InnerJam App: Unlock the Power of Achievement In Your Music
Help us build InnerJam, a mobile app that motivates and inspires through life-changing affirmations that play with your favorite music.
InnerJam App: Unlock the Power of Achievement In Your Music
Help us build InnerJam, a mobile app that motivates and inspires through life-changing affirmations that play with your favorite music.
This project will only be funded if it reaches its goal by Thu, November 21 2019 5:03 PM UTC +00:00.
The short version:
InnerJam™ is an app that plays subliminal affirmations alongside the music you are already listening to on your mobile device, tablet, and (soon) your computer.
InnerJam™ plays two separate audio tracks simultaneously; an affirmation track and a music track. The patent-pending technology in InnerJam measures the key acoustic points of your music in real-time and applies filters and adjustments to the affirmation track. The affirmation track is blended into your music in a way that you cannot consciously hear what is being said but your subconscious mind can.
Using the app, you can select and download sets of positive affirmations that reinforce various goals you might have, e.g., fitness, success, changing habits, etc.. Then play them subliminally “underneath” your own music files or streaming music service (future development).
Listen to subliminal messages with YOUR music rather than really terrible "New Age" music that drones on and bores you to death.
The REAL Voodoo behind InnerJam:
While burying subliminal messages in music is certainly not new, the process of masking the messages in music, without noticeably affecting the listening experience, is surprisingly complicated. “Subliminal” does not mean simply turning down the volume of the message so low that you cannot consciously hear it; the message will only go as far as your eardrum. Instead, you’ve got to “hide” the message from your Reticular Activating System’s “filter” so that it gets through to your brain. Music has a mind-boggling number of volume, tempo and pitch changes that have to be taken into account in order to get that done.
Traditional subliminal music is composed using three fairly homogenous layers: message, mask, and music; all three layers are processed in a way to create a sort of stack. It’s like hearing a whisper (message) carried in the breeze (mask) while you’re listening to the radio (music). The limitation is that you have to individually, compose, mix and master one song to one set of affirmations. If you want 10 sets of affirmations, then you need to produce 10 pieces of music. There’s no choice in music and you get the music that the composer likes.
Using “everyday” music being played on the fly, we don’t have the ability to mix and normalize the output into a tidy stack of precomposed layers. Practically (and legally) speaking, there’s no way that we’re going to be able to mix and remaster every song anyone might possibly want to listen to, which in my mind is the only way to make this project worth the time and effort.
So we found another way that is only possible now due to advances in technology and computing power.
With InnerJam™ you can play any song you have access to along with your choice of affirmations, which could eventually number in the hundreds of subjects and recorded in several different languages.
And that’s only getting started. Many other features in the app are planned as well and will be added as stretch goals if we get the project funded.
InnerJam™ is loaded with features to get you started quickly and will not affect your listening experience.
Click the video below to hear for yourself! (Use headphones for the best listening experience.)
This is a mocked-up demonstration using actual audio output from the InnerJam app prototype and initial design of the app’s main music player screen. The demo runs through starting a selected music track, playing a subliminal affirmation track (:25), using the “split audio” feature (:40) that plays music in one ear and the audible affirmation in the other, then adjusting affirmation volume (:45) and, finally, resetting affirmation volume and restoring subliminal audio to both ears.
We’re Scott and Julie Harrell, the founders of InnerJam™.
Scott (that's me!) is a career private investigator turned serial online entrepreneur and educator with a list of successful startups and profitable exits.
Julie is a shopping center manager and communications professional turned CEO of “Hacienda Harrell.”
Most importantly though, we’re Mom and Dad to two lovely daughters with whom we have been fortunate enough to spend a lot of time over the last several years! Living abroad was an important dream for us because we wanted to give our daughters the gift of becoming fluent in another language, Spanish.
Julie and I have always been “Type-A” personalities. You know the kind. Always working very hard, climbing the success ladder and trying to be the best at everything we do.
We're basically, ambitious workaholics.
Every personal obstacle you struggle to overcome starts with your brain – more specifically your belief system and how you talk to yourself. We have always believed in the power of affirmations and subliminal messaging as one way to align our unconscious minds with our conscious desires in order to achieve peak performance.
Recently, I experienced some serious challenges with my health (full story here) and returned to music and affirmations as a way to get motivated, change my subconscious behavior and lead by example for my daughters.
Everything is going GREAT but, honestly, I grew fed up with the dull New-Age music used to mask the hide subliminal affirmations currently on the market. I just couldn’t listen to that God awful music any longer!
