Bad News & Honesty
We have some disappointing news. Remember when we started this journey together, we said we were “just two dads”. Well we’re the same two dads and we believe in clear and concise honesty via our communication with all of our backers.
Via some very valuable lessons learned and through our dialog with all of you, we’ve investigated how many projects are not only successful, but actually deliver product on time. Here is a link to a great article via CNN: CNN Kickstarter Ship Delay
While the article is dated December of 2012, that number has actually climbed.
We are determined to do it right, on time, and with the right product at a price point that can be consumed by any person and or company.
With that said – we made arrangements to visit our designated suppliers in China, in accordance to our project plan. What we learned was that we have been lied to. The two main suppliers in China that was going to manufacture our product for us, are not real factories, or even real businesses. They had sent us pictures of similar products being made and told us they would make our product for an agreed upon price. Once we made definite dates to visit, they came back and told us that they were just a middle man and that they were lying about having an actual factory and lacked the ability to help us fulfill our product delivery obligations.
Let this be a lesson to all other people like us wanting to make a product in China. You need to be absolutely sure that you are dealing with real factories that can produce the product you need, at a price you agree upon, and in the time frame for which expectations have been set.
It is in our honest opinion that continuing with the campaign and hold your investment hostage would be morally irresponsible on our part. Too many times other projects have done this, and we are bound and determined to break that cycle.
Good News & Next Steps
Instead, we are going to make a trip to China first and verify who the real factories are. Identify suppliers and manufacturers we can trust and have been validated and can deliver us a quality product at a fair price. Then once we have an updated production schedule, we will re-launch our TraqCloud product via Kickstarter. In addition, we absolutely plan on moving forward with those we engaged about OEM’ing our cloud platform which is the core software foundation of our product offering while we obtain new hardware alliances.
Based on all of your feedback, we are going to implement a new design which is smaller and has external IO for interfacing. What we really need is to continue to illicit feedback from all of you that have had a heavy hand in identifying the various use cases for our product. Please take the time to send an email to firstname.lastname@example.org with the details of what you wanted to use TraqCloud for. This will help us decide which features are really needed.
We really appreciate all the backers so far and want to continue to keep you updated on our progress, next steps, and a sneak peek into our next campaign.
The best way to keep in touch after we cancel our campaign is to go to our website at TraqCloud.com and submit your email to our subscription list. We will keep the subscribers on this list updated on what we find out from our China trip and when we will be able to launch the campaign again.
- Michael Hamilton: email@example.com (technical)
- Matt Moalem: firstname.lastname@example.org (sales, business development, marketing)
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