$1
pledged of $35,000pledged of $35,000 goal
1
backer
22days to go

All or nothing. This project will only be funded if it reaches its goal by Thu, October 10 2019 8:30 PM UTC +00:00.

Shark Nark: Keeping the ocean safe one beach at a time!

An app that provides real time information on the beach locale of your choice. Designed to alert the user to potential hidden dangers.

Shark Nark: Keeping the ocean safe one beach at a time!

An app that provides real time information on the beach locale of your choice. Designed to alert the user to potential hidden dangers.

$1
pledged of $35,000pledged of $35,000 goal
1
backer
22days to go

All or nothing. This project will only be funded if it reaches its goal by Thu, October 10 2019 8:30 PM UTC +00:00.

About

This should be the scene that comes to mind when we think about spending a beautiful day at the beach. Over 50 million people visit the beach each year. I, myself, have spent countless hours swimming, snorkeling and scuba diving off the California coast. 

The Problem




How can we protect ourselves from unseen dangers? Simply use the Shark Nark app before entering the water every time! 

WE WANT TO SAVE LIVES! 

Our mission is to help protect the life and limbs of our loved ones. We have seen an increase of shark attacks over the past decade and each year the increase in the human population means more visitors in the ocean. However human's aren't the only ones that need protecting! For every human killed by a shark, humans kill approximately two million sharks. There is clearly a need for intervention to protect both human and shark.

The more humans in the sea, the more human-shark interactions.

“The number of human-shark interactions is strongly correlated with time spent by humans in the sea. As the human population continues to expand and as interest in outdoor aquatic recreational activities increases, the incidence of shark attacks is expected to rise …. This underscores the importance of global efforts to improve ocean rescue, medical care and shark education.” ~ Florida Museum

The United States had the largest number of unprovoked attacks in 2018 and there has been an increase in unprovoked attacks since 2010, with North America having 42% of the attacks worldwide. Unprovoked attacks are defined as incidents where an attack on a live human occurs in the shark’s natural habitat with no human provocation of the shark. For the past 60 years, Florida, California and Hawaii, respectively, have had more shark attacks than lightning fatalities.

Shark attack is probably the most feared natural danger to man, surpassing even hurricanes, tornadoes and earthquakes in the minds of most beach users and sailors. Almost any large shark, roughly two meters or longer in total length, is a potential threat to humans. Following recent trends, surfers and those participating in board sports, accounted for most of the incidents, 53% of the total cases. Swimming or wading were another 30%. The White shark lives between 40 and 70 years, unless killed by predators, which provides many opportunities for human interaction over the shark's lifetime.

In the United States since the beginning of 2019, there have been 30 confirmed shark attacks, one being fatal, according to multiple outlets citing local officials. While we understand that many more people are injured and killed on land while driving to and from the beach than by sharks in the water, a shark attack is a hazard that must be considered by anyone entering the marine environment.

In addition to predators, many people fall victim to rip tides each year. A rip tide, or rip current, is a strong, narrow current of water that moves directly away from shore. It cuts through the waves like a running river out to sea. A rip current is strongest near the surface and can be hazardous to unsuspecting people. There are, on average, 34,000 rescues each year of people caught in a rip current. 36 of those were fatal. As in any recreational activity, participants must acknowledge that certain risks are part of the sport.

The Solution ~ the Shark Nark app

The Shark Nark is the answer to keeping our beaches safe for our ocean lovers while continuing to protect the sharks that call the same waters home. The app provides vital information on the chosen locale, including high/low tide, lunar activity, fish activity, existence of rip currents, air temperature and bottom composition. Most importantly the app provides a warning if there is an increased risk of shark attack or being caught in a rip tide at that given location and time.


The Social Aspect

Origin Story

It is said that you have a 1 in 63 chance of dying from the flu and only a 1 in 3.7 million chance of being killed by a shark during your lifetime. That is what Luke counted on when he entered the ocean that fateful day in 2010. He was a 19-year old college student who was loved by all who knew him, including me. Within an hour of entering the ocean, Luke was gruesomely attacked by an 16 to 18 foot Great White Shark near Santa Barbara, California. His best friend helplessly watched the entire event. Luke’s life faded away as his best friend carried him in his arms as he swam them to shore after the attack. 

