***************************************** UPDATE #2 *************************************
Thank you all for your support.. cuz we did it again! We're proud to announce that we officially hit our stretch goal of $50,000! WOW!
With this achievement, all backers who pledged $100 and above will now be receiving HIPSTER™ onesies to give away as gifts or to have your little one sportin' one! Just to give you a heads up, the production of HIPSTER™ onesies only begins now, and if all goes well, we will still be able to make it for end of September delivery. We will keep you inform if there will be any delays.
We still have 4 more days to go, so please help continue to spread the word for us so that we can try to get close to our next stretch goal of $125,000 for you to be able to select 2 additional HIPSTER™ colors!
***************************************** UPDATE # 1 *************************************
MiaMily HIPSTER™ Kickstarter project hit our $25,000 goal in LESS THAN ONE WEEK! In appreciation for all your support, we want to make HIPSTER™ a one-size-fits all carrier for family members of all sizes, and provide a waistband belt that elongates the belt width of HIPSTER™. This is specially made for dads that put on 'sympathy weight' or moms in the process of losing that stubborn baby fat, and may need a longer belt-- there's no need to be shy about it! I remember for months after Mia's birth, my waist was bigger than my husband, Alessandro's!
Instead of making this an 'add-on' piece at an additional cost, we will include the MiaMily HIPSTER™ Extender Belt to elongate the HIPSTER™ waistband free of charge for all Kickstarter backers as a token of our appreciation of our quick success on Kickstarter.
Moving forward, we have set two new stretch goals that we hope to achieve with your help:
Reach $50,000: What's goes best with a HIPSTER™? A HIPSTER™ baby! When we reach $50,000, we will give every backer a HIPSTER™ Onesie for your HIPSTER™ baby.
Reach $125,000: Add 2 additional colors for HIPSTER™ chosen by you! Once we reach $125,000 we will ask you to vote on your favorite two colors to add to our collection. We'll announce the 2 winning colors at the end of the campaign, and at that time, you just have to let us know which color you select as your own in a survey we will also send at the end of the campaign.
Please help us continue this successful momentum and let's continue make incredible history together!
the MiaMily Story
When my daughter was 3 months old, I pinched a nerve in my back which caused excruciating pain whenever I picked her up. My doctor informed me that this injury was caused by carrying my daughter with bad posture.
My name is Cecilia, and my husband Alessandro and I live in Switzerland where we have no family nearby to help me out. As a mother, it's the most frustrating feeling to not be able to pick up your crying baby to calm her. But when I pinched the nerve in back due to excessive fatigue from carrying my baby, I was feeling the pain each time I held her, and could not even enjoy having her close. I was so desperate to find a solution that I went out and bought different types of carriers but none were perfect. It was from this need, that the HIPSTER™ was created.
What's a HIPSTER™?
HIPSTER™ is an innovative, back supporting belt with an integrated seat for your baby to help you carry your little one significantly longer, more comfortably and effortlessly.
HIPSTER™ takes only seconds to put on without having to deal with intricate systems, or long straps or pieces of fabric.
the SMARTER way
HIPSTER™ is ergonomically designed to help minimize the cause of back pain when holding a baby. We tend to hold our babies by resting him/her on the side of our hips, causing us to twist our spine. With HIPSTER™, your baby’s weight is distributed evenly on the seat and not your hips, which allows you to hold your baby standing straight up, protecting your back.
What do I GET with HIPSTER™?
HIPSTER™ comes with 2 attachable top carrier tops to transform the hip seat into a shoulder or single side carrier for when you need to be HANDSFREE.
1. Hip Seat
2. Double Shoulder Carrier Top (attaches onto the Hip Seat)
3. Single Shoulder Carrier Top (attaches onto the Hip Seat)
What makes HIPSTER™ so special?
With HIPSTER™, you will get to enjoy all the benefits of a hip seat, structure carrier AND a ring sling! One carrier, 9 different uses.
