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NO↔SPACE's video poster

This Fall, Not An Alternative will open a new venue for art, activism, technology, and theory called No-Space in Greenpoint, Brooklyn. Read more

Brooklyn, NY Art
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pledged of $10,000 goal
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This project was successfully funded on December 3, 2011.

This Fall, Not An Alternative will open a new venue for art, activism, technology, and theory called No-Space in Greenpoint, Brooklyn.

Brooklyn, NY Art
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About this project

We did it! But you should still pledge!

WOW!!! In LESS THAN 1 DAY we raised more than $4000 to push us past our goal of $10,000. That ensures that we can cover the costs of the move, the build-out, and core space-related expenses for a year.

But why stop there? Anything we raise above that amount will go directly to new projects.

We have a new goal: we're aiming to raise another $5,000 to cover upcoming projects related to Occupy Wall Street.  An additional $5000 will allow us to implement some of the creative activist projects we've been incubating, to leverage this historic moment and help build a mass movement. Please donate and spread the word!

* * * * * * * * * * * * * *
Well, hello.

We're Not An Alternative, a non-profit arts groups with a mission to affect popular understandings of events, symbols and history.  We curate and produce work that questions and leverages the tools of advertising, architecture, exhibit design, branding, and public relations. Much of our work centers around space and spatial politics: the relationship between the world of representation and the city we live in.

For the past 7 yrs, we’ve hosted 100’s of events at our venue, No-Space (formerly called The Change You Want To See Gallery), in Williamsburg, Brooklyn. From film screenings, artist talks, workshops and trainings, panel discussions, and festivals, it’s been a laboratory for the cross-pollination of artists, activists, and academics. 

We also host Coworking there, a collaborative work environment for artists, activists, filmmakers, architects, technologists, and other creatives.

And we produce work, like installations and interventions, in art institutions and in public space, in collaboration with community groups and cultural producers. 

We lost our space, No-Space.

Our first major effort involved a series of projects aimed at challenging the 2005 rezoning and gentrification of our neighborhood. Now, 7 yrs later, we were handed a 240% rent increase, and find ourselves displaced, like countless other spaces, businesses and residents around here over the years. 

But now for the good news. 

We’ve just signed a lease on a new space in Greenpoint, Brooklyn. It’s a 1500 sq. ft space at Greenpoint Avenue and West Street on the waterfront, just 2 blocks from the subway, and it’s filled with potential. From shared office space with close collaborators, to space for production and programming, we’re excited about the new chapter ahead of us. Now, we’re raising funds to help support the first year of programs in our new home.

At No-Space over the years we’ve looked symbols, branding and persuasion, urbanism and spatial politics, and participation as key landmarks in our exploration of the contemporary age. We’ve learned that everything, including the representation of our own bodies, our likes, our relationships, our Plus1’s, have been factored into the neoliberal economy.

Our projects, interventions, and programming function as a laboratory to investigate how we, as a community of artists, academics, and activists, might find agency within this context.

We find ourselves in the midst of a crisis and an opportunity.  It’s against this backdrop that we situate our upcoming year of programming. We turn our lens to the center of it all: the neoliberal economy, and neoliberal solutions in general.

We’re teaming up with groups like Picture The Homeless and Organizing for Occupation, with authors Jodi Dean and Astra Taylor, architect Quilian Riano and designer Angela Tran, and with folks at #OccupyWallStreet to launch a series of new projects that investigate these themes.  

We have a big year ahead of us and a shiny new space to fill with experiments and explorations. As always, our work is made possible through the support of our audiences, and we’re proud to run on lean no-nonsense budgets, which means that donations of any size can make a big impact. 

We’ve had a great time doing this with y’all over the years, and now we’re asking you, please help us reach our goal of raising $10k to fund the next year of programs in our new space.

What's the Money For?

