During the upcoming 2014 season, Major League Baseball teams will collectively travel over one million miles to complete a regular season schedule of 2,430 games over 182 days. The travel itinerary for each team is unique — influenced by geography, divisional requirements, and the whims of a computer generated scheduling system (note: for nearly a quarter century from 1982 through 2004, the entire MLB season schedule was created using nothing more than a pencil and some custom charts by the husband-and-wife duo of Henry and Holly Stephenson).
Available in a choice of three base colors with a two-color print combination of silver metallic ink and overprint varnish, the 2014 MLB Travel Routes Poster & Calendar is designed to be enjoyed for the entire season. Due to the lead time required to produce a high quality serigraph and deliver it before the season opener, the decision was made to present the project even as the overwhelmingly successful THIRTY81 Ballparks Poster is about to go on press.
Print Details and Shipping
Measuring 24" wide x 18" tall, the poster illustrates the individual routes each team will travel during the 2014 regular season. (The Dodgers and Diamondbacks brief two-game trip to Sydney, Australia in March is omitted for clarity).
Teams are grouped by league and division (West, Central, East) and listed alphabetically within each division.
Each poster will be printed on #100 cover stock by French Paper Company and available in either "Electric Red", "Nightshift Blue", or a neutral "Steel Blue". Vahalla Studios has been selected to handle the two-color production using an overprint gloss varnish to create a subtle contrast for the U.S. 48 land area paired with a double hit of metallic silver for the travel routes and typography.
A full 2014 calendar at the bottom of each print is presented in silver metallic ink and highlights key events throughout the season as bulleted dates.
The Kickstarter version of the poster will be signed and numbered as a set of limited first editions, available only to Kickstarter backers. Each color will carry its own edition serial with the total edition size of determined by the number of backers and rewards, plus a handful of overruns.
Backers can select from either color or any combination of multiple colors — simply add $20 to your initial pledge for additional prints. Surveys will be sent at the end of the project that will allow backers to specify their chosen color(s).
Final prints will be rolled and shipped in heavy duty tubes via USPS to your door, with the intent to have all rewards delivered in early to mid March before opening day.
The goal of this project is to provide continued funding and momentum that will enable the broader scope of the THIRTY81 Project to move forward.
Keep apprised of new and additional projects as the develop. Most importantly, share with friends and fans of the game!
I've been a visual communicator for most of my adult life. As a cartographer, designer, and photographer, I approach my work with a minimalist mindset — every mark, every line, every color, every image is used with purpose and meaning. I look for hidden or obscured patterns and attempt to reveal them in unique ways. As a passionate (some would say obsessive) baseball fan, the game is often a source of inspiration and the subject of both personal and professional efforts, whether it's mapping 214 foul balls in Baltimore, designing information graphics about my hometown Angels, or creating a set of ballpark specific scorecards (available for free).
Risks and challenges
As an experienced graphic designer, I fully understand the production process from design to print. The poster is already designed and 'press ready'. The biggest challenge will be the organization and logistics of fulfillment which can often hold a surprise or two. Fortunately, I have a terrific team behind me to dampen any unforeseen bumps.
Days ago, I fulfilled all rewards for the successful THIRTY81 Ballparks Poster. Prints were sent to 6 countries around the globe and 36 US states in time for the holidays.Learn about accountability on Kickstarter
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