SEAT BASE ONLY: This set up allows your baby to stay close to you without feeling enclosed in like a traditional carrier but still able to explore surroundings. It’s perfect for doing house chores at home, when your little one insists on being carried, out at a friend’s house (where you don’t feel comfortable leaving your baby alone on the floor), or places that are not stroller friendly like museums, narrow shopping aisles, grocery shops.
DOUBLE SHOULDER CARRIER: This set up transforms HIPSTER™ into a traditional structured carrier, perfect for the times you need to be completely HANDSFREE. The double shoulder straps goes over each shoulder, which reduces back strain. In this set up, you can also discreetly nurse your baby when out in public.
SINGLE SHOULDER CARRIER: This set up allows you to use HIPSTER™ like a ring sling, where you can position your baby on your side and be handsfree.
A problem I experienced with other carriers, was that Mia never wanted to be in a a carrier during the summer because it would make her too hot and sweaty. Then in the winter, the carrier didn't provide enough warmth and it was too uncomfortable for her to wear a thick winter coat inside a carrier. So we came up with a solution that makes HIPSTER™ a year-round carrier.
Our attachable top carrier parts comes in two layers. When the top layer is zipped up, it provides extra protection from the cold for your little one, and also acts as a small storage area for a diaper, or any other essential items. We also added a pocket on the belt for phones, keys and money for easy access.
9 WAYS TO USE HIPSTER™:
...so why HIPSTER™?
We made sure that the seat base is wide enough so that the baby's hips are in a healthy position where legs are lifted and supported at hip level and not just hanging or dangling.
This is especially critical for proper early hip development and prevention of hip dysplasia.
Even when you place your baby facing out, his/her legs are well supported.
What is the recommended age to use HIPSTER™?
HIPSTER™ is suitable for children ages 3 months to 3 years old.* (*Note: Age range may vary for each baby. You can start using HIPSTER™ when your baby has developed proper back support to hold up his/her neck, up until your baby is 20 kg or 44 lbs.)
How do I know that HIPSTER™ is safe to use for my baby?
We have submitted HIPSTER™ for global wide safety standards, and have been approved 100%. For the USA/Canada, HIPSTER™ meets the US safety standard ASTM F2236 and CPSIA 2014, as well as the Consumer Product Safety Improvement Act of 2014. For Europe, HIPSTER™ meets the safety standard EN13209-2:2005.
what mommies had to say about HIPSTER™:
"At last, I’ve found the perfect carrier! I bought FOUR other carriers (Ergobaby, BabyBjorn Original, BabyBjorn Miracle and Baby K’tan) prior to using HIPSTER™. Right now this is the only carrier that is comfortable for both myself and my 8-month-old son. It hardly puts any strain on my shoulders or back, and as his mommy, I can tell that he sits very happily in it too.” – Grace, mother of baby 8-month-old Nathan
“HIPSTER™ has made my life so much easier, allowing me to conserve energy rather than if I was carrying my baby alone. It allows me to feel that my baby is safe enough to have both hands free, which lets me do the things I need to as a mother and housewife, at the same time bonding and interacting with my baby. The best part is, Mattia LOVES being in HIPSTER™!"– Annette, mother of 7-month-old Mattia
“HIPSTER™ is a MUST HAVE for all moms! I love it because it is so versatile (can be used as a carrier AND a baby hip seat). More importantly, my baby loves to sit in it because she gets to stay close with me as I take care of things around the house. As an owner of both Ergobaby and Hippy Chick hip seat, HIPSTER™ combines the best of both worlds!” –Nancy, mother of 10-month-old Madeline“Unlike traditional baby carrier, HIPSTER™ helps to spread the baby's weight (11 kg/24 lbs) on my hip. My son loves sitting on HIPSTER™ facing out when he’s awake and facing in when he wants to cuddle and sleep. HIPSTER™ saved my life when I was flying alone on a 14-hour flight with my baby. It allowed me to carry a tired, needy baby as well as a diaper bag and all my luggage!” – Janice, mother of 18-month-old Jayden
Pledge of $5 - Thank you for helping us make this possible! We appreciate your contribution, and you should feel good knowing that you are playing a part to help make the lives of parents and caretakers around the world easier! A huge thank you from MiaMily, and we will keep you updated on our progress!
