About this project
CONCEPT: CHANCE, FATE AND ART INTERSECT
24 Photographers, 24 Hrs, San Francisco Winter Solstice 12.21.2011 (AKA Project 24) will be a photography book featuring the work of 24 unique and gifted photographers, each assigned to one of 24 iconic areas in San Francisco, documenting his or her own specific one hour in photographs.
In maintaining to the verity of the project, for each photographer, the specific area, exact recording hour, as well as the recording method (B&W film or digital color), will all be left to chance; the drop of a Bingo ball. This event, the Bingo ball drop, videotaped and posted online prior to 12.21.2011
This project is intended to reveal the rich culture and diversity that makes San Francisco one of the most vibrant, cosmopolitan cities in the United States. Each photographer will seize for one hour, TRUTH, as it unfolds. This will NOT be a sanitized, highly polished version of what outsiders believe San Francisco should appear as, but a documentary photo journal of what San Francisco factually is.
Because this project is a collaborative effort emphasizing the individual photographer, full creative license will be granted with respect to artistic choice of subject, composition, lighting, etc. The only stipulations the photographer must adhere to are: 1) no pornography 2) image must bear truth and veracity in the eyes of the photographer 3) no image may be scripted, staged or rehearsed 4) at least 24 usable images must be taken during the specific hour 5) post processing of the images will be limited to color and exposure correction ONLY 6) in maintaining with the fidelity of the project, photographers are forbidden from communicating with each other, until after the completion of the project.
Once the photographer has concluded their assignment they will submit 24 images of their choice, along with an essay to be included in the book. Each photographer will have two pages dedicated to their images; one page will feature a single image of their choice, along with the essay. The adjoining page will be of the 24 images in a collage, designed entirely by the photographer. The book will be assembled in chronological order and contain a bio of each photographer. The 24 chosen photographers will be listed on Kickstarter.
A covenant detailing the above essential elements will be signed by each of the 24 photographers and featured in the preface of the print books.
Will Mosgrove, MFA Director for the School of Photography at the Academy of Art University: Project 24 Project Advisor
MJ Bogatin of Bogatin, Corman & Gold. 1300 Broadway, Suite 800, Oakland, CA 94612: Project 24 Legal Counsel
Lesley Hansen: Project 24 Project Coordinator
Jeremy Veverka: Project 24 Videographer
SINTAK STUDIOS 2779 16th Street, San Francisco, CA 94103
San Francisco is a peninsula encompassing a land area of less than 47 square miles. It is the second most-densely populated city in the United States, with a multitude of microclimates and a mix of distinct neighborhoods. San Francisco has become a city of tolerance, with a thriving arts scene and deep commitment to social activism.
The selected areas to be documented are as follows:
North Beach - enclave of Italian American businesses
Chinatown – one of the oldest, largest Asian communities in North America
Little Russia - delis, bakeries, video stores all catering to newly arrived immigrants from the former USSR
SOMA – one of the hottest areas, a mix of high tech, industrial, nightclubs and high-rise apartments
Financial District – home to more than 30 international institutions. The banking center of the West Coast
Hunter’s Point –urban blight, high unemployment, crime and poverty have left this one neighborhood behind
Fisherman’s Wharf – number 1 attraction area for tourists
GG Park – the largest urban park in the US. Due to its size, TWO photographers will be assigned, one to cover the west end, the other the east end.
Japantown – largest and oldest Japanese enclave in the US
Mission District – vibrant mix of Latin culture and young professionals, also a flourishing arts scene
Marina – chic, affluent neighborhood situated on the bay
Presidio – formerly a military base, now a state park and home to Lucas Arts
Ocean Beach – the west end of the city, gracing the Pacific Ocean
Tenderloin – mix of seedy streets and theatre district
Civic Center – City Hall, Government buildings, and the Asian Art Museum
Castro District – largest and best known gay neighborhood
Nob Hill - home to the city’s upper class families
Twin Peaks – two of the highest hills in SF
Sunset District – the largest district in SF, located on the west side, overlooking the Pacific Ocean
Haight-Ashbury: epicenter of the “Summer of Love” and hippie movement
Lone Mountain – former cemetery, considered a historic hill
Sea Cliff – affluent area offering the best views of the Pacific Ocean
Potrero Hill – a dynamic mix of homes, businesses and industry
FRUITS OF LABOR
Because this project depends entirely upon the collaboration of 24 skilled, independent photographers, an Advisor and an Assistant, approximately 1/4 of our budget has been allocated to this human resource. Please understand that this is not a significant amount, given the total number of people involved and the task mandated. For all involved, this project truly is a labor of love.
PRINT BOOKS: Special edition and limited edition books will be offered on-line and in local retail stores, as well as nationwide. We will be seeking to publish the book locally. Presently, several publishing houses have expressed interest!
ARCHIVE QUALITY PRINTS: Will be created for a gallery exhibition, as well as for general sale. All prints will be produced by a local lab.
GALLERY EXHIBITION: As a component of this project, we intend a gallery exhibition in Spring 2012. We have several locations scouted, final choice will be based on availability and budget.
E-BOOKS: Due to the numerous elements involved (design, editing, content and layout), as well as the cost of producing an E-book, this segment of the project will only be implemented if it can be supported, in like by revenue sales from print books and prints. We would love to see this happen, what a thrill it would be!
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