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LucidBrake 2.0 is a high-tech, motion-sensing, no-wires bicycle brake light with awareness beacon - for safety and to save lives!
LucidBrake 2.0 is a high-tech, motion-sensing, no-wires bicycle brake light with awareness beacon - for safety and to save lives!
88 backers pledged $10,893 to help bring this project to life.

About this project

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$10,893

88

After several years of intensive research, design, development, engineering and testing, we’ve been able to turn an idea into a fully working prototype that we are extremely excited about.

Now we need your help to bring the world’s first wireless, waterproof, lightweight, press-on, wearable, BIKE BRAKE LIGHT into a product that will save lives all over the world!

Do you (or people you love) ride bicycles? 

  • Do they ride them in traffic? 
  • Do they ride them in groups?

LucidBrake 2.0 will make everyone safer when they ride.

LucidBrake story:

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LucidBrake 2.0 is a second-generation, one-of-a-kind, acceleration-sensing, wireless, brake light intended for bicyclists everywhere to be seen from farther away and to let others around them know if they are slowing down or stopping.

  • Lucid Brake is a bike brake light that doesn't need to be wired to your bike! 
  • You can even attach LucidBrake to your helmet or to a back pack. 
  • The higher the light is on your person, the farther away it can be seen in traffic.

Mount it Anywhere –

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Watch (above) as all 3 brake lights attached to the bike and its rider go off simultaneously as he brakes.

LucidBrake has a flat back,  so you can mount it on your seat post, fender, jacket, backpack, flag, basket or helmet. 

We consulted with the experts at 3-M company and discovered their dual-lock fasteners as the ideal way to mount LuciudBrakes to all these surfaces.

Dual lock is strong enough to hold siding to buildings in Minnesota weather - it will hold your LucidBrake where you choose to mount it!
Dual lock is strong enough to hold siding to buildings in Minnesota weather - it will hold your LucidBrake where you choose to mount it!

Not just for bikes, this can be mounted ANYWHERE you need a brake light.

We include several pieces of the dual-lock fasteners so that if you need to borrow a brake light from your bike to keep something else safer in traffic, you can do that too.

LucidBrake is Self-Adjusting

LucidBrake's patent-pending algorithms allow self-adjusting to any mounting angle, so even if it is mounted at a slight angle, it will figure it out automatically. LucidBrake also readjusts instantly for most hills, bumps and rotations - which means you can mount it on something that turns from side to side - like your helmet - and it will still work great!

LucidBrake is Waterproof

Encased in a special optically clear conformal coating - to protect the parts and prevent corrosion, even without the snap-on cover. LucidBrake can even run under water. This super-tough coating is used for solar energy projects, to protect against ultraviolet light, intense heat, and intense cold.

There is no "on/off" switch - 

LucidBrake senses if it is parked / in motion / braking / in your backpack or on a shelf. If at rest, or facing up or down, the circuitry stays in ultra-low-power "sleep" mode.

But wait... there is so much more! 

No other brake light has this next feature... but we think they all should!

Two-speed braking

Everyone knows there is a difference between putting on your brakes and slamming on your brakes

LucidBrake has been designed to indicate these two quite different deceleration events. It will flash and then stay on for several seconds if you drastically reduce speed or stop suddenly. 

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Four Beacon Modes

LucidBrake doubles as an awareness beacon. During night time road tests, LucidBrake’s eight super bright LEDs could be seen flashing over half a mile away. 

There are 4 different beacon modes to choose from. You choose which one you want by mounting the LucidBrake at a 0, 90, 180, or 270 degree angle. 

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Brake light/deceleration light – what’s the difference? 

Well, quite a bit. Most people are used to brake lights only coming on when they press a pedal or squeeze a handle, but LucidBrake is different. It is smart enough to know you are slowing down or stopping without it having to be wired up to anything. It senses inertial (motion) changes, then flashes brightly if it senses deceleration. 

Low Total Mass

We thought "way outside the box" during the design of LucidBrake. Avid bikers insisted on low total mass, so instead of encasing the board in a plastic case, subject to water retention, internal fogging, and other problems, we encased the board in a special optically clear conformal coating at the suggestion of engineers at Dow Corning. This super-tough coating is used for solar energy projects, where long term exposure to ultraviolet light, intense heat, and intense cold can take their toll.

LucidBrake is very light weight.
LucidBrake is very light weight.

Testing and calculations on the new prototype show the batteries should now last more than a year with normal use.

This Kickstarter Project is intended to pay for the injection mold for the first production run of Lucid Brake covers, and to make at least 150 of the new and improved LucidBrakes to begin selling to fund the next production run.

Plastic cover mold and 500 covers made: The plastic cover has been designed and 3D versions prove they work beautifully. We have already lined up bids from 5 companies to make the mold and get us a run of the first 500 covers. Current customers will be updated with these optional covers right away, and they'll ship with all of the new version LucidBrakes.