Pledge of $15 - See your name in shining lights!-- well... at least digitally. To show our appreciation for you making a $15 difference, you will be added to our VIP mailing list, and also have your name + contributions publicly recognized on our website as a contributor!
Pledge of $30 ($45 retail value) - You will receive everything listed under the $15 pledge + Universal Pacifier Clip with a Built-in Cover (to keep the pacifier clean when not in use). This product is EXCLUSIVELY made for Kickstarter backers (pacifier not included)! The Pacifier Clip can be open with one hand and is superior to metal clips, as it's more gentle on babies' clothes. Machine washable.
Pledge of $60 (retail value $85) - You will receive everything listed under the $30 pledge + MiaMily Portable Travel Bag! A foldable, waterproof, lightweight bag that is perfect to store your HIPSTER™ and other baby essentials (diapers, wipes, an outfit change, etc.) when you are on the go!
Pledge of $100 ($245 retail value) - EARLY BIRD SPECIAL (limited 30 backers) aka the "What are you waiting for?" Special! Be one of the first to own your HIPSTER™ by backing us early on, and receive a incredible savings of $60 off! You will receive everything listed under the $60 pledge + one brand new HIPSTER™ in the color of your choice (blue, red, brown, or beige).
Pledge of $120 ($245 retail value) - One of the best deals, where you will receive everything listed under the $60 pledge + 1 brand new HIPSTER™ in the color of your choice (blue, red, brown, or beige). Get creative and get two of these so that you have one for yourself, and gift one to an expecting friend at a baby shower!
Pledge of $150 (retail value $275) - You will receive everything listed under the $60 pledge + one brand new HIPSTER™ in the color of your choice (blue, red, brown, or beige) + Organic Teething Pads + Head Cover (blue or beige)!
Pledge of $200 ($325 retail value) - You will receive everything listed under the $60 pledge + personalized HIPSTER™ (with your baby's name embroidered) + the Organic Head Cover (blue or beige).
Pledge of $500 (nearly $1000 retail value) - You will receive everything listed under the $200 pledge (1 personalized HIPSTER with your baby's name embroidered + the Organic Head Cover (blue or beige) + 4 complimentary HIPSTER™ (colors of your choice or one of each color) to give away as gifts to family and friends!
Pledge of $1000 (nearly $1700 retail value) - You will receive everything listed under the $60 pledge + TWO personalized HIPSTER™s with your baby's name embroidered + 2 Organic Head Cover (blue or beige) + 8 complimentary HIPSTER™s of your choice to give away as gifts to family and friends!
Risks and challenges
We are not a large corporate business entity—we are just your everyday, normal parents and people, so we treat anyone we come in contact with exactly how we prefer to be treated—with respect and appreciation. Providing excellent customer service is important to us, all the time and especially at this early stage of our business. We promise to always keep open the channels of communication with our backers, and do everything we can to make things right if complications arise.
We hope and will aim to deliver each reward much sooner than the projected dates listed for fulfillment, but have carefully buffered ample time to account for possible delays in production. It takes 20 days to produce the first production run of 500 HIPSTERs and 2 weeks to create the 500 HIPSTER packaging. We have estimated (with a buffer) 10 days for shipping and handling.
As soon as we’ve reached our campaign goal, we will move forward with production. We already have established a great relationship with our vendor, and have previously already hammered out details so that they are fully on board, and prepared with all necessary materials and hardware to move forward. We recognize that nothing is fool-proof however, so if problems arise, we will notify our backers ASAP with an alternate solution.Learn about accountability on Kickstarter
- (30 days)