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A retrospective of illustrator Mr Bingo’s Hate Mail postcard project.
A retrospective of illustrator Mr Bingo’s Hate Mail postcard project.
A retrospective of illustrator Mr Bingo’s Hate Mail postcard project.
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3,732 backers pledged £135,146 to help bring this project to life.

About this project

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Hate Mail: The Definitive Collection

£135,146

3,732

The fucking thing in all its clothbound, foil blocked glory.
The fucking thing in all its clothbound, foil blocked glory.

Hate Mail: The Definitive Collection will be the ultimate retrospective of Mr Bingo’s hugely popular Hate Mail project. Since 2011 Mr Bingo has sent 928 vintage postcards skillfully emblazoned with offensive messages to (mostly) willing recipients. The book will be a bloody lovely, high production volume showcasing 156 postcards from the Hate Mail project, selected by the artist. Essentially, it’ll look like a pretentious art book but without the pretentious price tag.

Hate Mail was conceived in April 2011. Late one night in my studio, alone (and a bit drunk), I was suddenly overcome with an urge to send somebody a vintage postcard from my personal collection, amassed over many years from visits to provincial charity shops and car boot fairs. I stumbled onto Twitter, declaring ‘I will send a postcard with an offensive message on to the first person who replies to this’. Within a couple of minutes around 50 humans had replied. The winner was a Jonathan Hopkins from Forest Hill, who was rewarded with a postcard which read ‘Fuck you Jonathan, fuck you and fuck your shit legs’ (accompanied by a drawing of his legs). I don’t know what Jonathan’s legs look like, or even if he has legs. 

I fired the above photograph of Jonathan’s postcard into the pipes of the internet and as a result, began to receive requests from people all over the world, eager to be verbally and visually abused via the medium of the postcard. A few days later I opened a service, enabling strangers to pay me to tell them to fuck off, and Hate Mail was born. The service proved so popular in its first week that I couldn’t keep up with demand and had to stop doing the fucking things. Since its inception four years ago, I’ve reopened the service nine times with all editions selling out in minutes. I’m happy to announce that as part of this campaign to create Hate Mail: The Definitive Collection, and for the first time this year, over 100 original Hate Mails are on offer, including the covetable 1000th Hate Mail edition. Hooray!

Hate Mail: The Definitive Collection will be a retrospective of the project, collecting together 156 of my favourite postcards. It will be a book equally at home next to your toilet or on display in a twatty, chin-stroking art gallery.

(If you're not interested in nerding out on paper stocks or printing techniques, maybe you can skip the next bit and just look at the pictures?)

Hate Mail: The Definitive Collection will be printed and bound to the highest standards by a renowned art book printer in Italy. Clothbound, foil stamped and comprised of the finest German book paper, the finished product will be a sumptuous art object, the kind of thing that some cunt in West London would be proud to get out at a dinner party. For those of you who may be thinking ‘Hang on a minute, this bloke draws cocks, what does he know about making books?’, RELAX. The production and design of the book will be handled by Darren Wall, a London-based art director and publisher with over a decade of experience in design for print, so the chances are, he won’t fuck it up.

Specification

  • Clothbound casing with gold foil blocking 
  • 135mm x 190mm
  • Hardback
  • Litho print
  • Approx. 320 pages 
  • If you drop it off the Eiffel Tower onto someone below, it’ll probably kill them 
  • To give you an idea of size, it’ll be bigger than a mouse but smaller than a human head 

All specs may be subject to change/improvement as the project evolves.

Every person who backs this Kickstarter will have their name included in the book as a Benefactor (I don’t know what this means). Your name will be included in any subsequent reprints of the book, serving to honour your part in making this fucking thing happen. Please note, this is optional, if you’re weird and want to remain anonymous, that’s fine.

Rewards are fun, and to be honest they’re one of the main reasons I wanted to crowdfund Hate Mail: The Definitive Collection. (The other reason was that I really needed to make a rap video).

The rewards on offer range from copies of the book itself and go right the way up to being my friend.

For those of you who get a kick out being told to fuck off, you're in luck. I can do that for you on the internet, in a book or on a postcard depending on which button you press. If that’s not enough and you need some kind of fucking ‘experience’ then you can click on some of the other buttons. Personally, I’m looking forward to getting shitfaced on a train with some of you and spending a weeknight helping you learn to draw a real life stripper.

Who knows, we might even end up being friends. Actually no, see reward number 16, you’ll have to pay for that.

'Something's Gone Wrong' limited edition screen print
'Something's Gone Wrong' limited edition screen print
'We're all going to die' limited edition screen print
'We're all going to die' limited edition screen print

Making a book doesn't have to cost £35,000. I don't want to make a cheap book though. The funding goal covers picture research, image clearances, retouching, design, colour correction, printing and shipping. I could do some of those things myself but I'd rather pay professionals who'll do it perfectly. The main cost is printing: our chosen printer isn't cheap, they’re bespoke and old fashioned and they're one of the best in the world. It’s the kind of place where you might see a cool old man in an apron that smells of cigarettes with a pencil behind his ear, you know what I mean? I firmly believe that if you’re going to make something, don't make it ‘good enough’, make it fucking amazing. So with Hate Mail: The Definitive Collection we will cut no corners and spare no expense.

