About this project
Hi my name is Makini Howell and here is our story..
We are a certified organic vegan company that started over 25 years ago. My parents started the company in Tacoma WA and raised my siblings and I vegan.
In 1993 my brother, sister and I moved to Seattle and went into the restaurant business. My brother and sister have Hillside Quickie in the U-district. And I have Plum Cafe (formally Sage), Plum Bistro, and Plum Market.
Most of you are familiar with our Plum Bistro located in Capitol Hill, Seattle. We consistently get great reviews and mentioned on various news publications such as Seattle Weekly, Veg News, The Stranger, and we've even gained national attention with fans such as India Arie and Ben Affleck.
A while back I made an impulse decision and bought a food truck.
The food truck has been sitting in storage for over a year now and it is time to get this baby on the road!
We decided to focus on the food truck instead of a new location because as a community focused company, we want to be available to everyone. As of now 3 of our 5 locations are within 5 miles of each other. With this food truck the possibilities are endless. We can be in Bellevue at 9 am and Ballard by noon!
Your money will go towards:
Painting the truck to match our cookbook coming out Spring 2013
- Staffing the truck
- Mechanics to make the truck useable
- Painting and cosmetics.
- Required titles to use the truck by the City of Seattle
- Increasing our supplies
What we will serve on the truck:
- Mac and Yease (duh)
- Tofu burgers
- Quinoa nachos
Where we will go:
- All the neighborhoods in Seattle and surrounding areas
- Festivals and events
- Private parties
- Open parties
- Your parents 40th anniversary
- Your baby's 1st birthday
- Amazon and Microsoft campuses
Thanks for taking the time to watch our video. Please share this with everyone you know and with your help we hope to show up in your neighborhood very soon.
Risks and challenges
Like all rewarding projects, there are some risks involved. We are expecting to have our food truck re-vamped and on the road by November, which is a little bit risky timing, since generally food trucks do most of their business in the summer. For a while it may cost us more money to run the truck than we are generating, fortunately we have three other locations that can act as financial support while we get the truck "on its feet." We also have a very loyal base of customers, who have come to love our other locations and hopefully will love our truck too! The food truck has some specific limitations that will not allow us to reproduce all of the favorite dishes from our stationary locations, but we intend to use these limitations to design a menu of street-friendly food that will continue to expand and bring variety to what Plum has to offer. All of Plum's locations are small, but a food truck is another scale all together, and will certainly present it's own logistical challenges. Typical speed bumps when opening a food truck are permitting issues (Seattle is not as food-truck friendly as Portland, and there's A LOT of paperwork involved) and mechanical issues (we're recycling and reinvesting in an old truck...which comes with some risks for breakdowns). Also, like all restaurants, we have to prove ourselves in the competitive Seattle food business, although with vegan food truck fare we have a one-of-a-kind advantage. Hopefully we can expand our audiences to people who feel reluctant to try vegan food. It's not hard to convince them once they've tried our delicious offerings, but the initial step can be a big one!Learn about accountability on Kickstarter
All you have to do is put in your donation (or increase a donation) and email us at firstname.lastname@example.org with the rewards you would like.
Pledge $1 or more
Our never ending appreciation and love along with a sticker to show your involvement towards the truck.Estimated delivery:
Pledge $25 or more
All $25 goes back to you in the form of vegan food. Think of it as paying for your meal in advance.Estimated delivery:
Pledge $50 or more
You choose our locations for the first month. Anyone who donates $50 or more; tell us were to go and we will be there.Estimated delivery:
Pledge $65 or more
A candle lit dinner for 2 at Plum Bistro. Your name will go on a special list and your table will be the only one with a candle to distinguish your importance. Unless there are other supports dining that night, then you will be sharing the spot light.Estimated delivery:
Pledge $100 or more
A 2 hour cooking class by one of our ChefsEstimated delivery:
Pledge $250 or more
1 backer All gone!
A dinner date with any one from our staff. Just look at these beautiful people! Plumbistro.com/moreEstimated delivery:
Pledge $400 or more
Fully catered dinner party at Plum Bistro for 8-10 peopleEstimated delivery:
Pledge $800 or more
Party at your house! We provide the food, servers, and clean up. Supplies will be provided for a party of 10-15 peopleEstimated delivery:
Pledge $1,000 or more
1 backer All gone!
Advanced copy of our cookbook that will not be release to the public until April 2013Estimated delivery:
Pledge $2,000 or more
Your name on the truck and all the rewards above.Estimated delivery:
- (30 days)