So we found a fantastic developer (actually he found us).
Elliott is a Technical Architect, Full Stack Developer & Designer with 11+ years of hands-on startup experience, creating modern, easy-to-use mobile applications that are reliable, scalable and within budget. His technology has been used to securely manage production through archival of over 600 films including 20+ Academy Award-winning projects, from Harry Potter to Birdman to The Revenant to Star Wars. He’s also worked on startup projects founded by a Forbes 400 list billionaire and created a social platform to help people connect in person.
"Creating technology that “isn’t possible” is something that drives me. Even more so, Scott and Julie’s goal of helping people live their best lives is what really drew me to InnerJam. I’m excited to be a part of the founding team and can’t wait to get this patent-pending technology into the hands (and ears) of our backers. I hope you’ll help us make it happen!" - Elliott
Elliott, Julie and I created Innerjam. Now we listen to subliminal affirmations with our favorite music.
Our friends and family convinced us that we should offer InnerJam to everyone else who listen's to music on their mobile device and have hopes, dreams, and desires, experiences even a shred of self-doubt, or needs a motivation boost.
And after sharing the prototype of InnerJam with approximately 80 other users who have given us GREAT feedback... we agree!
But we're going to need your help.
Our last online startup exit wasn't a huge windfall but provided us with enough to take a break and travel for a short time while we centered ourselves and grew together as a family trying to figure out what adventure was in store for us next. Which led us to our next project.
We've been working on InnerJam full-time now for 6 months and part-time for well over a year.
So far we've invested approximately $18,000 of our own savings into InnerJam.
An example of our major expenses over the last 6 months include:
- iOS Prototype App - $4,500
- Android Prototype App - $2,000
- Patent Attorney and USPTO Filing Costs - $8,300
- Branding and Design (2) Mobile App Pages - $750
- Marketing Costs - $920
- Web Hosting and Server Deployment - $1,100
- Affirmation Creation and Audio Production for 3 Affirmations- $220
Additionally, we have spent hundreds and hundreds of hours developing our website, creating content, building our presence on social networks and, most importantly, working with our prototype users to make sure InnerJam works exactly as we expect it to.
There's no looking back.
We are absolutely committed to bringing InnerJam to the public but without your help, we are going to have to dramatically slow down the production process.
So we are turning to you and the Kickstarter community for help.
Our designer and developer have given us a cost breakdown for the remaining development that needs to be done:
- User Interface and User Experience (UI/UX) Graphic Design - $1,500
- iOS Cross-platform development - $4,000
- Android Cross-platform development - $3,000
- User Management and e-commerce - $5,000
Undoubtedly, there will be unforeseen costs and budget overruns, but we're prepared to make up the difference between our funding goals and cost for completion.
If our Kickstarter campaign fails to get funded it will take us at least one more year to cover the cost of development and publishing to the App Store and Google Play.
We're excited to work with Kickstarter backers because it's a vibrant community that loves new challenges, new products and roots on the underdog!
We're Kickstarter Backers, too, and have backed a variety of projects over the last few years.
We understand that communication between the creators and backers is crucial and that delivering a fully functional product on-time is literally everything here.
Promises made must be promises kept!
With your backing today, we can get InnerJam developed and delivered to you in just a matter of months and, as an InnerJam backer, you will get extraordinary discounts and opportunities that will never again be available outside of this Kickstarter campaign.
For your support of just $3, you will instantly gain massive Karma points, whether InnerJam gets funded or not. Thank you!!!
Really Big Karma
For your generous support of $10, you will receive 5 times the Karma as our $3 supporter! We’ll also send you our Biggest Bigger Really Big Book of Affirmations ebook of 5,037 life-changing affirmations for almost every topic imaginable. It also includes important instructions for getting the most out of using them.
iKarma / Karma+
For your $20 pledge, we'll send you either the iOS or Android version of our original proof of concept within one to two weeks of being funded. We’ll even add a special affirmation set that will only ever be available to our backers. The prototype is free to use forever but very limited in design and functionality.
And don't forget all of that Karma! It's good for a lifetime (and maybe even the next).
For your $40 pledge, you will get the publicly released version of the InnerJam app for either iOS or Android plus a one-year subscription to the entire Jam library of affirmations, guided meditations, all app updates and every new feature we add while your subscription remains active.
This is the sweet spot for backers who want the full app and a massive $92 discount off of the $11 per month plan that will never be offered again.
