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A hands on programming language for girls and boys aged 3 and up. Montessori learning meets LOGO Turtle. (Kickstarter Gold Edition)
A hands on programming language for girls and boys aged 3 and up. Montessori learning meets LOGO Turtle. (Kickstarter Gold Edition)
A hands on programming language for girls and boys aged 3 and up. Montessori learning meets LOGO Turtle. (Kickstarter Gold Edition)
3,373 backers pledged $781,823 to help bring this project to life.

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Cubetto - Coding without screens for kids aged 3 and up

$781,823

3,373

The campaign has ended, but the adventure continues! Our own store, full of Cubetto coding wonders, is now live! Visit the store here or click on the banner below.

Cubetto and his universe have raised more than $2,300,000 from more than 10,000 backers across 3 campaigns. The most crowdfunded ed-tech project in history!

The best is yet to come… join us on... 

Facebook | Twitter | Press | Say hi!

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A coding toy for girls and boys aged 3 and up. It takes coding off the screen, and into the real world with a programming language you can touch.

And this is how it works...

As seen on...

 

For girls and boys aged 3+

Children help Cubetto, a friendly wooden robot, navigate a magical world by writing their first programs using hands-on coding blocks. No tablets, no WiFi.

Coding without screens

Cubetto transforms coding into a hands-on, screen-free experience. A Montessori-approved coding toy that makes programming logic accessible to the youngest.

Does it really work?

Think Montessori meets Coding. We've already built and shipped over 20,000 units to schools, homes and libraries across islands, deserts and cities in over 96 countries. 

Here's what our community has to say...

 

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Inside every box

Every Cubetto Playset comes with the tools you need to begin your coding adventure right out of the box:

  • 1x Cubetto
  • 1x Interface Board
  • 16x Blocks (6x Forward, 4x Right, 4x Left, 2x Function)
  • 1x World Map
  • 2x Storybooks (User Manual + Book 0) 

Cubetto - Made of hardwearing wood, Cubetto is your smiling coding companion. He's ready for any adventure – tell him where to go and how to get there.

Interface Board - This is your command line, or your keyboard, if you will. It automatically pairs with your Cubetto, and there's even space to write functions.

Coding Blocks - This is the clever part. The blocks are a coding language you can touch, like MIT's LOGO from the '70s. Use them to write programs for Cubetto.

World Map & Books - A durable, 1x1 meter, cloth World Map that helps you plan your adventures, along with a storybook full of progressive activities and challenges.

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Expand play with Adventure Packs (2 new, 6 in total)

Adventure Packs make up a rich and exciting world of adventure and play. Each pack is a theme, and contains a World Map + Storybook.

Here's what you can expect...

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Swarmy Swamp (New!) - An airboat ride through a misty marshland. A world filled with exotic plants and animals. Take in the sights, and make some friends along the way.

Polar Expedition (New!) - A heart-thumping Arctic race. Slick through icy plains, past polar bears and weather stations. Travel by starlight under the Northern Lights.

Space Odyssey - A trip to the fringes of our solar system. Visit the International Space Station, Mars, and Jupiter. Wave at our pale blue dot from the depths of our galaxy.

Blue Ocean - A submarine voyage below the waves. From bubbling underwater volcanoes, to sunken treasures. Swim beneath the icebergs of the North Sea, and up again.

Big City - A fast-paced ride through a bustling metropolis. Negotiate high traffic between dizzying skyscrapers, and take in the parks, markets and landmarks. Beep beep!

Ancient Egypt - A historical journey to the Great Pyramids. Learn about long-lost civilizations and hieroglyphics. Unearth ancient treasures, and solve the Sphinx mysteries.

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What else can you do with Cubetto?

We believe toys are only as good as the memories they create, which is why we conceived Cubetto as the starting block into a world of magical maps, epic stories, engaging activities, and games.

Here's a handful of ideas...

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Take him golfing - Build a mini-golf course. Code your way to birdies, eagles, and pars. Extra brownie points for holes in one, and double that for course creativity.

Design a maze - Flip your world map over and design a mind bending maze with tape. Use logic to find your way out with the blocks. Just don't reach the centre... trust us.

