Using hi-def, highly stylized video profiles and traditional journalism, Massive.tv will serve as a platform for showcasing creative college students.
From modernist composers to balletic skateboarders, Northwestern students are creative in unexpected ways. Yet as it stands, the school that produced Steven Colbert, Ira Glass and Zach Braff lacks a dedicated platform to encourage and broadcast the distinctive creativity of its undergraduates. Massive.tv aims to be that platform.
We are taking up the tools of our generation: the dynamism of digital video, the flexibility of online journalism, and the formidable advances in presentation, design, and online infrastructure. We intend to use these tools as powerful allies as we endeavor to lift up the creative efforts of our most imaginative peers, to be inspired by work of quality that deserves to rise above the fray of YouTube.
Our plan is to profile one student a week, someone who we feel is creative and innovative, someone whose skills are unique, whose talents and sense of individualism break through the mundane, and come out the other side. We'll do a brief, high-quality video profile, a written profile, an interview, and a photo shoot. Our site will also contain an arts and culture blog to tell the community about interesting events, while simultaneously serving as a promotional vehicle for our profile subjects. The third component of our site will bring to the fore existing video content at our school. Check out our prototype site to see how it all works: www.massive.tv
We're not just creating a resource for Northwestern: we're creating a multimedia laboratory. Every aspect of the project offers a new twist on an old medium. All we need is the equipment to bring a new storytelling aesthetic out of the box and into the world.
With Kickstarter, we hope to raise enough money to purchase a single Canon 5D Mark II Digital Camera, and the necessary audio equipment and lens kits. This revolutionary machine looks and acts like a photography camera, but shoots higher-quality HD video than anything in its price range. By a long shot. All we need is a single camera to bring an incredible new resource to the digital media community.
Remember, Kickstarter is all-or-nothing: your donation to our project does not take effect until we've reached our entire fundraising goal. If you like what you see, please encourage your friends and colleagues to get involved.
Have a question? If the info above doesn't help, you can ask the project creator directly.
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Thanks guys! Every little bit helps. Since Massive.tv is in some ways like a virtual museum, we're giving you free admission with Massive.tv museum-style buttons.
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Not only are you guys getting hooked up with the Massive.tv button, but we're getting you Massive.tv bumper stickers. Stick 'em on your Prius or your Macbook Pro, you erudite yuppie, you!
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Alright, we can see you're serious. You're getting the Massive.tv buttons, the Massive.tv bumper stickers, and a stylish Massive.tv t-shirt.
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You rock. Not only are you receiving Massive.tv buttons, Massive.tv stickers, and the stylish Massive.tv t-shirt, but you'll receive a producer credit on a video of your choice, and a place in the special thank you section of our new website.
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Congratulations, you've made it to our quadruple-black diamond awards club: and you're a Platinum member. We'll create a corporate logo and a short underwriting advertisement for your company or business.
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That's it. We're making a video about you, the hero. We're also making a massive-style video for you about whatever you want. You must be in the Chicagoland area to be eligible for this reward.
- (58 days)