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$7,009 pledged of $15,000 goal
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By Mark Woods
$7,009 pledged of $15,000 goal
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About this project

Make better choices, save time, and avoid being overwhelmed.

  • The first & only planner that uses color for prioritizing
  • Simple 2-page-per-day format that anyone can use
  • Blend your technology-filled life with a bit of paper

Pre-Order Your Planner Before 12/22/15

Although all of us live and work in different ways, the Attack Your Day Planner can help you focus on what’s important so you can enjoy a happy and fulfilled life.

Created from 30 years of experience on the subject of time management and productivity, the Attack Your Day Planner is NEW, although the methodology is not.

 It's time to start living in color.

The most important thing to recognize about daily activities is that they are never neutral. They either enhance or detract from our lives by changing the quality for better or for worse.
To win the time battle, we must become highly skillful at managing our daily activity traffic. Just as with heavy traffic on a freeway, our daily activity traffic can congest our day. It makes it difficult for us to move forward with our plans, and we are often forced to take detours away from our desired direction. 

Like automobile traffic, our daily activity traffic can be controlled by a metaphorical traffic light.

Simply put, activity traffic management requires the ability to know when to stop, when to go, when to use caution, and when to say no. So to help us make better choices, we use the metaphor of a traffic light.

Red activities are vital and urgent. They usually require an immediate action. Some examples of Red activities are customer complaints, an equipment breakdown, an imminent project deadline, an unscheduled meeting, a forgotten school assignment, a sick child, or a sudden demand from the boss.  

Use this color sparingly; save it for true urgencies that pop up immediately or carry over from yesterday. When deciding if an item is Red, ask yourself:  does this activity need to be completed today?

Yellow activities are not immediate value-added activities for today, but they do have value. In other words, Yellow activities must be completed at some point in the future—but not today.Yellow activities include filing, email purging, long-range planning, marketing reports, project research, or a school assignment due later this month.

Beware! Sometimes yellow activities come to us wrapped in the context of artificial urgencies like some email, text messages, or phone calls.

When deciding if an item is “yellow,” ask yourself: Can this be rescheduled for a later time?

Green activities have a high payoff and are value-added activities. Do as many green activities as you can today. Green activities help us balance our work and our personal lives. They are crucial to our job and school performance as well as relationships.  

Green activities include daily planning, family time, building business relationships, training, exercise, reading, hiking, running, and time with friends.

We’ve added the color Gray to stand for activities that are typically a waste of time. Don’t waste “gray matter” on Gray activities. Just say no! If we are honest with ourselves, we all know what these are. Gossip, junk mail, negativity, complaining, television, texting, gaming, watching videos, and yes…social media

When deciding if an activity is Gray, ask yourself: Does this activity add value, or is it wasting time?

Color your choices and double productivity.

When we choose instant-reward activities like clearing junk mail or organizing our workspace at the expense of value-added activities like returning a customer phone call or exercising, our productivity goes down, and very often some self-esteem goes with it.

You can get what you want out of life. You can have it or not based on your activity choices.

For nearly a decade, I’ve personally been on a quest to replace paper with the perfect productivity app. As much as I’ve tried to be a 100% paperless planner, I just can’t. Here's why.

I love the flexibility and convenience of paper.

It is faster than fumbling through an app when all I need to do is jot down a reminder or scribble a note from a phone call.

And there is nothing more satisfying than when I physically check off a finished activity. You just can't do this with an app.

But when I’m traveling, I prefer electronic. When I need to access my calendar, flight details, hotel information, or client information, it’s quick and convenient.

When I plan my attack for the day, it’s ALL PAPER.

"When I finally embraced the concept of both paper and electronic, it changed everything." 

What about you? Do you find yourself struggling with productivity apps? Do you prefer paper when planning your day? Then you are going to love this planner!

To be consistent with Attack Your Day methodology and to ensure nothing falls through the cracks, we suggest you always carry your “time” in four primary buckets.

Time management tools do not manage time. People manage time. This planner has been designed for one thing: to help us track the daily events and activities that are crucial to us.