Make him draw - Grab a blank piece of paper. Strap some felt tips to Cubetto. Unleash your creativity. Draw fractals. Create patterns. Play with geometry and colours.

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How is this Montessori?

It's non-prescriptive - Cubetto gives children the ability to think and play within the world they create, giving them freedom to express their own unique ideas and ways to solve problems.

It's child-centered - All they need to get started is a nudge in understanding that blocks = actions. Each block is a personal discovery to master the world around them.

It builds resilience - Solving problems with the blocks is about trial and error. Once a sequence is sent to Cubetto, the result is immediately obvious. If wrong, they can just start again.

It's social - Playtime with Cubetto is even better with friends. An active way for children to communicate, negotiate and problem-solve over a meaningful, tangible experience.

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How is this coding?

Algorithms - Algorithms are sets of precise instructions. The blocks are a physical representation of specific instructions, and once compiled, form an actual algorithm children can touch.

The Queue - Instructions in programs are executed following precise orders. In other words, an intentional sequence of instructions, or a queue, represented by the Board's wavy line.

Debugging - The instructions are laid on the Board, and are immediately executed by Cubetto, so when he doesn't arrive where he should, fixing mistakes is as easy as swapping a block.

Recursions - Create a subroutine by "packing" a sequence in the function line, and call it in the queue with a blue block when you need it. Make long sequences shorter, and more efficient.

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Cubetto in education

Cubetto comes with over 120 curriculum-mapped lesson plans, fit for education programs all over the world. Cubetto is the easiest way to introduce computer programming in early years learning.

From Montessori, to Common Core, to Coding Clubs, to STEM programs, Cubetto has been used in schools across 96 countries and counting. Curious about our education programs

Here's what educators have to say...

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Our favourite rewards

$275, Cubetto Complete - Alongside the classic Cubetto Playset, get all 6 Adventure Packs for the ultimate coding Adventure. + The Personalised Storybook. This is the big one!

$225, Cubetto Classic - The classic Cubetto Playset, that includes the Board, the Blocks, and Cubetto the robot. All you need to start your adventure. + Personalised Storybook.

$20, Personalised Storybook - We'll turn your littles into their own illustrated story character, in this Kickstarter-exclusive adventure book that reads well, even without a Cubetto Playset.

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Award-winning design

Honoured with Gold Cannes Lions, Red-Dot Design Awards and MoMA exhibitions, Cubetto is more than a great educational toy. It's a little piece of design history. Something we hope you'll gift to your children, and that your children will one day gift to theirs.

Why coding for 3-year-olds?

Much like playing with Cubetto, computational thinking is about breaking down tasks into a logical sequence of steps to reach an objective. In fact, computational thinking is something we do every day to solve all kinds of problems, big and small.

Thinking about the world around us the same way we think in the world of Cubetto is empowering. It gives us the confidence to try things out, break the rules, and shape our environment. Which is pretty amazing!

Playtime with Cubetto is collaborative, because you learn that complicated tasks are best tackled by more than one person. It encourages creativity by showing you there is no right or wrong way to reach your objectives and make the impossible possible.

Who are you people?

We've gone from 2 founders in an apartment to a community of thousands. 4 years ago we decided to make coding in early years our mission. We never changed our minds. We're parents, dreamers, and creators...

This is our story...

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Project timeline

We're prepared. The Cubetto Playset itself is already in production. What this campaign allows us to do is, produce, and launch 2 new maps, which we've meticulously planned for.

Tech specs

(A) LEDs, (B) Sequence Line, (C) Function Line, (D) Go Button, (E) Big Screw, (F) Direction Arrow, (G) Battery Housing, (H) On/Off, (I) Shell, (J) Wheels, (K) Castor, (L) On/Off, (M) Battery Housing

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Why Kickstarter again?

We've been here before, on 2 separate occasions. In 2013, to successfully finance Cubetto's development, and in 2016 to successfully launch Cubetto at scale. Today we're back for a third time to make Cubetto's world bigger, brighter, bolder, by launching two brand new Adventure Packs.

When we first came to Kickstarter in 2013 we didn't just find a platform to fund a project. We found a home, and we found a community. We found a new, honest, and transparent way to connect our products directly to those who need them. We wouldn't have it any other way.