You will also be eligible to easily add six more months to your initial subscription by participating in our streaming music app outreach campaign. Includes fast delivery of the Karma+ or iKarma proof of concept as well as the Biggest Bigger Really Big Book of Affirmations ebook.
We must be out of our darn minds!
Private Jam Recording Made Just for YOU!
For your pledge of $125, we’ll professionally write and record a completely unique InnerJam affirmation track for your specific goal or challenge. We will send you an online interview form to complete within two weeks of the campaign being funded and will return the InnerJam-compatible affirmation audio track to you within 90 days of getting your completed interview.
Includes a one-year subscription when InnerJam is released to the App Store and Google Play, expedited shipping of Karma+ or iKarma proof of concept and the Biggest Bigger Really Big Book of Affirmations ebook. This reward is limited to just 50 backers.
15 laser-focused affirmations hand-crafted and recorded just for you. This is waaaay cheaper than hiring a life coach, a physical trainer and a self-help guru!
InnerJam Influencer and Lifetime Subscription
For your $250 pledge, you will get a LIFETIME SUBSCRIPTION to Innerjam as well as immediate access to our private discord server.
You can be a part of our core influencers and beta testers from day one.
You will receive regular behind the scenes development updates, all beta and public versions of the mobile app, as well as voting privileges and access to InnerJam founders during development. You will be involved in helping us make decisions on future features and affirmation topics.
Includes priority one-week delivery of the Karma+ or iKarma proof of concept as well as the Biggest Bigger Really Big Book of Affirmations ebook, too! Limited to only 25 backers.
This is the closest you can get to being a founder of your own startup without the heartburn, anxiety, 120-hour workweeks, and begging for venture capital.
You believe in the power of personal transformation through music, meditation, and mindfulness and want to be involved in nearly all aspects of the InnerJam project for years to come. For your backing of $4,500, you can provide strategic guidance and help us to create growth and value for users through your contact with content partners and venture capital. As an Angel backer, you will receive all rewards included above as well as a private business meeting with the founders in Cozumel, Mexico.
If you can travel before May 2020, we have arranged for a 7-Day complimentary all-inclusive beachfront suite in Cozumel, Mexico for 2 adults at Secrets Aura Cozumel. Airfare is not included and there are a few blackout dates. We'll also give you a personal private tour of the island and take you snorkeling and/or scuba diving while you're here!
*Please contact us prior to providing support at this level to ensure we are a perfect fit for each other.
A word about the prototype:
It's U-G-L-Y and lacks most of the functionality of typical music playing apps for mobile devices. It will only work with .mp3 and .wav music files you have stored on your device. The beta and public release versions of InnerJam will have full music player functionality.
It was created to prove that we could create a filter and encoding process that could mask one audio track with another. Many digital audio signal processing engineers told me that it couldn't be done or that I could just "fake it" but a very talented PhD. from Stanford's Center Computer Research in Music and Acoustics (CCRMA), and now Google employee, proved them wrong.
While he is brilliant, the good doctor wasn't being paid for graphic design.
The prototype and beta versions of InnerJam will not be available on either the App Store (iOS) or on Google Play (Android) but don't fear! To download the prototype for either iOS or Android will require a few more steps than you might be used to, but if 80 other app testers can do it, so can you!
The prototype works as demonstrated in the demo, but will not look like the app in the demonstration video.
We'll include links to instructions and videos that will show you how to get InnerJam up and running quickly and easily.
“As a founder in a super fast-paced online digital marketing agency, I really don’t have ‘extra free-time’ in my day to find a way to stop and meditate or stop everything I’m doing to focus on going through positive affirmations (which have worked for me over a long period of time). I use InnerJam along with a few of their productivity and entrepreneur-related affirmations while playing background music in my office or while I’m working out at the gym. If I’m going to listen to music anyway, why not feed my brain at the same time? I’m CRUSHING IT every day and I’m stoked about what InnerJam is doing in the field of wellness and self-care. Truly unique.” - Ruben R., Dallas, TX
"I use subliminal stuff when I study and all I have are 4 of Tony Robbins' tracks and they are ok but kind of boring. InnerJam has been amazing and is going to change everything. Congratulations on this, it is a big win for everyone who is going to use it." - Wayne T., Surrey, B.C. Canada
"Ok; I’m not mad BUT I think your app broke my brain. I have been feeling a lot bit unmotivated lately... like, bad. Broke out the app for just a little bit this morning ANNNND I finished a huge work project, started a pillow making project, and actually started a new painting today. Since like 10 this morning. MAGIC!!!!!
