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Primal Supply Meats is building a brick-and-mortar butcher shop to bring more locally sourced, pasture-raised meat to Philadelphia.
305 backers pledged $46,911 to help bring this project to life.

About

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$46,911

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Primal Supply Meats is a woman-owned butchery and local sourcing company providing sustainable, pasture-raised meats to Philadelphia. 

Since founding our business in 2016, we’ve grown our supply chain to support more than a dozen local farmers and 2 family-owned slaughterhouses in our region. Our wholesale program, which gives chefs access to sustainably raised whole animals, has helped put pasture-raised meats on the menus of more than 25 restaurants in and around the city. Our Butcher’s Club, a weekly subscription service for fresh-cut packages of meat, is available for home cooks at 11 locations around Philadelphia in partnership with local businesses.

Founding butchers Cecilie May and Heather Marold Thomason with partner farmer Beau Ramsburg at Rettland Farm in Gettysburg, PA
Founding butchers Cecilie May and Heather Marold Thomason with partner farmer Beau Ramsburg at Rettland Farm in Gettysburg, PA

We source directly from local farmers who raise animals in natural, healthy environments and manage their land responsibly. We promise 100% sourcing transparency and guarantee the highest quality product to the chefs and home cooks we supply.

Primal Supply cuts of pasture-raised pork and housemade sausage
Primal Supply cuts of pasture-raised pork and housemade sausage

We've participated in local farmers markets, launched a pop-up winter market series and formed a partnership with an independently owned grocery market to sell our meat directly to retail customers. The demand for our product has been positively overwhelming.

In 2017 the readers of Edible Philly voted us Local Heroes for our work that "benefits small farmers and customers alike". 

Butcher-owner Heather Marold Thomason demonstrates whole hog butchery for a packed audience at the 2017 Philly Farm and Food Fest
Butcher-owner Heather Marold Thomason demonstrates whole hog butchery for a packed audience at the 2017 Philly Farm and Food Fest

We're Building The Butcher Shop of Our Dreams

This spring, Primal Supply Meats will open its first brick-and-mortar butcher shop in the vibrant East Passyunk neighborhood of south Philly. It will be a traditional meat counter, where we can welcome and connect with our customers. We’ll offer fresh meat cut-to-order, as well as specialty groceries. We'll also host butchery classes and special events such as local product tastings.

A whole hog butcher demo in action
A whole hog butcher demo in action

The project is already underway, and we are launching this crowdfunding campaign to purchase refrigeration, including the meat locker and butcher cases. This equipment is critical for properly storing and showcasing our locally sourced, pasture-raised meats in the butcher shop.

Primal Supply cuts of 100% grassfed beef
Primal Supply cuts of 100% grassfed beef

We are asking for you all to be a part of this next chapter in our business, allowing us to support more farmers and reach more customers in and around the city of Philadelphia.

See You At The Butcher Counter! 

Learn more at about us at primalsupplymeats.com

 

Risks and challenges

Primal Supply Meats utilizes the craft of whole animal butchery to minimize waste and maximize impact on our local economy. Adding a traditional retail program to our model will not only help us to increase our sourcing commitments to farmers in the region, but also to better utilize the whole animals we purchase.

We are a small business, sourcing from and supporting many other small businesses, and there are countless challenges that arise on a weekly basis. Since day one, we have been adaptive and collaborative in our efforts to build a sustainable business model by diversifying our supply chain and working closely with both our partner farmers and our customers.

The opening of our butcher shop is eagerly awaited by the Philadelphia food community, and we are excited to serve our city and the neighborhood we will soon call home. We are grateful for the trust and support our customers, chefs, farmers, friends and family have shown us along the way.

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Support

  1. Select this reward

    Pledge $5 or more About $5

    High Five!

    Every brick matters.

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    • Thank you!
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    17 backers
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    Pledge $25 or more About $25

    Primal Supply Beanie

    Show your support and stay warm in your Primal Supply Meats red beanie.

    Includes:
    • Primal Supply Meats Red Beanie
    • Thank you!
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    45 backers
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    Pledge $50 or more About $50

    Primal Supply Classic Tee

    You'll look good in a super comfy classic Primal Supply t-shirt.

    Includes:
    • Primal Supply Meats Classic T-Shirt
    • Thank you!
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    Pledge $100 or more About $100

    Primal Supply Ltd. Edition Tee + Beanie

    (Camo is our favorite color) Your friends are going to envy your limited edition Primal Supply camo t-shirt and you can turn it up with your Primal Supply red beanie.

