About this project
Maratown is on a mission to revolutionize footwear comfort by creating super-cushioned shoes.
Dream of walking on clouds, marshmallows, air? Standing all day at work, walking a lot? Maratown offers superior protection, comfort, anti fatigue and foot pain relief, for people on the move.
Traditional sneakers have almost zero cushioning.
Inspired by cushioned marathon maximalist running shoes, MARATOWN developed a thick super cushioned sole made of very soft and bouncy materials. A new way to offer maximal comfort.
BOUNCELLS™ is the material used in the sole. It is a high dense closed cell copolymer EVA, exclusively developped for Maratown™. Similar to the cutting edge running shoe technology, Bouncells™ is:
-Super soft: around 20 ShA
-Elastic: rebound is as important as shock absorption. Without rebound after a step, it would feel like walking in the sand - exhausting. Rebound return energy to the step makes the walk more dynamic.
-Resilient: it doesn't flatten before millions of steps.
-Lightweight: similar is used in running shoes where weight is essential.
MARATOWN put 33% less pressure on your feet at the pic impact with the ground (measured with pressure sensors insole), thanks to our highly-cushioned soles.
Feel your feet can't handle any more pressure in your painful shoes? You are at the right place.
B.Gaignot, podiatrist Paris, France : "Maratown offers a real, innovating, shock absorbing sole with modern style. Maratown also meets standards of comfortable shoes: wide room, lightweight, seamless inside, padded collar and tongue, and removable insoles for you to insert your personalized orthotic insoles. As a podiatrist, I would also say Maratown fits with most orthoses, especially for the diabetic foot"
6 styles - unisex.
Klein blue lining. Only on Kickstarter.
Cushion is our focus. However, we worked with podiatrists and orthotists to address important comfort requirements, listed below.
The heel is 0.45 in higher than the forefront, to spread pressure throughout the foot:
Despite the thickness of the sole, the use of soft materials and a thinner front allows the shoe to the bend at the right point: at the base of the big toe where your feet articulate.
Are you using customized orthopedic insoles? In addition to offering the opportunity to remove the insole, you will keep 90% of the cushioning property in the middle sole, as opposed to traditional shoes where very little cushion is in the insole.
PADDED COLLAR AND TONGUE
Maratown provide padding and cushioning at all pressure points, not only in the sole.
No more stiff leather that hurts, even after breaking it in.
While you might understandably think that using soft material could cause on a short lifespan, the durability of MARATOWN is at least as long as normal shoe, thanks to :
-A 3 mm rubber outsole
-The high density and resiliency of our soft, non-flattening foam.
PRICE FOR ONE PAIR :
$149 (early bird Kickstarter price - limited to 30 ex.)
$159 (Kickstarter price)
$299 (retail price, after the Kickstarter campaign)
Free shipping US and EU
$30 in Canada
$40 everywhere else (shipping worldwide)
February - March : Kickstarter
April - May : production
May - June : delivery
We all love the comfort of our sport shoes. Period. Have you ever tried the cushioning of a maximalist running shoe made for marathons? MARATOWN combines cushioned maximalist marathon running shoe with classy urban styles. They are perfect for your everyday marathons, at work or while standing and walking all day. With your MARATOWNs, you walk on clouds every day.
And many experts, freelances and partners : shoe designers and producers, podiatrists and pedorthists, laboratory engineers, logistics and sales professionals, accountants, e-commerce developers, photographers...
SECOND KICKSTARTER CAMPAIGN
Maratown is a crowd funded shoe brand. We launched in 2015, thanks to a $30,000.00 successful campaign on Kickstarter and Indiegogo to finance and launch the first production.
HANDCRAFTED IN PORTUGAL
MARATOWNs are made in Portugal, in keeping with European standards of worker health and safety conditions. We use premium materials, especially naturally soft leather. MARATOWNs are stored and shipped from our warehouses in the USA and France.
Nancy, chief evangelist at Maratown : nancy(at)maratown.com
MARATOWN™ US INC. 244 Fifth Avenue, Suite F272 New York - N.Y. 10001 - USA
1-Measure maratown foot size
Use our innovative fitting kit for internet purchasers (photos of our first dress shoes collection!).
-SIZE- What is the width? How do they fit?
Maratown™ fit true to size. All our forms have been studied by specialists to offer the best fit. Even purchased on the internet, you will get the perfect sized shoe, thanks to our easy size guide and to our innovative fitting kit, including volume adjusters and heel liners. We also use soft leather uppers which will get used to your feet more easier than usual shoes. Please refer to the size guide to find your exact size.
-SIZE- If the shoe fit too small or too large?
We do accept exchanges. Before inquiring for an exchange, please our innovative fitting kit included in each shoe box, made up of volume adjusters and heel liners.
-ORDER- How / when do I pick my color, size and styles, and shipping address?
On March 25th 2017, just after the campaign has ended, we will send you a survey for you to indicate your size, color, style, and shipping address. You will have until March 31st 217 to fill out the survey.
-ORDER- How do I change my shipping address?
No worries, before shipping, we will send out an email asking if you want to change the shipping address.
-ORDER- What happens if I didn't fill out the survey?
We will produce more shoes than the number of pledges, so you will be able to choose from that limited stock, or, wait for the next round of production.
-SHIPPING- What about taxes and duties?
Duties or taxes are included in the price for USA and EU. Shipping outside USA and EU may be subject to taxes and customs duties. If there are any such fees, these must be paid by the person receiving the package when it reaches its destination -not on Kickstarter-, e.g. via the carrier.
-EXCHANGE- Do you accept exchanges?
Yes, we'll gladly exchange your shoes for another size - but not another style. Since we are a start-up and are offering Maratown™ shoes at highly discounted prices, you’ll have to pay for the two way shipping. Please note that due to our limited inventory, exchanges are not always possible. Shoes you exchange must be in their original package and be in perfect condition (please try your shoes at home). Shipping fee for return per pair: $15 in US, €15 in EU, $40 for the rest of the world. Please check our size guide to avoid the need for exchanges.
-EXCHANGE- How many times I have to exchange?
Returns are accepted up to 30 days after delivery.
-EXCHANGE- Do you accept returns?
We won’t be able to accept returns on this project. However, we will change the size of the shoes if necessary - but not the style.
Risks and challenges
This is our second Kickstarter project.
We’ve delivered some of the highest quality products to our backers in the past and this one’s not going to be any different. The only risk we can think of is the projected timeline of the delivery of rewards. We will start the production before the end of the campaign, as soon as we feel confident that it will be successful. Also, we will produce from March to May, which is a usual low activity period for producers, meaning less chance of delay.
Throughout the duration of the project - we will be in contact with you, frequently updating you in vivid detail, every step of the way!
Support this project
- (46 days)