About this project
Risks and challenges
The long term goal for Maunder XV is to extend our product offering from this jacket to a full technically stylish clothing and accessories line. Our planned next products are:
- Trench cape
- Technical chelsea boot
- Ath-leisure T-shirt
When it comes to our business plan, we are working on distribution and aim to have the Deepcover Jacket in retail and online stores in 2017. Longer term, we see Maunder XV boutique shops in select cities selling both our products and associated great quality lifestyle items. By supporting this Kickstarter campaign you will be part of our path and help to define our journey. If you choose to support us, thankyou.
Risks and challenges:
One of the biggest challenges to us is bringing a currently unknown brand to market. We hope that from our images, website and social media you can see the quality, style and direction of our brand.
Secondly, directly selling to you via Kickstarter obviously gives us massive advantage to bring a product to market, that otherwise would be produced at great costs with massive investment. Despite our best marketing attempts we have to consider that this page is going to reach a limited audience. In order to hit our goal and get the Deepcover Jacket into production, we need Kickstarter supporters like you who are willing to back products and connect with a brand they can see a future in. If you like our page and like our jacket and can see our vision, please spread the word.
We are totally confident in our product and in everyone in our team that is involved, however producing a brand new product at high volumes can come with risk.
We have gone through an arduous sampling process to get the best possible product, our research and development work has taken nearly two years. We've wear tested the Deepcover Jacket and tested it using our recommended field necessities. Our production team is incredibly experienced and ready to produce as soon as our goal is hit.
Delays and unforeseen circumstances although unlikely are possible. Our backers will be the first to know if an unexpected issue arises. However, this is extremely unlikely and we are absolutely focused on delivering an exceptional product at a great price so you will be a loyal Maunder XV customer for life.Learn about accountability on Kickstarter
Support this project
- (60 days)