BUCKET 1 - Monthly Calendar

The monthly calendar is used for collecting and carrying future events and activities that are scheduled. To maximize the power of bucket one and to ensure it is your master control panel, use it for the following:

  • Scheduled Appointments
  • Important Dates
  • Deadlines

BUCKET 2 - Catch-All

The catch-all is your master list of “all” things you are going to do in the future but are not exactly sure when.

  • Future Activity List
  • Project Management
  • Family Activities
  • School Assignments
  • Personal & Professional Goals

You’ll notice that we use color to prioritize each activity. As the list grows, we know which activities demand our attention first.

How to spot people who don’t have a catch-all bucket?

Their pockets and desks are usually cluttered with little pieces of paper on which they carry vital information. They can often be seen frantically searching for that one piece of paper with the information they need at that moment.

BUCKET 3 - Daily

Bucket three functions like a compass. It shows us what we plan to do next. It shows us where we are headed and what we’ve scheduled to be doing at certain times.

The daily bucket is for today’s scheduled appointments, today’s activity list and conversations, and additional things (to do’s) that pop up during the day.

While other planners put emphasis on the linear nature of time, we focus on time as space. Just as a box is a space we fill with goods, an hour is a “time box” we fill with activities. 

When we begin to look at an hour as a space in which we will execute activities, we are forced to be more realistic when we plan. A box—whether it’s cardboard or time—can only hold so much.

“Making an activity list is just a list. When we schedule time to actually do the activity, this is when the activity gets done.”

BUCKET 4 - Memory

The memory bucket is where we record valuable information that comes to us during the day that we think we might need at a later date.

  • Documenting relevant information
  • Delegating to and receiving delegation from others
  • Track notes on projects
  • Class notes if you are in school

Undated - Use it when you need it, no more wasting dated pages
Full Color - Prioritize your activities in color
Buckets - Calendar, catch-all, daily, memory
2-page-per-day layout - Plenty of space for tracking all activities Over
250 pages – 3-month supply of daily pages
Notes - 20 pages for notes and project tracking
Size - 5.5 x 8.5, approximately 3/4-inch thick
Spiral Binding - Lays flat for easy page turning 

Each Attack Your Day Planner is a 3 month supply of pages if used daily. A full year would be 4 AYD Planners if used daily.

I’m a second-generation time management expert and CEO of Woods Group Incorporated, a training and business development firm specializing in personal and professional productivity.

Prior to starting Woods Group, I was President of Trapper Woods International, established in the late ’90s as the exclusive time management training partner for the Day-Timer Corporation, a subsidiary of ACCO Brands and a premier planning tool.

In 2010 Attack Your Day! Before It Attacks You was published by Morgan James, and I began facilitating half-day workshops, breakouts, and webinars. Based on the success of the AYD™ movement, we moved the book in 2012 to a new publishing house, Financial Time Press, and launched an academic training program for colleges and universities.

The book has since been released in Polish and Chinese. When I’m not speaking, you will find me “attacking” triathlons, skiing, or hiking in the outdoors.

If you want to learn more about us and our book, visit www.attackyourday.com.

Thank you for your support. I look forward to helping you achieve greater productivity.

g you achieve greater productivity.

Risks and challenges

The biggest risk with any Kickstarter that involves a physical product to life like ours is the manufacturing of the product and shipping. We will work hard to ensure that we deliver what we promise and to go the extra mile whenever possible.

The design of the Attack Your Day, Daily Planner is complete. We are working with several printing companies to ensure the best possible price, cover and final form factor. The final product may vary slightly but will include all elements described in this Kickstarter.

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    Full-color PDF version of the AYD Planner

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    30-Minute Coaching Call with Mark Woods

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    TEAM PACKAGE

    Thirty (30) AYD Planners (3 Mo. supply, ea)
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    1/2 Day Training with Mark Woods
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    Planner Details: Full color, undated, 2-Page-Per-Day, soft cover, wire-bound, approx 256 pages, convenient size 5.5" X 8.5".

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Funding period

- (34 days)