You might want to stand up for this
Most of us spend a good portion of our day seated, especially at work. We’ve become a culture that’s quite good at sitting.
The problem is, sitting isn’t good for us.
Recent studies conclude too much sitting leads to obesity, diabetes, heart disease, and decreased lifespan.
That’s right: the more you sit, the sooner you die.
In fact, scientists found regular, prolonged sitting has such a negative impact on our health that its effects aren’t even offset by regular exercise.
Scary stuff. Especially for those of us who make our living sitting in front of a screen.
Don’t just sit there
The best way to counteract the negative effects of sitting is to simply sit less and move more. Unfortunately, that’s not always possible or realistic.
The ooloo rocking footrest makes it easy to maintain some motion whenever you’re seated. Even the moderate activity ooloo provides can help keep your leg muscles firing and your blood pumping. Plus, ooloo’s patent-pending design allows you to fully stretch your calves and Achilles, so you’ll be ready for that noon run.
If you already spend part of your day at a standing workstation, you can use ooloo to shift your weight from one leg to another and add motion to standing.
Art at your feet
We partnered with fantastic artists to develop a range of graphics to make looking at ooloo as rewarding as using it. We’re launching with a few designs but we’ll release more if we receive enough support.
These designs are currently available:
The perfect platform for motion
When designing the platform for ooloo, we found it’s hard to beat a modern skateboard deck. The slightly concave shape and upturned nose and tail help hold your feet in place in just about any position.
ooloo’s 8” wide by 32” long platform is made from 7-ply North American maple. We cover the top surface with a translucent grip material made from ground, recycled glass. This platform rests on two powder coated aluminum rockers.
Using ooloo will raise your feet about 3.5” above the floor. Typically this requires little or no adjustment to your current seating configuration. ooloo works on any floor surface. Keep in mind you’ll want to use a floor protector (just as you would with a chair) on floors that may be damaged by frequent contact. On hard floors (like wood or concrete), ooloo will slide around easily. This is intentional, as it allows you to move ooloo from one position to another.
With the support of the Kickstarter community, we'll be able to fine-tune ooloo and complete the first production run. This includes making final adjustments to the graphics, fine-tuning the rocker design, establishing an efficient assembly process, and working through the inevitable details required to bring such a project to life. We're super excited to get ooloo in the hands of more people than just our small crew of prototype testers!
The real team
No project like this gets off the ground without the help of many individuals behind the scenes. We’d like to thank the following people, without whose help ooloo would have never become a reality:
Greg Shoffner • Mike Brorby • Matt McGlone • Tracy Huettl • Steve Newman • Gary Alvis • Dyan Roth • Todd Schellinger • Tom Cheevers • Elizabeth Hedrick • Rick • Brian Price • Tom Freyer • J.L. Friel • Justyn Livingston • Matt Minjares • Ed Hepp • Charlie Alan Kraft • Stephan Trischler • Velvet • Back Porch Coffee • and the many others who provided input and suggestions
Risks and challenges
Managing price expectations:
We’ve made a special effort to make ooloo in the U.S., from materials sourced in the U.S. or North America. This gives us better control of material and finish quality and allows us to build personal relationships with our suppliers.
However in our case, sourcing from the U.S. results in higher component and labor costs. As an example, many skateboard decks are now made in China, and are available for a fraction of the cost of a U.S.-made deck. But typically these decks are of inferior quality (they are prone to warping and cracking), and the wood sources cannot be traced.
We’ve all become accustomed to prices that are based on cheap overseas labor and materials. While the pendulum is slowly swinging back toward domestic production, today ooloo must deal with consumer price expectations that are likely based on overseas production.
Reliance on suppliers:
We’ve developed great relationships with our component suppliers (almost all of whom we work with in person), but we’re only ordering in small volumes. That means we may not receive priority when placing orders, causing delays in our production scheduling.
Challenges of meeting demand:
While our manufacturing process is in place, a lot must be coordinated in order to meet a large volume of orders in a timely fashion. We’re confident we can fill all orders, but it may be difficult to pinpoint exact ship dates.
- (30 days)