Project image
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$18,924
pledged of 24.000 $pledged of 24.000 $ goal
75
backers
Funding Canceled
Funding for this project was canceled by the project creator on Apr 17 2015
Last updated April 17, 2015

Mavrik Watch Company - Personalized Automatic Watches

Affordable Luxury Without Compromise. A New Way to Buy a Personalized & Limited Edition Automatic Watch.

Mavrik Watch Company - Personalized Automatic Watches

Affordable Luxury Without Compromise. A New Way to Buy a Personalized & Limited Edition Automatic Watch.

$18,924
pledged of 24.000 $pledged of 24.000 $ goal
75
backers
Funding Canceled
Funding for this project was canceled by the project creator on Apr 17 2015
Last updated April 17, 2015

About

MAVRIK WATCH COMPANY makes high quality, yet affordable and personalized watches. We see our company as an extension of you, our client.  We want our watches to tell your story, to be a reflection of you. A watch keeps time but also represents "Moments in Time". To capture these memories we can engrave your initials and a date of your choice on the watch free of charge.  

We believe all individuals are truly unique. The watch you wear should be a reflection of your individuality. The word MAVRIK (Maverick) embodies the character of that unique individual, one who is confident in who he is and his path in life.  We abide by the mantra "LIVE a MAVRIK LIFE", make the most of everyday, be true to oneself and celebrate life.  We also see a MAVRIK as someone who dedicates his time to support a worthy cause. He strives to use his time and talents to enact positive change in our world and enrich the human spirit.

We hope when you look down at your MAVRIK watch you will be reminded to nourish what makes you a unique individual. Make the most of everyday and LIVE a MAVRIK LIFE!

Evan Owen
Founder
MAVRIK WATCH COMPANY

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 Our first watch is Reference Model 2S, a lugless mechanical automatic watch which features an easy to change and ultra durable Monostrap Watch Band.  The design has wrist presence but is minimalist in its approach.

Reference Model 2B on Solid Stainless Steel "Steam Roller" Bracelet
Reference Model 2B on Solid Stainless Steel "Steam Roller" Bracelet

Exchanging straps is as simple as removing a caseback plate via a keyed tool.  No lost spring pins!

Caseback Removal Tool
Caseback Removal Tool

Manufactured from 316L "Surgical" Stainless Steel, the 44mm  x 14.5mm lugless case undergoes numerous machining as well as finishing techniques to provide both mirror and brushed finishes. Although 44mm in diameter, many have noted that it is comparable to a 42mm due to its lugless design.  Available in both Polished and Black IP (Ion Plating) coated finishes.

Polished and Black IP Stainless Steel Cases
Polished and Black IP Stainless Steel Cases

The machined grooves found on the case are also carried over onto the 8.5 mm x 5.5 mm signed crown.

Reference Model 2D on Natural Leather Band
Reference Model 2D on Natural Leather Band

The laser engraved caseback details the model, serial number and date of manufacturing.  As an option you can add your initials and date of your choice free of charge.

Standard Caseback Engraving
Standard Caseback Engraving

The minimalist multi-layered dial is constructed using both matte and brushed metal finishes. This provides visual depth as well as being easy to read.  Contrasting Arabic numerals mark each hour and are ringed with lumed indices.  The date window at six o'clock keeps the dial symmetrical and compliments the minimalist approach. The contrasting hands, black on white dial and silver-tone on black dial are lumed so the watch can be read in low light.

Reference Model 2E on Suede Leather Band
Reference Model 2E on Suede Leather Band

Each watch style is paired with a Monostrap natural leather or suede leather band and is lined with a hypoallergenic material providing superior comfort.  The leather strap is 24mm wide at the case and narrows to 20 mm at the signed buckle. Contrasting stitching completes the overall design and ties together color elements found on the dial and hands.

Suede and Natural Leather Bands
Suede and Natural Leather Bands

An optional 24mm solid stainless steel bracelet completely changes the look and feel of Reference Model 2S.  One of our brand enthusiasts described each link of the bracelet as a "Steam Roller".  We thought the name fit.  Help us achieve our third stretch goal (see below) and we include the "Steam Roller" bracelet for FREE - a $79.00 value!

Reference Model 2F on Solid Stainless Steel "Steam Roller" Bracelet
Reference Model 2F on Solid Stainless Steel "Steam Roller" Bracelet
Reference Model 2J on Black IP Solid Stainless Steel "Steam Roller" Bracelet
Reference Model 2J on Black IP Solid Stainless Steel "Steam Roller" Bracelet

Reference Model 2A is powered by the Time Module NH35A.  Time Module is owned by Seiko and manufactures ultra durable watch movements.  The NH35A movement operates at 21,600 bph (beats per hour) which equates to 6 beats per second.  This is what causes the second hand to sweep rather than tick.  The NH35A also features hacking which stops the second hand when you pull out the crown.  This enables you to set the watch to the precise second.  As an "Automatic" movement the natural motion of your arm winds the watch, no batteries needed.  You can also hand wind the watch for convenience.

Each Reference Model 2S comes with a 2-year warranty.  For more details on our warranty please visit our website.

Reference Model 2S is available in 10 styles and limited to 101 individual serial numbered pieces per style.  That's a total of 1010 pieces.  Serial numbers are distributed in random. We did this on purpose because one of our stretch goals involves special edition casebacks (see details below).  Color variations are released upon achieving the pledge amounts shown below.  If the color you want is locked go ahead and pledge as you will be able to change after it unlocks.

