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Arkipelag is a collection of qualitative minimalistic watches utilizing Swiss movements. Inspired by the archipelago of Stockholm.
Arkipelag is a collection of qualitative minimalistic watches utilizing Swiss movements. Inspired by the archipelago of Stockholm.
Arkipelag is a collection of qualitative minimalistic watches utilizing Swiss movements. Inspired by the archipelago of Stockholm.
81 backers pledged SEK 171,368 to help bring this project to life.

About

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ARKIPELAG | Swedish minimalistic watch collection

SEK 171,368

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The NorthTwentytwo story is simple, it all started with the idea of ​​creating a high quality watch brand. Making watches designed and crafted for the harsh and varied yet beautiful climate of the north. The brand was founded in 2014, twentytwo kilometers north of the Swedish capital, Stockholm. Hence the name NorthTwentytwo was born and our story begins.

For the past two years we have been selling our first collection named Nord. At NorthTwentytwo we truly believe that a design should be both beautiful and functional. By combining minimalistic design with qualitative materials we craft timepieces that endures time. Indeed a watch built to last decades regarding both function and design. Now it is time for our second collection.

 

The Arkipelag collection is inspired by the breathtaking archipelago of Stockholm. Arkipelag is a Swedish word referring to a collection of islands. Our design is inspired by spending our youth exploring the archipelago, traveling daily to new islands. Today we have selected a few of our favorites, giving name to the lugless watch-models of the collection. 

The collection will consist of four different models, all four available in both 38mm and 42mm. All four will have three different wristband color options. 

Svartsö
Svartsö

 

Saltarö
Saltarö

 

Vaxholm
Vaxholm

 

Flaxen
Flaxen

When creating the design we had various aspects of the archipelago in mind, seen on the images and thoroughly described below.  

The brushed case and details represent the rough cliffs that have been grounded down and shaped for thousands of years
The brushed case and details represent the rough cliffs that have been grounded down and shaped for thousands of years

 

Twelve dots with rings around them represent island throughout the archipelago
Twelve dots with rings around them represent island throughout the archipelago

 

The circle showing seconds is immersed interpreting the depths of the Baltic sea
The circle showing seconds is immersed interpreting the depths of the Baltic sea

 

Two pointers represent sailboats, a common sight when traveling across the Stockholm archipelago
Two pointers represent sailboats, a common sight when traveling across the Stockholm archipelago

 

A flat brushed crown, standing out from the watch like a lighthouse breaking of the cliff landscape of the archipelago
A flat brushed crown, standing out from the watch like a lighthouse breaking of the cliff landscape of the archipelago

 

The buckle acts as a boat anchor, keeping your watch in place around your wrist
The buckle acts as a boat anchor, keeping your watch in place around your wrist

 

Beautiful dome sapphire crystal glass with anti-reflective coating represent the reflection of the sea
Beautiful dome sapphire crystal glass with anti-reflective coating represent the reflection of the sea

 

 

Side and back of the Arkipelag lugless design
Side and back of the Arkipelag lugless design

The Arkipelag collection is available in two different sizes, either 42mm or 38mm wide. All the watches, no matter size, are 9mm thin. 

   

During this Kickstarter campaign we offer ten different backer rewards. All at a very favorably price. You will choose model(s) at the end of the campaign if this campaign becomes successfully funded.  

 

 

 

 

 

 

 

 

 

 

 

 

     

      

For the last few days we have been seen a bit on social media, we love it and think its a great way to interact with new people! Below you can see a few social media giants within watches and style that have shared our Kickstarter campaign. A big thank you from the N°22 team! 

 

 

 

              

 

                 

 

 

 

Risks and challenges

At this point we are at the final stages of our project. For the last year of developing the Arkipelag collection we have overcome many of the obstacles and difficulties related to the design and manufacturing process. We have reliable and prepared manufacturing partners standing by that we have worked with along side for years in other projects such as our current Nord collection.

We have already paid for the samples as well as the first deposit payment to start the manufacturing process, so you as a customer do not have to wait months for your watch to arrive.

While we do not foresee any major setbacks and are truly ready for our first Kickstarter campaign, we understand that there is always the risk of minor delays and unexpected challenges in the coming few weeks. We consider that transparency is key and will keep all the backers up to speed with frequent updates.

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Support

  1. Select this reward

    Pledge SEK 1,500 or more About $180

    STEP 1 BACKER

    One watch of your choice
    40% off future retail price

    Approx. $183 USD / €161 EURO

    Choose model at the end of the campaign.

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    Estimated delivery
    Ships to Anywhere in the world
    Limited 24 backers
    SEK
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  2. Select this reward

    Pledge SEK 1,600 or more About $192

    STEP 2 BACKER

    One watch of your choice
    36% off future retail price

    Approx. $195 USD / €172 EURO

    Choose model at the end of the campaign.

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    Estimated delivery
    Ships to Anywhere in the world
    Limited 24 backers
    SEK
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  3. Select this reward

    Pledge SEK 1,700 or more About $204

    STEP 3 BACKER

    One watch of your choice
    32% off future retail price

    Approx. $207 USD / €183 EURO

    Choose model at the end of the campaign.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 13 backers
    SEK
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  4. Select this reward

    Pledge SEK 1,800 or more About $216

    STEP 4 BACKER

    One watch of your choice
    28% off future retail price

    Approx. $219 USD / €194 EURO

    Choose model at the end of the campaign.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 0 backers
    SEK
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  5. Select this reward

    Pledge SEK 1,850 or more About $222

    STEP 5 BACKER

    One watch of your choice
    One extra wristband of your choice
    34% off future retail price

    Approx. $225 USD / €199 EURO

    Choose models at the end of the campaign.

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    Estimated delivery
    Ships to Anywhere in the world
    Limited 1 backer
    SEK
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  6. Select this reward

    Pledge SEK 1,950 or more About $234

    STEP 6 BACKER

    One watch of your choice
    Two extra wristbands of your choice
    37% off future retail price

    Approx. $237 USD / €210 EURO

    Choose models at the end of the campaign.

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    Estimated delivery
    Ships to Anywhere in the world
    Limited 2 backers
    SEK
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  7. Select this reward

    Pledge SEK 3,000 or more About $360

    STEP 7 BACKER

    Two watches of your choice
    40% off future retail price

    Approx. $366 USD / €323 EURO

    Choose two models at the end of the campaign.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 6 backers
    SEK
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  8. Select this reward

    Pledge SEK 4,200 or more About $504

    STEP 8 BACKER

    Three watches of your choice
    44% off future retail price

    Approx. $512 USD / €452 EURO

    Choose three models at the end of the campaign.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 2 backers
    SEK
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  9. Select this reward

    Pledge SEK 5,200 or more About $624

    STEP 9 BACKER

    Four watches of your choice
    48% off future retail price

    Approx. $634 USD / €560 EURO

    Choose four models at the end of the campaign.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 3 backers
    SEK
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  10. Select this reward

    Pledge SEK 8,000 or more About $960

    STEP 10 BACKER

    Eight watches of your choice
    60% off future retail price

    Approx. $976 USD / €862 EURO

    Choose eight models at the end of the campaign.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 3 backers
    SEK
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Funding period

- (30 days)