    Includes:
    • Primal Supply Limited Edition Camo T-Shirt
    • Primal Supply Meats Red Beanie
    • Thank you!
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    38 backers
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  5. Select this reward

    Pledge $150 or more About $150

    Butchery Class

    Learn the art of whole-animal butchery with Heather Thomason at the Primal Supply butcher shop. Attend a class of your choosing from our upcoming schedule, including: Sausage making, whole hog, whole lamb, beef forequarter and chicken butchery.

    Includes:
    • 1 Ticket to a Butchery Class
    • Thank you!
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    24 backers
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  6. Select this reward

    Pledge $200 or more About $200

    Butcher's Cuts

    Our butchers will cut a large Butcher's Club package just for you. Fresh steaks, chops, sausages, a roast or braising cut and a chicken will be packed in a red Primal Supply insulated tote along with a classic Primal Supply t-shirt. This is available for pick up at a Butcher's Club location of your choosing.

    Includes:
    • One-time Large Butcher's Club Package
    • Red Primal Supply Insulated Cooler Tote
    • Primal Supply Meats Classic T-Shirt
    • Thank you!
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    57 backers
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    Pledge $200 or more About $200

    Primal Supply Fan Pack

    NEW! We’ll make you a care package with our favorite meaty snacks and treats along with some limited edition gear, including a #1 Primal Dad baseball hat and a Primal Supply fanny pack full of our 100% grassfed beef jerky. *This package can be shipped outside of Philadelphia or picked up at a Butcher's Club location of your choosing.

    Includes:
    • Primal Supply Fanny Pack stuffed with 100% grassfed beef jerky
    • Selection of Primal Supply Cured Meats
    • Heirloom Popcorn
    • #1 Primal Dad Hat (or red Primal Supply beanie)
    • Primal Supply Meats Classic Crew Sweatshirt
    • Thank you!
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    2 backers
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    Pledge $300 or more About $300

    Primal Supply Chef Collaboration Dinner

    Attend a dinner in our upcoming Primal Supply Chef Collaboration pop-up series hosted in partnership with our network of chefs, including: Chad Williams of Friday Saturday Sunday, George Sabatino of Rooster Soup Co., Damon Menapace of Kensington Quarters and others. Tickets for you and a guest will include a multi-course meat-centric menu and beverage pairings.

    Includes:
    • 2 Tickets to a Primal Supply X Chef Collab Dinner
    • Thank you!
    Less
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    Reward no longer available 30 backers
    $
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  9. Select this reward

    Pledge $300 or more About $300

    Dry-Age Steak Collection

    NEW! Our butchers will cut a special collection of 100% grassfed, dry-age steaks just for you. We’ll pack a red Primal Supply insulated tote with a variety of 40-100 day dry-age NY strips, ribeyes and delmonicos, along with a classic Primal Supply t-shirt. This is available for pick up at the butcher shop or a Butcher's Club location of your choosing in Philadelphia.

    Includes:
    • Collection of 100% grassfed, dry-age steaks
    • Red Primal Supply Insulated Cooler Tote
    • Primal Supply Meats Classic T-Shirt
    • Thank you!
    Less
    Estimated delivery
    14 backers
    $
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  10. Select this reward

    Pledge $400 or more About $400

    Butchery Class Pass

    Learn the art of whole-animal butchery with Heather Thomason at the Primal Supply butcher shop. Attend 3 classes of your choosing from our upcoming schedule, including: Sausage making, whole hog, whole lamb, beef forequarter and chicken butchery.

    Includes:
    • 3 Tickets to Butchery Classes
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    4 backers
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  11. Reward no longer available

    Pledge $500 or more About $500

    Primal Supply + Vetri Butchery Dinner

    NEW! Two seats at a special whole animal dinner in our upcoming Primal Supply Chef Collaboration pop-up series hosted in partnership with Chef Marc Vetri. Tickets for you and a guest will include a butchery demonstration by Heather Thomason followed by a multi-course dinner with a nose-to-tail menu and beverage pairings.

    Includes:
    • 2 tickets to the Primal Supply + Vetri Whole Animal Dinner
    • Thank you!
    Less
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    Reward no longer available 8 backers
    $
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  12. Select this reward

    Pledge $1,000 or more About $1,000

    Private Butchery Class

    Invite your friends to learn the art of whole-animal butchery with Heather Thomason at the Primal Supply butcher shop. Host a private class of your choosing for up to 10 friends, including: Sausage making, whole hog, whole lamb, beef forequarter and chicken butchery.

    Includes:
    • Private Butchery Class for 10
    • Thank you!
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    1 backer
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    Pledge $5,000 or more About $5,000

    Lifetime High Fives!

    This is so many bricks for our dream butcher shop. We'll design a custom plaque in your honor to hang in the Primal Supply butcher shop. And give you high fives for life.

    Includes:
    • A plaque in honor of you in the Primal Supply Butcher Shop
    • Thank you!
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Funding period

- (19 days)