Good question. Let us tell you:

  • Moving costs associated with um, moving.
  • Build-out! This is a big one, we're building out a 1500 square foot raw space in a a beautiful industrial building in Greenpoint, Brooklyn. We've started but still have a ways to go. We'll have dedicated desk space for Not An Alternative and collaborators, a co-working space for monthly members and daily-drop ins, on-site storage for our tools and fabrication materials, a library, and a fully A/V equipped event space for public programming.
  • Operational costs. We keep these to a minimum, we're thrifty like that. But operational costs are unavoidable, they keep the lights on, the internet running, the insurance paid, you get the idea. Did we mention we're completely independently funded? We rely on small donations for this stuff from folks like you.
  • Programming costs. We host artist talks, workshops, film screenings, panel discussions, small exhibits, and other events. We offer all our programming for free to the public, and in order to make that happen we need your support. 
  • New projects!  From videos to installations to interventions in urban space, we produce work, often in collaboration with cultural producers and community groups. For example, we've teamed up with Bronx-based group Picture The Homeless to produce aesthetically driven tactical interventions on the urban landscape, like a homeless building occupation, and we architected a tent city take-over of a vacant bank-owned lot.  We worked with The Yes Men and artist Steve Lambert to distribute hundreds of thousands of "special edition" NY Times depicting all the news you'd hope to print.  And in an installation at the Tate Modern we implicated the exhibit’s corporate sponsor, Morgan Stanley, for its role in the economic crisis. This year we have big plans that we're itching to make happen. The concepts are sketched, the prototypes ready, the people in place, we just need funding for us to go gangbusters. And the timing is ripe for this kind of thing, don't you think?

We Have Prizes!

NY Times and NY Post -- Special Editions: 

Looks like the real deal, but it isn't, but you wish it was! Not An Alternative teamed up with The Yes Men, artist Steve Lambert and dozens of other cultural producers to produce and distribute mass quantities of fake newspapers throughout NYC.  These are collector's items, kids. But don't take it from us, take it from Alex S. Jones, former Times reporter and authority on the history of the paper, who said: "I would say if you've got one, hold on to it. It will probably be a collector's item".  

Find out more about the project

Books from Not An Alternative collaborators and No-Space presenters:

Books from Not An Alternative collaborators and No-Space presenters. 

Choose from:

  • Examined Life: Excursions with Contemporary Thinkers, by Astra Taylor
  • Gone Tomorrow: The Hidden Life of Trash, by Heather Rogers
  • Dream: Re-Imagining Progressive Politics in an Age of Fantasy, by Stephen Duncombe
  • Blog Theory, by Jodi Dean
  • Democracy and Other Neoliberal Fantasies, by Jodi Dean
  • Zizek's Politics, by Jodi Dean

 More information about the books here

Limited Edition Silk-Screened T-shirts Designed by Not An Alternative:

Two different limited edition t-shirts to choose from! Designed and Silkscreened by Not An Alternative. Comes in a variety of sizes and t-shirt shapes.  

Limited Edition Prints from Not An Alternative's Facade Series:



Our facade series is a sculptural and print series that took many forms, including a large interactive multi-media installation called The Subsumption Machine, a skeletal multi-level media tower hacked with video projections, TV monitors, billboards, stage sets, building models, live video feeds, and surveillance cameras. As the audience walks through the chaotic architectural structure the onstage and backstage merge. Participants are captured on camera and unwittingly inserted into the media stream.

Special prints from our Not An Alternative Product Series:

The Not An Alternative Product series was a sculptural and print series, also used in video installations. Tired of the same old, same old? Not An Alternative Product gives you what other products only promise!  Read more here.    

Photographic Prints of our Dream Poster from Tate Modern show:

This photographic poster was shown at the Tate Modern's 10th anniversary show in London. The image was shot on location at Eyebeam in NYC, with Not An Alternative's multi-media installation, The Subsumption Machine, in the background. 

Outside the U.S.?

Hi there, it's great to meet you! Please drop us a line when you make your donation and let us know where you're from, how you heard about us, what you're doing with yourself these days. Oh, and also, we'd really appreciate it if you'd add something extra for international shipping. Many thanks!

Tax Deductible?



Have a question? If the info above doesn't help, you can ask the project creator directly.