We're half way through the campaign now and it's all ticking along nicely, so I thought it was about time I introduced some fucking Stretch Goals. Here's the plan...

  • £95K - A digital download of the Kickstarter rap for every backer. Listen to the song on a train on your personal stereo or enjoy it in the comfort of your own home in the bath or at a BBQ or disco.
  • £100K - Every backer will receive an 'UP YOURS' bookmark. Matching the quality production of the book, this is a heavyweight (approx 350gsm), die cut, foil stamped lovely thing. Useful for marking where you are in a book and also suitable for holding in the face of smaller animals such as weasels, stoats and ferrets.
  • £150K - I will get my mum the boob job that she's always wanted. Surgery will take place in October so she has them done in time for Christmas which would be a real dream for her.
The 'UP YOURS' bookmark in the fucking book
The 'UP YOURS' bookmark in the fucking book
The 'UP YOURS' bookmark (front and back)
The 'UP YOURS' bookmark (front and back)

Directed, shot and edited by Oldie 

DOP - Rex McWhirter 

Director - Luke Alexander 

Assistant Director - Jowey Roden 

Focus Puller - Michael Hobdell 

Production Assistant - India Bradshaw 

Assistants - Craig Nash, Claudia Rocha and Ernest Wereko 

Beats - Eli Sostre 

Recording & Mix Engineer: Rhys Downing

Thanks/BIG UPS: Greedy, Auberi Chen, DC Scribbla, OUST, Martin Olley, Koto, The Wenlock Arms and Kev the postman.

Risks and challenges

There is a risk I might take all the money and just run off with it. I don't know where I’d run to though, I barely leave London and besides, I’m too addicted to social media now to just ‘disappear’. Anyway, I'm making a book. It's not that hard is it? It’s sticking bits of paper together in the right order and wrapping a cover around them. I think it'll be okay.

There is always the risk that we could miss our production deadline so you’ll receive your book a few weeks later than expected. That's not too upsetting is it? If you are upset at any point and wish to make a complaint, send me a fucking postcard.

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Support this project

  1. Select this reward

    Pledge £15 or more About $23

    THE FUCKING BOOK

    A copy of the fucking book for you to enjoy.

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  2. Select this reward

    Pledge £18 or more About $28

    GET TOLD TO FUCK OFF ON THE INTERNET

    Mr Bingo will draw a personalised abusive message and tweet it to you. Please note, you must have a Twitter account to receive your insult. If you're not on Twitter you can fuck off. Although the delivery of the book is scheduled for October, you will receive your internet abuse as soon as the campaign finishes.

    Includes a copy of the fucking book for you to enjoy.

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  3. Select this reward

    Pledge £25 or more About $39

    THE BOOK WITH A FUCKING SIGNATURE IN IT

    A signed copy of the book with a personally fucking dedicated abusive message to you.

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    1,775 backers
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    Pledge £50 or more About $78

    TROLL PACAKAGE

    As well as a signed and doodled in copy of the book, Mr Bingo will troll you on all forms of social media for one week, in an attempt to ruin your life.
    Although the delivery of the book is scheduled for October, you will receive your week of trolling as soon as the campaign finishes.

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    Reward no longer available 20 backers
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  5. Reward no longer available

    Pledge £60 or more About $93

    A SIGNED BOOK PLUS A FUCKING PRINT

    A signed copy of the book with a personally fucking dedicated abusive message to you in it, plus a signed limited edition 'Something's Gone Wrong' screen print (see image of the print in the project description).
    Hand silkscreened on 250gsm Matrisse.
    210mm x 297mm (A4)
    Edition of 200, all hand signed and numbered by Mr Bingo.

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    Reward no longer available 200 backers
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  6. Select this reward

    Pledge £60 or more About $93

    A SIGNED BOOK PLUS A DIFFERENT FUCKING PRINT

    A signed copy of the book with a personally fucking dedicated abusive message to you in it, plus a signed limited edition 'We're all going to die' screen print (see image of the print in the project description).
    Hand silkscreened on 250gsm Matrisse.
    210mm x 297mm (A4)
    Edition of 200, all hand signed and numbered by Mr Bingo.

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    Limited 178 backers
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    Pledge £75 or more About $117

    HATE MAIL

    A signed copy of the book with a personally fucking dedicated abusive message to you plus an original Hate Mail to any recipient you wish.

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    Reward no longer available 100 backers
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    Pledge £75 or more About $117

    DIRTY QUEEN

    A one off pornographic drawing on an envelope, of Queen Elizabeth II, incorporating the postage stamp as her head. (Depending on the number of stamps, it may include more than one Queen, in a lesbian scene)

    Includes a signed copy of the book with a personally fucking dedicated abusive message to you.

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    Reward no longer available 20 backers
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    Pledge £75 or more About $117

    FUCK CHRISTMAS

    You will receive a 'Hate Mail' Christmas card in the post in December 2015. Like a Hate Mail postcard but a vintage Christmas card instead.

