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$390 pledged of $66,000 goal
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By Diane Moca
$390 pledged of $66,000 goal
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About

Perfect: Parent -- Partner -- Professional -- it's the elusive female trio.

Millions of mothers chase that ideal, but many of us feel we are falling short. Why?

It could be the weight we want to lose. The intimacy we wish we could regain. The difficulties our kids are facing. The mess that fills our house. The lack of energy that slows us down.

So what do we do? Throw up our hands and figure, I'm doing my best. Life is good enough.

But secretly, we know it could be better -- if we just had more time, more money, more opportunities, more education, more something...

What we really need is more help to navigate motherhood in the 21st century.

There are 700 channels on television -- with niche networks focusing on subjects as narrow as football, food or fitness -- and not one is devoted solely to motherhood, the most important job on the planet (if we want our species to continue and thrive).

I am embarking on what should be the birth of the Mother of all channels -- the Mom Channel.

It will start with one pilot program.

I am creating a 60-minute news magazine show for OverAchieving Moms hosted by a professional television reporter and featuring expert interviews, anecdotal case studies and advice from successful mothers -- plus a written booklet offering step by step guidance for overachieving moms to fulfill meaningful goals that could have a profound impact on their lives.

I will work with professional videographers, editors, writers and researchers to seek out those mothers who seem to have it all -- smart and talented children, supportive and sexy husbands, successful and meaningful careers -- to find out how they achieved the elusive female trifecta (perfect parent-partner-professional) and how they conquered  the big hurdles that threatened to derail their seemingly perfect life. I will interview the mothers, follow them in their daily routine, and showcase their characteristics that allow them to get past each little bump in the road on a day-to-day basis. I will also seek out and interview professionals to expand on the mothers' advice and offer specific ways that viewers can mimic such success in their own lives.

The final product will be an emotional journey that will reveal the truth behind every Super Mom -- (in one case the mantra is "you can have it all, but not at the same time") -- and share how successful married working mothers cope with the inevitable crisis that catches all of us off guard at some point. 

I am a mother (of a teen and preteen) with the perfect perspective to shape the program's vision and a reporter (for more than 15 years in television) with the extensive expertise to create dynamically interesting and visually appealing video segments that engage, educate, and entertain.

You will be funding a project that will be posted on the Internet to inspire mothers everywhere and with the potential to inspire that one mother with the insight and resources to create the Mom Channel -- a network and corresponding website and app focused on helping mothers achieve their goals -- or just get through the day with their sanity!

Risks and challenges

The challenges in producing an hour-long program are the ability to find enough interesting people to interview on camera, to capture enough professional and compelling footage to showcase their situation, and to provide enough useful information for viewers to be able to apply such guidance to their own lives.

As a professional reporter, I have more than a decade of experience in seeking out just the right people to interview on a subject, getting those people to reveal their personal experiences and unguarded truths about the topic on camera, capturing the essential video components that will visually demonstrate their story, editing the video and graphics to create engaging and informative segments, and sifting through the intricacies of a complex subject to present a clear and focused story line that is understandable, entertaining and useful to viewers.

When I am researching and writing about a subject dear to my heart, my diligence and persistence knows no bounds.

All who know me have heard how difficult my journey has been just to get that first break in television news and then to continue successfully for years in an extremely competitive and demanding career that allowed me to develop my writing and storytelling skills.

If I had withered in the face of struggle, I would never have worked as a television reporter in Chicago, Los Angeles, Miami, Milwaukee, San Luis Obispo and Rockford.

This entire project is about how to overcome the curve balls that life throws our way, something I have been doing for years as a reporter, a wife and a mother.

My dogged persistence in the face of adversity will allow me to move past any obstacles I confront. If I don't have enough good interview subjects, I will find and interview more people. If I can't convince someone to let me videotape their children and home, I will use creative editing and animation to work around it as I've done for years. If I am overwhelmed with information, I will work day and night to consume it all and then hone in on the essential pieces that will convey the subject matter in a concise way to an audience.

One risk facing video producers is ending up with poorly shot footage, bad audio or shoddy editing.

I have been hiring my own crew for freelance projects for years, so I have plenty of contacts in the industry whose work is broadcast quality. I will have no trouble hiring top-notch professional videographers and editors to shoot and edit the production.

Another risk of a video production is the loss of material that has already been shot or edited. I will back up all footage on multiple separate drives to insure there is no lost time due to computer crashes.

Another risk for a video producer is not being able to devote enough time to the project to get it done before the deadline.

I have been working in a deadline-oriented industry for more than a decade and know the importance of finishing a production on time.

I am currently not working full-time or part-time for any company that would divert my attention from this project.

I am working as a freelance reporter and running my own home-based business, so I have no 9-5 commitments to keep me from moving forward on my Kickstarter project every day. I have assistants who work with me on my home-based business, so I am used to delegating duties when I need to free up time for a new project.

Once my project is funded, I can stop seeking other freelance reporting work and focus solely on my Kickstarter project.

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  1. Select this reward

    Pledge $10 or more About $10

    I will send you a link to watch the 60-minute news magazine show for OverAchieving Moms before it is released to the public.

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    I will send you a link to read the motherhood mentoring booklet and watch the 60-minute news magazine show for OverAchieving Moms before they are released to the public.

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    I will email you a personalized, signed copy of my Private List of the Top 30 Informational / Motivational Books and Courses that changed my life and a description of what problem areas each book helped me address.

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    I will send you an OverAchiever Mom sticker to proudly display on your car, briefcase, stroller, or where ever you want.

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    Pledge $30 or more About $30

    I will invite you to join our Editorial Board by submitting suggestions for who we should interview, what topics we should address, and what segments should be part of the OverAchiever Mom video magazine show, and you (and your website) will be listed at the end of the program as a Contributor -- plus you will get links to watch the OverAchiever Mom show and read the Motherhood Mentoring booklet.

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    I will send you a link to download and save both the 60-minute news magazine show and the motherhood mentoring booklet for OverAchieving Moms before they are released to the public.

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    I will mail you a DVD of the 60-minute news magazine show and send you a link to download and save the green electronic version of the motherhood mentoring booklet for OverAchieving Moms.

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    I will mail you a DVD of the 60-minute news magazine show and a printed copy of the motherhood mentoring booklet for OverAchieving Moms.

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    I will invite you to email a personalized question about discovering what goal will improve your situation, and I will provide a response to help you create a plan to achieve that goal.

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    I will spend one hour on a phone or Skype call mentoring you to help you discover what goal will improve your situation and to help you create a plan for you to achieve that goal.

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    I will pose your question (sent by email) to an industry expert and mention you by name in the 60-minute news magazine show for OverAchieving Moms.

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    I will pose your question (sent by email) to one of the overachiever moms profiled and mention you by name in the 60-minute news magazine show for OverAchieving Moms.

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    I will interview you by Skype or phone as an overachieving mom and include one soundbite from you in the 60-minute news magazine show for OverAchieving Moms.

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    I will interview you by Skype or phone as an industry expert and include one soundbite from you in the 60-minute news magazine show for OverAchieving Moms.

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    Pledge $1,500 or more About $1,500

    I will fly to your location and interview you as an overachieving mom and get video of your family and include your story in the 60-minute news magazine show for OverAchieving Moms.

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    I will fly to your location and follow you around for one full day, mentoring you to help you discover what goal will improve your situation and to help you create a plan to achieve that goal.

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    Pledge $4,000 or more About $4,000

    I will fly to your location and follow you around for two full days, mentoring you to help you discover what goal will improve your situation and to help you create a plan to achieve that goal.

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Funding period

- (45 days)