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  • You selected
    Pledge $1 or more

    59 backers

    Become an No-Space Partner. Spread the word about our Kickstarter campaign on Facebook, Twitter or email. You'll receive credit on our website: your name and a link. You'll also get exclusive updates before anyone else: top secret projects and upcoming interventions (shhh, we've got a few up our sleeves right now).

    Estimated delivery:
  • You selected
    Pledge $25 or more

    50 backers Limited (50 left of 100)

    Credit and a link on our website, plus a limited edition copy of the fake NY Times or fake NY Post papers that Not An Alternative worked on in collaboration with The Yes Men, artist Steve Lambert, and many others.

    Estimated delivery:
  • You selected
    Pledge $40 or more

    8 backers

    Credit and a link on our site, a fake newspaper, plus free coworking for a day! Spend the day at No-Space. Work all day, get mad stuff done, feel good about it, and join us for a beer after.

    Estimated delivery:
  • You selected
    Pledge $50 or more

    24 backers Limited (2 left of 26)

    Credit and a link on our site, a fake newspaper, plus a book from one of our collaborators and No-Space presenters: Astra Taylor, Heather Rogers, Jodi Dean, or Stephen Duncombe. Books include Dream: Re-imagining Progressive Politics in an Age of Fantasy; Gone Tomorrow: The Hidden Life of Trash; Examined Life: Excursions with Contemporary Thinkers; Blog Theory; Democracy and Other Neoliberal Fantasies; and Zizek’s Politics.

    Estimated delivery:
  • You selected
    Pledge $50 or more

    18 backers

    Credit and a link on our site, a fake newspaper, and your choice of a limited edition silk-screened t-shirt designed by Not An Alternative. Pick your poison, t-shirt design photos to your left.

    Estimated delivery:
  • You selected
    Pledge $75 or more

    2 backers

    All the above plus we make you lunch at the coworking space and Angela will rub your shoulders. (Choice of book or t-shirt).

    Estimated delivery:
  • You selected
    Pledge $100 or more

    8 backers Limited (92 left of 100)

    Credit and a link on the site, a fake newspaper, a t-shirt, and a limited edition print of one of the below (images to the left):

    * Not An Alternative's facades series, part of a multi-media installation shown at Eyebeam and the NY Art Book Fair.

    * Limited edition photograph prints of Dream poster, produced for show at the Tate in London.

    * Prints of NAA Product Series, a sculptural installation produced for video series.

    Estimated delivery:
  • You selected
    Pledge $150 or more

    4 backers

    Credit and a link on our site, and free booking of the space for screening or event. Need a place to do your thing? A one-woman show? A rough cut screening of your film? A board meeting? A day-long workshop? Here ya go.

    Estimated delivery:
  • You selected
    Pledge $150 or more

    4 backers Limited (6 left of 10)

    Credit and a link on the site, and free coworking for a month. Monthly coworking valued at $175, it's a bargain! Don't live in NY, or feel like coworking? Why not buy it for someone else, either someone you have in mind, or make it a general gift and we'll donate the coworking spot to someone.

    Estimated delivery:
  • You selected
    Pledge $250 or more

    3 backers

    Credit and a link on our site, and free coworking for a month AND free booking of the space for an event.

    Estimated delivery:
  • You selected
    Pledge $500 or more

    2 backers All gone!

    Credit and a link on our site, a fake newspaper, and one of the below services from Not An Alternative collaborators:

    * A 1 hr photo shoot with Pulitzer Prize winning photojournalist Aris Economopoulos.

    * A 2-hr social media and online organizing/publicity consulting session with Beka Economopoulos, Senior Strategist at Fission Strategy, and Advisory Board member at New Organizing Institute.

    Estimated delivery:
  • You selected
    Pledge $1,000 or more

    3 backers

    Whatever you want from the above, plus we’ll invite you to dinner where we’ll all get tipsy and plot and scheme the revolution. Want to talk about the #occupy movement? Great! We've been very involved and have lots of thoughts. Interested in the intersection of art, activism and theory? We are too! Join Not An Alternative and collaborators for a nice night making sense of the world together.

    Estimated delivery:

Funding period

- (46 days)