Sure it’s mesmerizing. But more importantly, it turns and keeps your water fresh and healthy in its natural flowing state. Because when water is moving around, the oxygenation triggers subtle chemical chain reactions that cleanse it of compounds that really shouldn’t be there in the first place.
The premise is simple and backed by prominent scientific literature. When water sits still, many dissolved contaminants remain trapped, while aerating it with a flowing motion releases contaminants and keeps it oxygenated, fresh, and clear.
When water is kept flowing it aerates, like a fine wine exposed to air. The swirling motion introduces atmospheric air into the water dissolving in fresh oxygen. It begins a process that makes water healthier, more delicious, and strips it of harmful compounds.
MAYU's vortex vessel does this exact natural process, in around 9 minutes.
Reduce plastic waste by buying less and decreasing the demand for single-use plastic.
Reduce Your Carbon Footprint
With MAYU, you can drink water straight from the tap. Which will taste better than the water shipped to you from across the globe.
All structure materials are 100% recyclable and are environmentally responsible.
Analysis of the water from different types of sources, before and after aeration with MAYU Stream.
Controlled by solid state load cells that senses the presence of the vortex vessel and starts the swirling motion automatically, calibrating the volume and speed according to the amount of water in the vessel for a constant perfect vortex.
Unplug: Rechargeable Batteries
The vortex will keep swirling for up to 2 hours unplugged.
Magnetic Tip Charger
Fast and easy. Connect in a snap.
Just touch it to get your water swirling.
Aeration removes volatile tastes and odors from water by stripping them as gases. Which, as indicated by independent studies makes the water more delicious. In particular, one of the main culprits behind bad water odor and taste is hydrogen sulfide, a compound that is readily removed by aeration.
[Source: Tastes and Odors in Water Supplies — A Review by S. D. Lin, ILLINOIS STATE WATER SURVEY URBANA (1977)]
MAYU increases the water consumption in households in more ways than just enhancing water and making it more delicious.
It’s purely anecdotal, but since sharing MAYU with friends and family, many have commented that they find themselves and their children drinking a lot more water simply thanks to the beautiful visual reminder in their environment. In a world where attention is scarce, simple awareness and visual cues may be the keys to healthy hydration.
MAYU’s vessel is easily washed and cleaned just like any other water pitcher, and is dishwasher safe. The porcelain base is stain-resistant.
The World Health Organization’s Recommendation: The WHO research and guidelines for water treatment emphasize the importance of aerating the water as a process of neutralizing toxins as well as improving taste and odor. in some countries, aeration is a mandatory process for all municipal drinking water.
The US EPA has identified many types of organic compounds in our water supplies. Some of the organic compounds are volatile, and, as a result, aeration would be a good process selection for removing them from the water. Some common volatiles includes trihalomethanes, chlorobenzene, trichloroethane, tetrachloroethylene, and trichloroethylene. Aeration can achieve up to 95% removal of these compounds.
- "Aeration is effective against: Aeration water treatment is effective for management of dissolved gases such as radon, carbon dioxide, some taste and odor problems such as methane, and hydrogen sulfide, as well as volatile organic compounds, like MTBE or industrial solvents. It is also effective in precipitating dissolved iron and manganese. Aeration raises the pH of water." Aeration is not effective against. Aeration is not effective for removal of heavy metals, or pathogenic (disease-causing) organisms like bacteria and viruses. 1
- “Aeration of water has been practiced since ancient times and was believed to improve water quality by "sweetening" and "softening" it. It was later discovered that aeration, indeed oxygenated anaerobic waters and that such a process would oxidize and precipitate reduced iron, manganese and sulfur, as well as strip volatile organic compounds, some taste and odor compounds, and radon.” 2
- Water aeration has been used in water treatment for improving odor and taste, oxidation of iron and manganese, remove carcinogenic and hazardous chemicals from water. These chemicals include volatile organics such as trihalomethanes, radon, trichloroethylene, tetrachloroethylene, trichloroethane, chloroform, and toluene. As a result, water aeration may be the single most important water treatment process used in the 21st century. 3
- Trihalomethanes (THMs) are the result of a reaction between the chlorine used for disinfecting tap water and natural organic matter in the water. At elevated levels, THMs have been associated with negative health effects such as cancer and adverse reproductive outcomes. 4
3 K ,Taricska, J. R., Wang, L. K., Hung, Y.-T., Li, K. H., Huang, J.-C., Shang, C., Scovazzo, P. (2006). Advanced Physicochemical Treatment Processes. Advanced Physicochemical Treatment Processes. https://doi.org/10.1007/978-1-59745-029-4
Risks and challenges
While there are always risks & challenges with creating and delivering a brand new product, we've minimized both by having the entire process, from production to delivery, already set and arranged.
We have already signed agreements with key suppliers and manufacturers, and our prototype has been finalized.
All of this, along with our strategic partnerships with experienced crowdfunding and fulfillment experts, leaves little room for error and ensures a very quick delivery.Learn about accountability on Kickstarter