The thing about the pillows and the painting... I somehow developed this weird fear of creating things. I don’t know why... I love art and creating with my hands. The fear kind of built on itself over time. I’m not sure what you say in the business message but it helped. I’m so grateful." - Maddie B., Pensacola, FL
A survey of our prototype testers: Who they are. When they’re listening to music. Why they’re using InnerJam. What devices they’re using.
How much will InnerJam cost?
InnerJam is free to download. There is a free trial, monthly, yearly, and lifetime subscriptions plan available.
Subscriptions give you unlimited access to our growing library of affirmations that cover a vast range of personal development and self-care topics. Curated podcasts, guided meditations, and all additional features and benefits are included, too.
How much time will using the app take?
Getting all of the positive benefits of using InnerJam app takes absolutely no extra time out of your day. Unlike other meditation and affirmation apps, InnerJam works best when you are listening to your music while focused on other activities.
"Using InnerJam is 'fire and forget' self-improvement!"
Use InnerJam to listen to your favorite songs whenever and wherever you usually listen to music – at the gym, while commuting, doing chores, while running or walking, etc. The opportunities are endless.
Beta testers are reporting positive changes in thoughts, attitude, and motivation after just 3 days of using InnerJam!
Will InnerJam affect my music?
No. InnerJam will not affect your music listening experience. Our patent-pending technology perfectly pairs your affirmations and music without any necessary adjustment. In some cases, you may hear the slightest whisper with some music genres, like instrumentals, and when songs fade in or out. However, you also have full manual control to adjust the affirmation volume to perfectly match your listening needs, too.
Listen to the InnerJam app demo we’ve included above in the "How Does InnerJam Sound?" section on this page and hear for yourself. InnerJam works!
Do affirmations work?
Absolutely! Numerous scientific and academic studies prove listening to affirmations can have very positive effects on both mood, behavior, and motivation.
In our recent Twitter poll, over 80% of respondents indicated that they believe positive affirmations work.
- Bill Gates,
- Warren Buffet,
- Jim Carrey,
- Elon Musk,
- Tony Robbins,
- Arnold Schwarzenegger,
- Will Smith,
- Patrick Bet-David,
- Floyd Mayweather, Jr.,
- Mike Tyson,
- Manny Pacquiao,
and many other world-class athletes, celebrities and successful people all agree and have used affirmations and/or subliminals, too!
For additional questions and answers about InnerJam™, see our website.
Press Resources and Media Kit
We have prepared a resource with background information, app images, videos, statistics, studies, etc. This story almost writes itself!
Don't be shy! Join us on social media:
Risks and challenges
The hard part is done! We have created a working proof-of-concept of the app for both iOS and Android mobile devices. Approximately 80 users have tested the prototype. We know that the product sounds exactly as intended. Listening to subliminal affirmations does not interfere with the user's music experience and users are reporting very positive feelings about the app.
I don't foresee any design challenges that are going to be difficult to overcome with the first version of the app. Our graphic designer and developer are already having productive discussions regarding the design and user interface. The design will be completed before our Kickstarter campaign ends, funded or unfunded.
We have a realistic goal for releasing a fully functional beta version of InnerJam for both iOS and Android devices and we are already working very hard to lay the foundation for a successful build. It is always possible that unforeseen circumstances with 3rd party software engineers could delay development. While we are committed to working with the best development team possible, we cannot in good faith tell backers that we can completely control what goes on with our contractors.
Our developer has successfully tested basic functionality using Spotify's provided SDK, however, it is entirely possible that Spotify could make changes to their API at any time. If they do, it might have unexpected and undesirable results like not working with our app in the future. We will be pursuing an active integrated relationship with various music streaming services as we continue to develop InnerJam into a robust music player and wellness app.
If the project reaches its initial funding goals, there are some stretch goals that will be fairly challenging to implement and aren't fully hashed out yet, particularly our support for app localization and affirmations being professionally produced in additional languages. If we achieve those goals, they will delay the deployment of the final version to the App Store and Google Play for a couple of months - at most. That just means that backers will get a longer beta test while using the English-version of InnerJam. While I don't foresee that causing problems, it may make FUTURE customers sad that they have to wait longer, but backers are our first priority.
We have a lot of our own money and time invested in InnerJam already; now you will, too. We sincerely appreciate your support. Our promise to our backers is that we will be transparent and communicative during all stages of app development. We will provide updates regarding progress and setbacks and will be available to discuss comments, questions, and concerns with you.Learn about accountability on Kickstarter