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A small part in a big play

Our world is changing. What our children needed yesterday isn't necessarily what they will need tomorrow, but innovation doesn't always mean disregarding tradition.

If the present is a wall, with past and future on either side, we can only stand on the broad shoulders of those who came before us to peer confidently at what comes next. 

The field of education technology is a relay race. Each previous innovator passing the baton of progress to the next. We just happen to be in the right place, at the right time.

Small as we are, we love what we do, because it makes us feel part of a much bigger mission. Join us again, and like us you can be part of something much bigger too.

Thank you!

Filippo Yacob (Co-Founder & CEO), Matteo Loglio (Co-Founder), Valeria Leonardi (Co-Founder), Ben Callicott, Hugo Mathers, Alessandro Paglia, Federica Orlati, Dimitri Hadjichristou, Simon Rudder, Sze-Von Lam, Magalie Belmo, Matt Lee, Giorgia Migliaresi, Natasha Polyviou, Becca Jackson, Ian McGregor.

Follow us!

Twitter, Facebook, Instagram

Writing about us?

press@primotoys.com

Risks and challenges

This will be our third Kickstarter project we complete as a team. We've always delivered, and we're sure we'll deliver again.

No worthy project is ever without challenges, and our pledge to you is that we'll meet and conquer each and every one of them as they arise.

We're prepared. We've worked with our manufacturing partners for almost two years now, and we've been through a dozen production runs before.

Our promise to you? Every backer will be treated like our first, and will receive a quality product with an authentic experience.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge $5 or more About $5

    Love Pack

    Love – From all of us at Primo Toys. Plus a DIGITAL DOWNLOAD of our lesson plans, activities and story books. Plus, your name forever seared inside Cubetto's firmware, and on our website!

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    77 backers
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  2. Select this reward

    Pledge US$ 20 or more About $20

    Personalised Storybook

    A beautifully printed storybook with your child as an illustrated heroine/hero in their own Kickstarter-exclusive adventure. A unique, tangible gift that reads well even without having a Cubetto Playset.

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    Ships to Anywhere in the world
    48 backers
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  3. Select this reward

    Pledge US$ 50 or more About $50

    x2 Adventure Packs (New)

    Get two brand new, Kickstarter exclusive Adventure Packs. Adventure Packs make up a rich and exciting world of play and storytelling. Each pack is themed, and contains a 1x1 meter cloth Map + Storybook with challenges and activities.

    This reward gets you: Polar Expedition, and Swarmy Swamp. Something for the old guard!

    + Love Pack
    + Personalised Storybook

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    Ships to Anywhere in the world
    552 backers
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  4. Select this reward

    Pledge US$ 100 or more About $100

    x6 Adventure Packs

    Get all six Adventure Packs. Two new ones, and four classics. Adventure Packs make up a rich and exciting world of play and storytelling. Each pack is themed, and contains a 1x1 meter cloth Map + Storybook with challenges and activities.

    This rewards get you all 6 adventure packs! Two new ones, and four classics: Polar Expedition, Swarmy Swamp, Space Odyssey, Deep Dive, Big City, and Ancient Egypt.

    + Love Pack
    + Personalised Storybook

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    Ships to Anywhere in the world
    99 backers
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  5. Select this reward

    Pledge $175 or more About $175

    GET CUBETTO (Earliest Bird)

    Get Cubetto (With $50 off our retail price). A new learning toy that makes coding tangible, fun and age appropriate for a new generation of little coders.

    It's powered by a Montessori approved coding language you can touch, inspired by the LOGO Turtles of yesteryears, and it works without the need for screens or literacy!

    Includes:
    • Cubetto Robot
    • Interface Board
    • 16× Coding Blocks
    • World Map
    • Personalised Storybook
    • Love Pack
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    Ships to Anywhere in the world
    Limited 204 backers
    $
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  6. Reward no longer available

    Pledge $195 or more About $195

    GET CUBETTO (Early Bird)

    You get Cubetto (With $30 off our retail price). A new learning toy that makes coding tangible, fun and age appropriate for a new generation of little coders.

