusive Access to Read em and Steep for 3 Months!
    • Surprise Gifts!
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    Ships to Only United States
    3 backers
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  8. Select this reward

    Pledge $500 or more About $500

    Executive Director

    The most EXCLUSIVE level! Limited quantities available. You will receive everything PLUS an exclusive Read em and Steep T-shirt designed by our team. You will also receive early access to box renewal and a $5 monthly discount for as long as you remain a member!

    Includes:
    • 3 month subscription box!
    • Exclusive Access to Read em and Steep for 3 Months!
    • Surprise Gifts!
    • Exclusive T-Shirt!
    • $5 Monthly Discount For Life!
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    Ships to Only United States
    Limited 0 backers
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Funding period

- (30 days)