The following video shows one of our prototype 3D-printed snap-on covers. Note that the real covers will be clear with frosted interior, rather than the translucent but almost opaque white shown here. 

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Small Production Run: After the mold creation and pressing of the 500 covers, we will apply remaining proceeds towards a production run of new LucidBrakes. At least 150 are projected to be made, but we will make as many as we can with the funds available, and use the proceeds from these sales to bootstrap the next production run.  

LucidBrakes only use 2 AAA batteries to work. The new cover gives it a cool geodesic dome look.
LucidBrakes only use 2 AAA batteries to work. The new cover gives it a cool geodesic dome look.

Our History: 

Our first production run was accomplished in 2013. We made 250 LucidBrakes - we used these customers as our focus group and upgraded both the hardware and the software for this next version of the LucidBrake. 

Big Improvements for LucidBrake 2.0: 

  •  Better power management. We swapped out the power circuit used in the last LucidBrake because it didn't last the year in the garage that we promised. We've tested this prototype and it has great battery life.  
  • Instant turn-on, turn-off by changing the position of the unit. If you take the LucidBrake off your bike and put it in your backpack or purse or up on the shelf it will turn off. Just knowing that it is being stored in a 'flat' or 'primarily horizontal' position will automatically turn it off. 
  • We still have the 4-different beacon modes, but they align to the laws in the EU better than they did before.


Support the LucidBrake project and BE MORE VISIBLE on the road!
Support the LucidBrake project and BE MORE VISIBLE on the road!

The LucidBrake team is still together and going strong. Let's meet the inventor and his wife!

John and EJ Craig have been a successful husband and wife team now for 8 years.
John and EJ Craig have been a successful husband and wife team now for 8 years.

Perks:

Our version 2.0 LucidBrake will be made with the proceeds of a successful campaign and should be available for shipping in early June of 2015. We have 25 for the early birds only, at a special price.
LucidBrake version 2.0 with cover
LucidBrake version 2.0 with cover

Another fun perk is the personalized cyclist's water bottle. "KEEP CALM and CYCLE ON" for $25. 
We will print your name (or whatever you choose) on the back of this fun water bottle!
We will print your name (or whatever you choose) on the back of this fun water bottle!


We have some great media coverage:

Thank you! Please share this project on social media and with any friends you know who are cyclists! Thank you again!
Thank you! Please share this project on social media and with any friends you know who are cyclists! Thank you again!
 

Risks and challenges

We've overcome most of the risks involved in this kind of project. We've been through the focus group stage and gotten real-world feedback from our customers which was implemented seamlessly into the software.

We know the prices from the circuit board manufacturer and the plastics manufacturer and we have a plan to make this work whether we need to bootstrap the project or if it is an amazing success.

We have the passionate team that we've always had behind us plus a few more, and we are ready to take this all to the next level and let LucidBrake be put on every bicycle or cyclist's helmet in the world.

Thank you for your help with your contribution to our project.

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  1. Select this reward

    Pledge $25 or more About $25

    "Personalized" water bottle - white, stainless steel water bottle with "STAY CALM and CYCLE ON" and your name sublimated on the other side. If you get this perk, we will contact you for what name to print on the water bottle.

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    Pledge $45 or more About $45

    LucidBrake 2.0 - Early bird backers get our best price on the LucidBrake. This includes the LucidBrake 2.0, cover, batteries and 4 dual-lock fasteners for 4 possible mounting locations.

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    Reward no longer available 25 backers
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    Pledge $50 or more About $50

    LucidBrake 2.0 - For those 'almost early bird' backers still way less then the future retail price on the LucidBrake. This includes the LucidBrake 2.0, cover, batteries and 4 dual-lock fasteners for 4 possible mounting locations.

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    Pledge $65 or more About $65

    LucidBrake only! 1 LucidBrake 2.0 - still an amazing price on the LucidBrake. This includes the LucidBrake 2.0, cover, 2 AAA batteries and 4 dual-lock fasteners for 4 possible mounting locations.

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  5. Select this reward

    Pledge $70 or more About $70

    LucidBrake 2.0 - Early bird backers get our best price on the LucidBrake. This includes the LucidBrake 2.0, cover, batteries and 4 dual-lock fasteners for 4 possible mounting locations.

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    Pledge $90 or more About $90

    LucidBrake 2.0, and the water bottle as a complete package.

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  7. Select this reward

    Pledge $150 or more About $150

    His and hers LucidBrakes (2) and individually personalized water bottle set.

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    Pledge $300 or more About $300

    Pack of 4 LucidBrakes and 4 water personalized bottles. Great for families or riding teams.

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    Pledge $500 or more About $500

    Company pack of 10 LucidBrakes and water bottles. We will even put a private label on the LucidBrake cover for your group if you want! Of course, we'll personalize the water bottles too.

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Funding period

- (21 days)