    It's powered by a Montessori approved coding language you can touch, inspired by the LOGO Turtles of yesteryears, and it works without the need for screens or literacy!

    Includes:
    • Cubetto Robot
    • Interface Board
    • 16× Coding Blocks
    • World Map
    • Personalised Storybook
    • Love Pack
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 380 backers
    $
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  7. Select this reward

    Pledge US$ 225 or more About $225

    GET CUBETTO

    You get Cubetto. A new learning toy that makes coding tangible, fun and age appropriate for a new generation of little coders.

    It's powered by a Montessori approved coding language you can touch, inspired by the LOGO Turtles of yesteryears, and it works without the need for screens or literacy!

    + Love Pack
    + Personalised Storybook

    Includes:
    • Cubetto Robot
    • Interface Board
    • 16× Coding Blocks
    • World Map
    • Personalised Storybook
    • Love Pack
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 187 backers
    $
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    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Reward no longer available

    Pledge US$ 235 or more About $235

    CUBETTO COMPLETE (Earliest bird)

    You get Cubetto with all 6 Adventure Packs (And $104 off our retail price). A new learning toy that makes coding tangible, fun and age appropriate for a new generation of little coders.

    It's powered by a Montessori approved coding language you can touch, inspired by the LOGO Turtles of yesteryears, and it works without the need for screens or literacy!

    Includes:
    • Cubetto Robot
    • Interface Board
    • 16× Coding Blocks
    • World Map
    • All Six Adventure Packs
    • Personalised Storybook
    • Love Pack
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 200 backers
    $
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  9. Reward no longer available

    Pledge US$ 255 or more About $255

    CUBETTO COMPLETE (Early bird)

    You get Cubetto with all 6 Adventure Packs (And $84 off our retail price). A new learning toy that makes coding tangible, fun and age appropriate for a new generation of little coders.

    It's powered by a Montessori approved coding language you can touch, inspired by the LOGO Turtles of yesteryears, and it works without the need for screens or literacy!

    Includes:
    • Cubetto Robot
    • Interface Board
    • 16× Coding Blocks
    • World Map
    • All Six Adventure Packs
    • Personalised Storybook
    • Love Pack
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 725 backers
    $
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  10. Select this reward

    Pledge $275 or more About $275

    CUBETTO COMPLETE

    You get Cubetto with all 6 Adventure Packs (And $94 off our retail price). A new learning toy that makes coding tangible, fun and age appropriate for a new generation of little coders.

    It's powered by a Montessori approved coding language you can touch, inspired by the LOGO Turtles of yesteryears, and it works without the need for screens or literacy!

    Includes:
    • Cubetto Robot
    • Interface Board
    • 16× Coding Blocks
    • World Map
    • All Six Adventure Packs
    • Personalised Storybook
    • Love Pack
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 859 backers
    $
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  11. Select this reward

    Pledge $995 or more About $995

    CUBETTO EDU CLUB

    You may like the idea of a new coding toy for all genders, languages and cultures. One that works without screens or literacy.

    This pledge allows you to support the project in a HUGE way. A Cubetto Edu Club brings 4X CUBETTO + X6 ADVENTURE PACKS to the school, coding club, or institution of your choice.

    You also get access to an ONLINE TRAINING WORKSHOP, and a lifetime membership to our online resource centre + special discounts on future products.

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    Limited 14 backers
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  12. Select this reward

    Pledge $5,000 or more About $5,000

    CUBETTO ACADEMY

    Pledging for a CUBETTO ACADEMY allows you to transform the charity, institution, or school of your choice forever. You will empower educators, and their learners through them, to engage with, understand, and practice the principles of programming logic through play, curriculum, and training.

    CUBETTO ACADEMY provides 20 CUBETTO DELUXE to the institution of your choice, along with 120 LESSON PLANS, and a hands on 1 day training workshop for up to 12 educators within your chosen institution. Primo’s education team will also offer continued support with program design, curriculum, and implementation.

    Includes:
    • 20× Cubetto Deluxe
    • 1 Day Workshop
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    Ships to Anywhere in the world
    Limited 0 backers
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Funding period

- (30 days)