往下滑頁面可看到中文版本! (Scroll down for the Mandarin version)
Who Are We? Mama Liang's is an extension of our family restaurant called Liang's Village in the Bay Area. Our classical flavors draw inspiration from a heritage of family recipes and creative innovation. Mama Liang's sparked during a casual conversation about how delicious Taiwanese food was difficult to find in the Bay Area. The idea to venture into a consumer line fully ignited when we recognized that there was a craving and desire for convenient Taiwanese food.
What Is The Challenge? We realize people love the taste of Taiwanese food, but find difficult to easily recreate the deliciousness when there are limited options for go-to restaurants. As passionate foodies, we get it! Our generation enjoys limitless options, but at this moment it is hard to find one that fits. Mama Liang's evolved with the intent of bringing modern Taiwanese food straight from our kitchen to your doorsteps, so NO ONE ever has to face the atrocity of being empty bowled.
How Are We Solving This Problem? We are launching with two ready-to-cook meals, which have been converted from our signature recipes and considered the most popular items at our family restaurant.
The first ready-to-cook meal is Beef Noodle Soup, the up and coming entrant in the noodle soup market. We want to share this traditional and popular Taiwanese dish that our Grandmother has mastered. This ready-to-cook meal provides all the ingredients (flour noodles, braised beef, beef broth AND pickled mustard greens) readily for a quick and convenient meal without needing to simmer broth for hours. Imagine slurping this bowl of comfort food from your home with only 15 minutes of effort!
The second ready-to-cook meal is Spicy Pork Wontons, the alternative take on the usual dumplings or gyozas. Our secret to success lies in the spicy chili pork oil sauce that accompanies this dish, which enhances the umami flavor of the wontons. This ready-cook-meal provides handwrapped wontons, spicy sauce and za-cai (pickled mustard stems) for a quick appetizer or full meal on any weekday.
How Can You Help?
Our Kickstarter campaign will fund our product development and jumpstart our growth so we can simply give our supporters what they keep asking for: Beef Noodle Soup and Spicy Wontons without the hassle.
We are planning to mass produce ready-to-cook Taiwanese meals to scale out and cannot wait to share our delicious recipes with the world.
Shipping nationwide is incredibly expensive so we need to start by first delivering in the Bay Area and Los Angeles before expanding to nationwide delivery. Every supporter will have the opportunity to provide their feedback about how we can continue to improve and will receive updates throughout the entire creation journey!
What Are We Planning To Do?
- Locally ship consumer goodies. (We are prioritizing Bay Area and Los Angeles before tackling nationwide.)
- Hire food scientists to continue perfecting the frozen goods.
- Design whimsical and breathtaking packaging.
- Launch pop-ups + tasting events to test future ready-to-cook meals.
More On Our Rewards:
Why are we only delivering to select areas?
Remember one of our first priorities is to deliver to the Bay Area and Los Angeles before expanding nationwide. For those who won't be receiving our frozen goodies for time being, please know that it doesn't mean we love you less! :)
How does our Artwork Card Stock look?
All of our supporters who pledge as a Spice Gardener or beyond will receive a card stock with one of two original artworks by San Francisco Illustrator, Tanny Chang. She is the genius behind our logo so we couldn't resist partnering with her on this project. Her designs creatively transform our favorite dishes, Beef Noodle Soup and Spicy Wontons into a colorful quest for food!
Mama Liang's 是我們在舊金山灣區Liang's Village (梁媽媽家) 的延伸品牌。 我們經典的家鄉味是來自上一代流傳下來的食譜，以及現代的創新。最初會有Mama Liang's 這個想法是因為朋友間聊到在灣區很難找到道地的台灣小吃。後來發現原來很多人想念台灣小吃的味道，於是有了把食物帶到消費者手上的這個想法。
我們發現很多人喜歡台灣小吃，但很難自己料理出道地的味道 - 身為美食愛好者的我們聽到了！這個年代大家都喜歡多元化的美食選擇，不過目前很難找到最合適的。Mama Liang's 想把台灣美食直接從我們廚房送到您的家門口！
我們推出了兩道冷凍食品，都是我們餐廳的招牌、祖傳的食譜，也是最受歡迎的餐點。 第一道冷凍食品是紅燒牛肉麵 - 湯麵界的紅牌。我們想要與您分享我們祖母的拿手佳餚。這包冷凍食品包括了所需的食材: [麵條、燉牛肉、牛肉湯、酸菜] 快速又方便。不再需要燉湯數小時了，現在您只需要15分鐘就可以嘗到這碗溫暖的家鄉味！ 第二道冷凍食品是紅油抄手 - 餃子以外的另一項選擇。我們的秘方是裡面的辣麻油，成功的把餛飩提了味。這包冷凍食品包括了 [手工餛飩、辣油、榨菜]，在任何時候不管是當成小菜或正餐都再適合不過了！
Mama Liang's Kickstarter 活動可以幫助我們產品的發行，並讓大家收到等待許久的紅燒牛肉麵及紅油抄手，以回饋給支持我們的人！ 我們打算大量製作冷凍的台灣美食，已經等不及要與世界分享我們美味的秘訣了！ 配送到各地會花很多費用，所以我們先從舊金山灣區及洛杉磯開始。每一位支持我們的人將有機會提出你們對於產品的建議，及不定期會收到我們新的資訊。
凡是在我們Kickstarter 活動放入$25 以上的支持者將會收到一張由舊金山插畫家 Tanny Chang 畫的卡片。她 是我們品牌 logo 的作家，所以這活動當然也會與她合作 - 她的插畫完美的用另一種方式呈 現我們的紅燒牛肉麵及紅油抄手！(往上滑頁面可以看到她的作品)
Risks and challenges
We already have recipes, potential suppliers and designers available to help us finish the product for delivery. However, our products require stringent quality control due to our meat-based recipes, so we want to be extremely thoughtful and careful in choosing the right suppliers. Since things don't always go as planned, we hope our supporters will understand if there are unexpected delays in the manufacturing process.
We promise to be fully transparent throughout the entire project lifecycle and communicate any hurdles we face along the way. We want all supporters to feel like they are part of the journey!
我們保證將這些過程透明化，如果中途遇到了任何困難也都會向大家說明；讓支持我們的人共同參與這旅程！Learn about accountability on Kickstarter
- (30 days)