The NorthTwentytwo story is simple, it all started with the idea of creating a high quality watch brand. Making watches designed and crafted for the harsh and varied yet beautiful climate of the north. The brand was founded in 2014, twentytwo kilometers north of the Swedish capital, Stockholm. Hence the name NorthTwentytwo was born and our story begins.
For the past two years we have been selling our first collection named Nord. At NorthTwentytwo we truly believe that a design should be both beautiful and functional. By combining minimalistic design with qualitative materials we craft timepieces that endures time. Indeed a watch built to last decades regarding both function and design. Now it is time for our second collection.
The Arkipelag collection is inspired by the breathtaking archipelago of Stockholm. Arkipelag is a Swedish word referring to a collection of islands. Our design is inspired by spending our youth exploring the archipelago, traveling daily to new islands. Today we have selected a few of our favorites, giving name to the lugless watch-models of the collection.
The collection will consist of four different models, all four available in both 38mm and 42mm. All four will have three different wristband color options.
When creating the design we had various aspects of the archipelago in mind, seen on the images and thoroughly described below.
The Arkipelag collection is available in two different sizes, either 42mm or 38mm wide. All the watches, no matter size, are 9mm thin.
During this Kickstarter campaign we offer ten different backer rewards. All at a very favorably price. You will choose model(s) at the end of the campaign if this campaign becomes successfully funded.
For the last few days we have been seen a bit on social media, we love it and think its a great way to interact with new people! Below you can see a few social media giants within watches and style that have shared our Kickstarter campaign. A big thank you from the N°22 team!
Risks and challenges
At this point we are at the final stages of our project. For the last year of developing the Arkipelag collection we have overcome many of the obstacles and difficulties related to the design and manufacturing process. We have reliable and prepared manufacturing partners standing by that we have worked with along side for years in other projects such as our current Nord collection.
We have already paid for the samples as well as the first deposit payment to start the manufacturing process, so you as a customer do not have to wait months for your watch to arrive.
While we do not foresee any major setbacks and are truly ready for our first Kickstarter campaign, we understand that there is always the risk of minor delays and unexpected challenges in the coming few weeks. We consider that transparency is key and will keep all the backers up to speed with frequent updates.Learn about accountability on Kickstarter
- (30 days)