UNLOCKED AT $39,000 - We want to take the individual serial number concept a bit further by offering serial number specific caseback designs.  Many of the designs are an interpretation of the serial number itself.  For example, "Lucky Number 7" for serial number 7.  In all, 47 of the 101 pieces have unique caseback designs and is the reason why we distribute serial numbers at random.  To support US based watch manufacturing we decided to have our engraving done stateside.  Check out the video below for more details.

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UNLOCKED AT $69,000 - Our second stretch goal will be to upgrade the watch crystal to Sapphire FREE of charge - a $29.00 value.

UNLOCKED AT $99,000 - Our third stretch goal will be to include a FREE Solid Stainless Steel "Steam Roller" bracelet with keyed caseback removal tool - a $79.00 value.

UNLOCKED AT $129,000 - Our fourth stretch goal will provide a FREE deployment clasp upgrade for the leather strap - a $29.00 value. The deployment clasp is engraved with the MAVRIK WATCH COMPANY logo.

UNLOCKED AT $159,000 - Our fifth stretch goal is a FREE padded three slot travel case with individual pillows - a $39.00 value.  A great addition for those who like to travel with more than one watch!

We are ready to bring Reference Model 2S to market.  Tooling and molds have already been purchased and manufacturing processes have been implemented and tested.  Advanced planning is key to ensure your watch will be of the highest quality.

We have approved final production drawings and are ready to give our manufacturing partners the go ahead.  Components will be manufactured with multiple quality inspections each step along the way.  

We then move on to assembly, caseback engraving, final quality inspection, packaging and fulfillment.

Pledging today ensures you will be one of the first to own a Reference Model 2S.  You are also getting a significant discount!  The first 26 backers per style save $110 off retail or $239 USD for Stainless Steel models and $259 USD for Black IP models.  The next 76 backers per style will save $90 off retail or $259 USD for Stainless Steel models and $279 USD for Black IP models. Help us reach all our stretch goals and total savings comes to $289!

Spread the word by sharing our story through word of mouth and social media. Please share, tweet and post through FacebookInstagram & Twitter.  Help us help you get an amazing deal and Kickstart MAVRIK WATCH COMPANY!

                                                      

Thank you to everyone who helped us get this far!  We look forward to having you as a member of the Mavrik Watch Company community.

LIVE a MAVRIK LIFE,

Evan Owen
Founder
MAVRIK WATCH COMPANY

2SD on Stainless Steel "Steam Roller" Bracelet
2SD on Stainless Steel "Steam Roller" Bracelet
2SI on Black Leather Band - Optional Black IP Stainless Steel "Steam Roller" Bracelet
2SI on Black Leather Band - Optional Black IP Stainless Steel "Steam Roller" Bracelet
2SB on Stainless Steel "Steam Roller" Bracelet
2SB on Stainless Steel "Steam Roller" Bracelet
2SB on Suede Leather Band
2SB on Suede Leather Band
2SG on Suede Leather Band - Black IP Stainless Steel "Steam Roller" Bracelet
2SG on Suede Leather Band - Black IP Stainless Steel "Steam Roller" Bracelet
2SF on Stainless Steel "Steam Roller" Bracelet
2SF on Stainless Steel "Steam Roller" Bracelet
2SH on Suede Leather Band
2SH on Suede Leather Band
2SC on Leather Band with Blue Stitching
2SC on Leather Band with Blue Stitching
2SC on Stainless Steel "Steam Roller" Bracelet
2SC on Stainless Steel "Steam Roller" Bracelet
2SJ on Suede Leather Band - Optional Black IP Stainless Steel "Steam Roller" Bracelet
2SJ on Suede Leather Band - Optional Black IP Stainless Steel "Steam Roller" Bracelet
2SA on Suede Leather Band
2SA on Suede Leather Band
2SE on Suede Leather Band - Optional Stainless Steel "Steam Roller" Bracelet
2SE on Suede Leather Band - Optional Stainless Steel "Steam Roller" Bracelet
2SE on Stainless Steel "Steam Roller" Bracelet
2SE on Stainless Steel "Steam Roller" Bracelet

Risks and challenges

Like all product based Kickstarter campaigns, production delays are our biggest challenge. We've received firm commitments on lead times and have been in weekly communication with our suppliers. Should there be an issue we will communicate it immediately and adjust our fulfillment times if needed.

Our prototypes have exceeded our expectations and concise quality standards have been communicated to minimize potential issues from our manufacturing partners. Quality control and packaging workflows have been created to ensure a timely fulfillment phase. A custom database platform enables us to efficiently map serial numbers, caseback designs, date requests and initials for our engraving services.

Keeping you informed is of utmost concern. Regular updates will be provided and questions answered in a timely manner.

We envision MAVRIK WATCH COMPANY as a long-term affordable watch brand with close relationships to our clients and community. We strive for excellence and will do whatever it takes to ensure we've exceeded our clients expectations.

If any questions or concerns please do not hesitate to ask.

Evan Owen
Founder
Mavrik Watch Company

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  1. Select this reward

    Pledge US$ 259 or more About US$ 259

    Early Bird!
    2SD - Stainless Steel Case, Black Dial with Blue Accents. Save $90 off Regular Pricing!

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    Super Early Bird!
    2SI - Black IP Stainless Steel Case, Black Dial with Yellow Accents. Save $110 off Regular Pricing!

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    Early Bird!
    2SI - Black IP Stainless Steel Case, Black Dial with Yellow Accents. Save $90 off Regular Pricing!

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    Super Early Bird!
    2SD - Stainless Steel Case, Black Dial with Blue Accents. Save $110 off Regular Pricing!

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    Reward no longer available 26 backers
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Funding period

- (45 days)