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A very small book about interaction design, completely revised and updated. Fund the printing costs for its second edition!
A very small book about interaction design, completely revised and updated. Fund the printing costs for its second edition!
A very small book about interaction design, completely revised and updated. Fund the printing costs for its second edition!
812 backers pledged $40,483 to help bring this project to life.

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A new course: The A/B Testing Manual

Hello! Hope you've been well.

I just wanted to let you know that five minutes ago, I released a new course called The A/B Testing Manual. It's a five-hour video course and 220-page book that teaches you how to plan, run, and execute on A/B tests in your organization. More broadly, it's about how to use design research to come up with revenue-generating design decisions.

If you enjoyed the way Cadence & Slang approaches design, you'll probably get a lot of value out of The A/B Testing Manual – and on Friday, the price of the book & worksheets will increase. Take a look and grab your copy today!

A new book: Draft Evidence

Howdy! It’s been a few years since we last chatted, and I hope you’ve been well. In the meantime, I’ve been making a new book. It’s called Draft Evidence, and it compiles a lot of writings about design, independent business, and life that I think you’ll enjoy.

If you backed Cadence & Slang (and you did, right?), you’re probably going to love Draft Evidence. Take a look at the project page today; I’d really love your support.

Shipped!

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We have books.

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We have books!

Good news! Cadence & Slang's second edition is real. I received two advance copies in the mail this afternoon, and will be receiving the rest of the print run tomorrow.

It looks amazing. I'm so happy with how it turned out, and I can't wait to ship your book to you.

Towards that end, I'll be packing your print copies on Sunday, October 20, and mailing them the following day.

Why in two weeks? Here are a few reasons:

  • I will be out of town next week, so I won't be able to get people together to pack everything next weekend.
  • I am printing the next issue of my design quarterly, Distance, at the same time as Cadence & Slang. It's easier for me to ship 1,100 copies at once, than to ship 400 copies two weeks after shipping 700 copies. The new issue of Distance will arrive at my place on October 14.
  • This gives me enough time to sign all 700 copies without half-assing it. I don't know if you have signed a lot of things at once before, but it sort of sucks to do all at once. This will allow me to space it out, doing two or three crates at a time until they all look great.
  • Preparation, preparation, preparation. I've never handled a shipment on this scale before. I'm sure little things will come up between now and when I have to deliver these to you.

Here are some answers to other questions I have received.

I live in Chicago. Can I pick up my copy in person? Sadly, I won't be able to oblige that this time around. It's simply too difficult to coordinate schedules, account for no-shows, etc with other Chicagoans, especially on this scale. (Over 50 of you live in Chicagoland!)

I'll be stalking you at Brooklyn Beta, but not in a creepy way. Can I pick up my copy from you then? I'll be at Beta, and I'll have copies of C&S, but 1) I'd rather sell those copies to folks who haven't heard of me and Cadence & Slang yet, and 2) if I handed any copies out to pre-orderers, it would rapidly become difficult for me to track who does and doesn't already have a copy. I'm sorry to make you wait a week, because I know it will be super tempting. But I believe this is the best option for keeping shipment errors to a minimum. (You'll be able to take a look at how great it turned out, though!)

I'm sure you have other questions. Please ask away! And I'm super excited to finally get these books in your hands. Thanks again for all of your support and generosity.

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