$3,151
pledged of $17,900pledged of $17,900 goal
28
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Thu, October 8 2015 4:57 PM UTC +00:00
Jack PerryBy Jack Perry
First created
Jack PerryBy Jack Perry
First created
$3,151
pledged of $17,900pledged of $17,900 goal
28
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Thu, October 8 2015 4:57 PM UTC +00:00

About

MiterSet Precision Miter Gauge Jig

U.S. Patent # 7421798

Any woodworker will tell you that setting a miter gauge to cut miter joints and wood segments can be difficult and frustrating. A miter joint angle set with a miter gauge alone will most often result in gaps at the joint that require sanding. It's a significant waste of time and can lead to wasted material. But MiterSet makes it easy to produce precision results with no gaps, no sanding and no waste.

MiterSet is a category of precision jigs for setting a miter gauge to cut perfect miter joints and wood segments. It is constructed of anodized, laser-etched aluminum and is CNC-milled to within .001" accuracy. 

MiterSet Standard
MiterSet Standard

 MiterSet Standard allows a woodworker to slide their miter gauge into the jig to set joints from 1/2 degree to 52 1/2 degrees in 1/2 degree increments. It's quick, easy and precise. No gaps. No sanding. No waste.

Perfect Miter Joints
Perfect Miter Joints
MiterSet Segments
MiterSet Segments

 MiterSet Segments allows a woodworker to select up to 20 wood segments for their segmented turning or glue-up project. The math is already done! The number of segments selected by the woodworker automatically transfers the perfect angle to the miter gauge.

Flawless Wood Segments
Flawless Wood Segments

Strategy

Our immediate strategy is to develop the MiterSet brand online in conjunction with a licensing strategy with major equipment manufacturers. 

Our online strategy is direct sales through our eCommerce store which is located at www.miterset.com. A large and active community is part of our strategy. If you spend time on YouTube then you know how intoxicating how-to videos can be, especially when posted to a community by peers who share a passion for a hobby. Consumer videos, project sharing, design sharing and peer forums are all part of our community development strategy. 

A portion of the funds we raise will be used to seamlessly connect miterset.com with a video, design sharing and a discussion forum where our community can bloom. We believe that great customer content will create strong and lasting affection for our MiterSet brand. 

MiterSet is currently for sale in limited quantities. But we need to manufacture in larger quantities to reduce our costs and increase margins. In small lots our wholesale manufacturing cost for one unit is $35. The retail price is $69. Not a bad margin! But we can do better. If we can manufacture in larger quantities our wholesale cost will be less than $30, which leaves more funds for customer acquisition along with community and brand development. 

We have no retail strategy at this time. Shelf space is competitive and retail packaging is expensive. We don't rule out retails sales. In fact, we have already been approached by some small retailers who found us online. We just aren't ready to make that leap yet. 

Join us with your pledge and help us spread the MiterSet brand around the world! 

Risks and challenges

There are two major variables that impact our business. They include cost of customer acquisition and the commodity price of aluminum. We don't have a good feel for customer acquisition costs yet and how that will impact our profit margin.

In the past four years the price of aluminum has fluctuated from a high of $1.25 USD per pound to its current low of $.71 USD per pound. In the past two years aluminum prices have remained fairly stable between a high of $.95 and the current low. We recognize that a sudden spike in aluminum prices will impact our profit margin and may require that we raise our prices reducing the size of our target market.

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Support

  1. Select this reward

    Pledge $10 or more About $10

    Pledge $10 and receive weekly updates on the manufacturing process with pictures, videos and commentary as we make the product better. Because MiterSet is made in America you'll see the American workers who mill, anodize, laser etch and fulfill our precision product.

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  2. Select this reward

    Pledge $25 or more About $25

    Pledge $25 and receive a MiterSet Founder Edition t-shirt. You will also receive weekly updates on the manufacturing process with pictures, videos and commentary as we make the product better. Because MiterSet is made in America you'll see the American workers who mill, anodize, laser etch and fulfill our precision product.

    Less
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    Ships to Only certain countries
    0 backers
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  3. Select this reward

    Pledge $65 or more About $65

    Pledge $65 and receive your choice of a MiterSet Standard or MiterSet Segments. We have a limited number of Founder Edition MiterSets remaining in stock. They are the first production run and ship with a specific serial number and certificate of authenticity. After the Founder Edition runs out we will ship normal production run MiterSets in November 2015. You'll also receive a plastic carry case and a MiterSet Founder Edition t-shirt. In addition, you will receive weekly updates on the manufacturing process with pictures, videos and commentary as we make the product better. Because MiterSet is made in America you'll see the American workers who mill, anodize, laser etch and fulfill our precision product.

    Less
    Estimated delivery
    Ships to Only certain countries
    Limited 9 backers
    $
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  4. Select this reward

    Pledge $125 or more About $125

    Pledge $125 and receive a MiterSet Standard and a MiterSet Segments. We have a limited number of Founder Edition MiterSets remaining in stock. They are the first production run and ship with a specific serial number and certificate of authenticity. After the Founder Edition runs out we will ship normal production run MiterSets in November 2015. You'll also receive a plastic carry case for each along with a MiterSet Founder Edition t-shirt. In addition, you will receive weekly updates on the manufacturing process with pictures, videos and commentary as we make the product better. Because MiterSet is made in America you'll see the American workers who mill, anodize, laser etch and fulfill our precision product.

    Less
    Estimated delivery
    Ships to Only certain countries
    Limited 18 backers
    $
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Funding period

- (30 days)