    Includes a signed copy of the book with a personally fucking dedicated abusive message to you.

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  10. Reward no longer available

    Pledge £125 or more About $195

    FUCK CHRISTMAS - DELUXE EDITION

    You will receive a 'Hate Mail' Christmas card in the post in December 2015. Like a Hate Mail postcard but a vintage Christmas card instead.

    The Author, Mr Bingo will also phone you on Christmas Day and personally tell you to fuck off.

    Includes a signed copy of the book with a personally fucking dedicated abusive message to you.

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    Reward no longer available 5 backers
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    Pledge £150 or more About $234

    GET SHITFACED ON A TRAIN

    Join the author, Mr Bingo, to get shitfaced on a train. The journey begins at a London Railway Station, where Mr Bingo will meet you with a huge bag of booze and some snacks. Once aboard, you will travel for approximately 2 hours to an undisclosed destination, remain on the train and travel back to London.
    Reward includes First Class train travel, food and drink. Strictly over 18s only.
    Groups will be limited to 5 people per outing (depending on how many people sign up for this reward).

    Includes your own personal Hate Mail plus a signed copy of the book.

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    Ships to Only United Kingdom
    Reward no longer available 20 backers
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    Pledge £150 or more About $234

    MR BINGO DOES THE WASHING UP

    Mr Bingo will come to your house and do the washing up (London only).

    Includes your own personal Hate Mail plus a signed copy of the book.

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    Ships to Only United Kingdom
    Reward no longer available 5 backers
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  13. Reward no longer available

    Pledge £150 or more About $234

    1000th HATE MAIL

    You will receive Hate Mail No.1000.
    The edition number will be incorporated into the artwork.
    Plus a signed copy of the book with a personally fucking dedicated abusive message to you.

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    Reward no longer available 1 backer
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    Pledge £150 or more About $234

    WETHERSPOONS DATE

    A date at a large London based Wetherspoons with the author Mr Bingo.
    Unlimited 'house' wine and your choice of bar snack included.
    To be eligible for this reward you must be female and aged 21 - 100.
    Although the signed book and the Hate Mail part of the reward will be delivered later in the year, the 'date' activity will be available right away.

    Includes your own personal Hate Mail plus a signed copy of the book.

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    Reward no longer available 3 backers
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    Pledge £175 or more About $273

    FUCK IT LIST

    The original 'Fuck It List' from the Kickstarter video, signed by Mr Bingo.
    Note: Item may display some signs of wear due to the nature of it being thrown through the fucking air and landing on the dirty floor of a graffiti yard during filming.

    Includes your own personal Hate Mail plus a signed copy of the book.

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    Pledge £175 or more About $273

    A COUPLE OF BITS OF FUCKING PAPER WITH SOME WORDS ON

    The original lyric sheets (two sheets of A4) used in the recording session for the Kickstarter rap, signed by Mr Bingo.

    Includes your own personal Hate Mail plus a signed copy of the book.

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    Pledge £175 or more About $273

    THE T-SHIRT WITH MY FUCKING FACE ON IT (Small)

    The original T-shirt with my face on, as worn in the kickstarter video. Size - Small. Full print on front and reverse. Signed by Mr Bingo.

    Includes your own personal Hate Mail plus a signed copy of the book.

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    Pledge £175 or more About $273

    THE T-SHIRT WITH MY FUCKING FACE ON IT (Medium)

    The original T-shirt with my face on, as worn in the kickstarter video. Size - Medium. Full print on front and reverse. Signed by Mr Bingo.

    Includes your own personal Hate Mail plus a signed copy of the book.

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    Pledge £200 or more About $311

    MEET ME FOR A PINT IN 5 YEARS TIME

    Go for a pint with the author Mr Bingo at 7:30pm on Wednesday 23rd September 2020.
    Includes a casual chat and a reflection on the last 5 years (for both parties), over a pint or two.
    Recipient must be over 13 years old at the time of choosing this reward.
    Venue to be UK based.

    Includes your own personal Hate Mail plus a signed copy of the book.

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    Reward no longer available 5 backers
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  20. Select this reward

    Pledge £500 or more About $779

    FUCK YOU AND YOUR COMPANY

    Mr Bingo will visit your company and give a 46 minute talk on his work to your staff, including a section entitled 'How to make a rap video'.
    Also includes an original Hate Mail and a signed copy of the book for the boss.
    Price does not include travel which will be an additional cost (if outside London).

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    7 backers
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  21. Select this reward

    Pledge £5,000 or more About $7,786

    BE MY FRIEND

    Terms and conditions:

    - The friendship will last for one year with a renewal clause towards the end of the agreement
    - Send and receive up to 20 text messages per month with Mr Bingo
    - A minimum of 6 hours per month hanging out in real life
    - Become friends on Facebook
    - Follow each other on social media
    - We will attend each other's birthdays and other key events such as weddings, funerals etc
    - We will share secrets

    Includes your own personal Hate Mail plus a signed copy of the book.

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    Limited 0 backers
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Funding period

- (27 days)