The world of cross stitch is an amazing place, with people enjoying the pleasures of stitching across the globe. Thanks to the internet, there's never been more inspiration and creativity flooding in to this creative space.
However it's fair to say that for some reason* the world of cross stitch magazines has chosen to steer clear of the edges and in doing so has disenfranchised the stitcher who is looking for something a bit modern.
XStitch Magazine is here to fix that problem. Brought to you by the mastermind behind Mr X Stitch, it embraces the world of contemporary cross stitch and enfuses it with some much needed attitude.
The premise is simple:
- We find the world's freshest cross stitch designers and well as tapping into some of the names you love and trust.
- We produce themed issues and challenge those designers to respond to our theme.
- We create good quality ease to use patterns, that you'll actually want to stitch.
- We make those designs available to download from our site, so you can print them out in a format that you'll enjoy.
- We interview designers and find out how they explore their creative paths.
- And we produce two beautiful looking cross stitch magazines each year, that feel good and look good.
This Kickstarter will seek to raise funds to get the first issue off the ground, covering the cost of printing 2000 copies, as well as the production and shipping costs.
**UPDATE: Thanks to the overwhelming success of the first wave of funding, smashing our goal in four days, we're now hoping that you'll continue to pre-order copies of the magazine, and in doing so secure the lasting future of the magazine.
If we reach £12000 of funding, that will guarantee the first two issues of the magazine without us having to stress out about getting all the copies of the first issue sold. Which means we can take time to find the best craft shops to stock the magazine at a more leisurely pace.
It will also mean that we're able to hire people to help us get the magazine produced and deployed around the world, which makes the whole enterprise that bit stronger and more likely to last! So please continue to back and share the campaign so we can make a lasting contribution to the wonderful world of cross stitch!**
Thanks to some cracking reward offers, you'll be able to get ahead of the queue to join the gang and have the opportunity to advertise with us as well.
With a focus on design, a touch of irreverence and a positive attitude towards the craft, XStitch will prove just how cool cross stitch can be.
Get on it!
* which could be explained but we'll skip it for now.
Risks and challenges
It's important to cover the production costs for the magazine, without relying on advertising, so that we can focus on great cross stitch patterns and an honourable approach to supporting the industry.
We know there are hundreds of independent designers out there and we're giving them a chance to share their talent with a global audience, and the opportunity to advertise with us at affordable rates.
While we'll work with one or two companies that form the backbone of the cross stitch world, our aspiration is to give smaller designers and producers the opportunity to shine.
Think of this as a 'zine that made by the world of cross stitch for the world of cross stitch - just a bit fancier and a touch more bad ass.
We're fortunate to have an existing talent pool that can produce the magazine, and we know what makes for good cross stitch design. All we need is to cover the production costs and XStitch Magazine becomes real.Learn about accountability on Kickstarter
- (30 days)