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$10,689 pledged of $30,000 goal
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All or nothing. This project will only be funded if it reaches its goal by .

By Noble Denim
$10,689 pledged of $30,000 goal
backers

All or nothing. This project will only be funded if it reaches its goal by .

About this project

We're changing the denim buying experience by creating a system for people to design their own perfect jean -- all online.

You choose the fit, fabric, hardware, patch and we make it with our network of highly skilled sewers.  We call it 'Design Your Own' and we're really excited about it.  We've always focused on making 'small batch' garments-- using exclusive and hard to find fabrics and creating limited edition runs of product. Working with our partner factory in Tennessee to bring you a true DYO product. An industry first, at a fair price.

Top quality fabrics, made in small-town USA, just the way you want.  Here's how it works...

Choose from our tried and true fits: Earnest Slim Straight OR Truman Regular. Developed and perfected over the past 6 years. Available in sizes from 28-40, and inseams as long as 36".

Got a fit question? Check out our fit guide to learn how we measure, watch the Earnest & Truman fit videos or check out the sizing chart below. Still need help? Just send us a message.

 

Premium Fabrics

We're offering a variety of amazing denims & canvas materials from top USA, Japanese & Italian mills. We'll send final fabric specs to everyone once the campaign is complete.

 

Mixing & Matching Encouraged

Our Kentucky-made hardware will come in 5 finishes. Choose from Weather Copper, Classic Copper, Matte Black, Brushed Nickel and Classic Gold.

No Two Are Alike

Select your back patch. We have a variety of in-house designs as well as collaborative patches with some amazing artists. All stamped on reclaimed leather from Amish leather tanners. We also have a 'no patch' option for the purest or vegan.

 

We've been making quality jeans since 2012.

We know our way around, and our incredibly proud of the accolades we've received from the industry over the years.

A Culture of Quality

We partner with a variety of small, USA based factories to make some of the best jeans in the world. Many of our sewers have been expertly practicing their craft for over 30 years. We are excited to be able to soon offer an industry-exclusive custom process and product to our supporters. Designed by You. Made in Small-Town America.

Rewards

Choose the reward level that best suits you. Domestic shipping is included in all of our reward tiers. Our international friends will have a 5-10$ flat rate.

We've added some really cool extras to our reward offerings too, including a special edition tee shirt and crewneck sweatshirt. All organic, all made in the USA.

Extra Product Info

Noble Organic Tee Shirt - Limited edition navy. Regular fit, 100% organic cotton jersey, made in the USA. Available in XS-XXL.

Noble Organic Crewneck Sweatshirt - Vintage inspired athletic fit, 100% organic cotton french terry, made in the USA. Available in XS-XXL.

DYO Jeans - You know the deal, you choose your fit and all the features. Available in waist sizes 28-40 and inseams as long as 36". Note that this will be a true made-to-order items and will not be returnable. Please review our sizing & fit guides prior to finishing your survey.

 Shipping

We're excited to offer FREE shipping of all rewards to the USA, and super cheap options for the rest of the world.  We're hoping to make the entire process as easy and painless as possible, so having no extra costs for domestic rewards is one easy win.

We anticipate fulfilling all rewards between November and December if we reach our goal.  If we exceed the goal, we'll likely have to update shipping times as we ramp up production.

Risks and challenges

We have spent the past year working with our partner factories to come up with a workflow that works. We've tested the DYO jeans in our brick and mortar store and they have turned out beautifully. We've squashed some bugs, worked out some kinks and are ready to roll out the concept to our wider audience online.

The funding will be used for manufacturing some extra hardware options, outfitting our Tennessee factory with additional machines to accommodate the variants in each DYO garment, and finally, website improvements. We want the buying experience online to be pleasant, easy and logical. We hope to demonstrate the final version of the site to every backer once the campaign concludes.

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  1. Make a pledge without a reward

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  2. Select this reward

    Pledge $35 or more About $35

    Noble Organic Tee Shirt

    Limited edition screen print crew neck tee shirt. Regular fit, all organic cotton, made in USA.

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    Pledge $70 or more About $70

    Noble Organic Crewneck Sweatshirt

    Limited edition french terry crewneck sweatshirt. All USA grown organic cotton, garment dyed in North Carolina, made in USA. Athletic fit.

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    4 backers
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    Pledge $205 or more About $205

    DYO Jean

    Design your own jeans. You choose the fabric, fit, size, hardware & patch. Made in small batches in Tennessee.

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    12 backers
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    Pledge $235 or more About $235

    DYO Jean + Tee Shirt

    Design your own jeans + one organic tee shirt.

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    1 backer
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    Pledge $265 or more About $265

    DYO Jean + Sweatshirt

    Design your own jeans + one organic crewneck sweatshirt.

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    5 backers
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  7. Select this reward

    Pledge $390 or more About $390

    Two DYO Jeans

    Two Design Your Own jeans. Any combination of fits, fabrics and features.

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    2 backers
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    Pledge $450 or more About $450

    Two DYO Jeans + Sweatshirt

    Two Design Your Own jeans + one organic crewneck sweatshirt.

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    Pledge $179 or more About $179

    DYO *Early Bird* Jean

    Design your own jean. You choose the fabric, fit, hardware & patch. Made-to-order in the USA.

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    Reward no longer available 30 backers
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