This accident affected many other people also. He has changed us in more ways than one. If Luke had an app like the Shark Nark and used it that day before entering the ocean, he would have received a warning to stay out of the water. Would he have chosen to stay out that morning and still be alive today? While we can’t save Luke or bring him back, we can make every effort to make useful tools available to keep our loved ones safer when playing in our oceans. We have no doubt that this app will help save lives!


What's Next?

We can’t create this app alone. We need to hire an app creator and other talented people to bring the app to life, which takes money. The app will be available in two versions: purchase the ad-free version or download the free app that includes our Sponsor’s advertising. The income generated will help to cover the ongoing costs to keep the app running. Most of the expense is for the payroll required to hire the required analysts and programmers.

Our primary costs:

  1. Taking the programs and data from a command-driven program on a computer to an automated website function that populates scores on its own.
     
  2. Building the App that pulls the required data and sends notifications to your phone.
     
  3. Developing a program that sends alerts via text message of possible dangers at the beach locale on the user’s profile calendar in the app.

Thank you!

Thank you so much for your support and for sharing our project with anyone you feel might be interested in saving lives. With your financial  help we will get this app fully developed and ready for download by every surfer, bodyboarder and swimmer. Let’s start saving lives!

Any questions about the creators, the organizations involved, or media requests should be directed to Cliff@SharkNark.com

Any questions about the App should be directed to Dawn@SharkNark.com

Rewards 

These are examples of some of the rewards being offered. The final design will vary slightly because our final logo will be much, much cooler. We have an artist working on it now and will update the photos once it's done.

Risks and challenges

The challenges are:

1. Creating the software application and bringing it to market through the standard media (i.e. Apple App Store).

2. The coding for the data capture and analysis needs to be written.

3. The data needs to be collected and stored for use by the app.

We hope to include the data collected from tagged sharks around the world as part of this app. This will provide important information including patterns to watch out for and whether a shark is in the vicinity.

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Environmental commitments

Visit our Environmental Resources Center to learn how Kickstarter encourages sustainable practices.

Long-lasting design

I have developed my app to be long lasting through monthly ad campaigns and downloads of the purchased Premium ad-free app.

Reusability and recyclability

I developed a product that has no material waste or packaging to be eliminated. All reward items will be made from sustainable fabrics by a zero-waste company. Such a company will donate all fabric waste to other companies to be re-purposed.

Sustainable materials

I developed a product that has no material waste or packaging to be eliminated. All reward items will be made from sustainable fabrics by a zero-waste company. Such a company will donate all fabric waste to other companies to be re-purposed.

Environmentally friendly factories

I will choose a zero-waste company to create the reward items, like apparel. Any access Fabric or waste materials will be donated to be re-purposed into other products.

Sustainable fulfillment and distribution

I have developed a product that doesn't require shipping. The app that can be downloaded by anyone anywhere in the world, provided they have internet access.

Questions about this project? Check out the FAQ

Support

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    Early Access

    Get access to Shark Nark before it is in the App Store!

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    Free Premium Version of the App

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    Shark Nark Hoodie

    Shark Nark Hoodie plus all lower level rewards.

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    Shark Nark t-Shirt & Hat

    You will receive a Shark Nark beach bag plus all lower level rewards

    Includes:
    • Shark Nark t-shirt & Hat
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    Shark Nark Beach Tote & Towel

    Receive a quality Shark Nark beach towel and carrying tote plus all the lower level rewards.

    Includes:
    • Shark Nark Beach Tote & Towel
    • Shark Nark t-shirt & Hat
    • Shark Nark Hoodie
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    Founding Contributor

    You'll have an icon on our app showing that you were a founding member plus receive all lower level rewards!

    Includes:
    • Founding Contributor Icon
    • Shark Nark Beach Tote & Towel
    • Shark Nark t-shirt & Hat
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    60 days of Ad Space

    You will have ad space to run your choice of ad on our app for a total of 60 days, with the option to renew at the end.

    Includes:
    • Advertising space on app
    • Founding Contributor Icon
    • Shark Nark Beach Tote & Towel
    • Shark Nark t-shirt & Hat
    • Shark Nark Hoodie
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