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The perfect cable! Aluminum Housing. Tangle Free Woven Cord. Apple Certified. Durable and Dirt Proof. Now in extra Short & extra Long! Read more

pledged of $20,000 goal

This project will be funded on .

The perfect cable! Aluminum Housing. Tangle Free Woven Cord. Apple Certified. Durable and Dirt Proof. Now in extra Short & extra Long!

About this project

What is JUICIES+?

With all improvements in technology, USB cables are still is the best and fastest way to charge a phone or tablet. We use only premium materials to build cables that match our high-end devices.

The main thing a cable is supposed to be doing is sync and charge. Millions of people often have to charge their mobile devices more than once a day. So we created cables with the same premium look and feel as devices they plug into, such as the Apple iPhone 6, the Samsung Galaxy S6 and many others.

Sometimes size matters

We had already increased the length of our original JUICIES+ cables to 4ft, but since then we've gotten a lot of requests for much longer and even shorter cables. So we listened and tested various length options. We came up with two additional sizes that make the most sense. And here they are!


Most USB cables are 3-4ft. But there are many times when that's just way too much cable. For example when you're working from a coffee shop and your phone is plugged in to your laptop. Our new JUICIES+ XS cable is only 1ft (30cm) short. This keeps it clean and tight. Yet it's still long enough that you can pick up your phone to reply to a text, take a selfie or do a #meerkat stream!


When traveling we use our phones and tablets a lot more. So we often find ourselves at the mercy of the next available power outlet. But at airports, hotel lounges or your cute cousin's best friend's bedroom the plugs are often too far away. Here our new extra long JUICIES+ XL cables are a life saver, they're a whopping 10ft (3m) long! This ensures that you have enough length to reach any wall plug, no matter where it's hidden, while still being comfortable.

Premium Materials

Sandblasted Anodized Aerospace Aluminium

  • Same look and feel as your top of the line device.
  • Much stronger and more durable than a standard cable.
  • Thin connector housings that work with every case.
  • Very light. Just right!

Flexible Tangle Free Woven Cable

  • Much stronger, yet more flexible than standard cables.
  • The woven style is Tangle Free by Design.
  • Inner steel wire mesh shielding.
  • Simply looks and feels a thousand times better!

 Certified Connector Parts 

We know very well how important original certified connector parts are. While this increases total production time and cost, we know it's absolutely necessary to use only original Apple MFi Lightning connectors. It ensures that a cable continues to work as expected when updating the operating system on a device. Our cables work just like the original ones that come with your device, except they look better and are much more durable!

Lightning compatibility - Works with every Apple iPhone, iPad & iPod with a Lightning connector. This includes the iPhone 5, 5C, 5S, 6 and 6 Plus as well as iPad Air 2, Air, iPad 4, iPad mini 1, 2 & 3, iPod Touch, iPod Nano and all new iOS devices. For an updated compatibility list click here.

Micro USB compatibility - Works with all Android, WindowsPhone and BlackBerry Smartphones and Tablets with a standard Micro USB Connector. This includes the Samsung Galaxy S2, S3, S4, S5 and S6, Samsung Galaxy Note 1, 2, 3 & 4, HTC One M8 & M9, the One Plus, all XiaoMi phones, the BlackBerry 10, all LG Optimus phones, Sony Xperia, Nokia Lumia 920, 925 & 1020, Huawei Ascend and many more. For an extended list of over 1000 compatible devices click here.

Tech Specs and Charging Speed

Below the skin of every JUICIES+ cable is a threaded steel wire mesh. This makes the cable very strong and allows us to get the MFi certification even with the woven material on the outside.

The actual wires inside of the cable are rated for 4+ Amps! So it doesn't matter whether you are using a standard 12V car plug or a powerful 10 Watt wall outlet such as the one that comes with the iPad Air 2, your JUICIES+ cable allows for the fastest charge times possible.

The actual connector parts have a strong rubber over-mold and are shielded by the aluminium housings. This ensures a perfect fit and protects from electrical interference.

Goes where you go!

Your everyday carry looks much better with a JUICIES+ in your pocket, purse or backpack!

Reward Levels

The full retail price for the JUICIES+ XS will be $25 and for the XL it will be $35, so you're getting a sweet deal by supporting us here on Kickstarter. Neither the XS or XL cables will be available online or in retail until all Kickstarter rewards have been shipped. International? Please make sure to add $5 for shipping.

How to back us!

Backing JUICIES+ in XS & XL on Kickstarter is simple and secure, and open to everyone around the world.

  • Log into your Kickstarter account (or create a new account). 
  • Click “Back This Project” at the top of this page or directly click one of the rewards.
  • Confirm your pledge amount and select the reward you want to receive.
  • Submit your payment information.
  • Done. That’s it!

You should receive a confirmation email shortly after you submit the form. Kickstarter accepts Visa, MasterCard, or American Express debit or credit cards. All payments are in US dollars. (Remember, your card will not be charged until our project is done).

Perfect Match

Help us by sharing

Do you know someone who would love to have a JUICIES+ in XS or XL as well? Share our campaign with them through the "Share this project" button at the top. Or simply click on one of these banners here. Sharing is caring!

Our Story

Back in early 2011 we started our first Kickstarter project to introduce colors to the world of charge and sync USB cables. It was way more difficult and took much longer than initially expected. But at the end of the day, we did manage to deliver a great product to all of our backers. In 2013 our first version of the JUICIES+ cables became a reality when 7733 backers supported our vision. During both projects we had a lot of ups and downs and we learned a ton about crowdfunding, hardware and manufacturing. We love crowdfunding and we love what we do. While Juicies has grown up a bit since our first project, we're still a very small company. Crowdfunding is the best and most efficient way for us to get our newest products to the people who want them most: you!

International Backers

We will pretty much ship our JUICIES+ cables worldwide, with the exception of a few countries. Please note that you may be responsible for VAT duties, fees and taxes applicable to your country. 


We stand firmly behind our products. Each JUICIES+ cable comes with a 1 year warranty. For more information, please see


One last thing, we're hiring!

We haven't hired a bunch of people yet, but we are now looking for someone amazing from our community of supporters! If you're passionate about “giving power to the people” and would love to be working with an awesome and innovative young company, check out our jobs page at or maybe you have a friend that would be interested? Let them know.

Risks and challenges

All JUICIES+ shown on this page and in the video were built by us in corporation with our MFi certified contract manufacturer on our own production line. We’re currently making updated tooling molds for the XL version. They require a new inner mold to accommodate a slightly thicker cable.

Forecasting Risk - We’ve done our very best to forecast demand and create a solid production plan. We’ve learned a lot from the past three years, but sometimes forecasts don’t always hit the mark. Should we miss projections, we’ll let you know why and make it right as quickly as possible.

Supply Chain Risk - We’ve built a very capable team whom we've worked with for the past 3 years on all our products. However, component delays such as unexpected shortages of the Apple MFi certified Lightning chips can occur. If this happens, we’ll be sure to keep you informed and will work to quickly solve the problem.

Quality Management - We've already learned the hard way what it means when even a small production run is not properly tested. We are prepared! However additional iterations and improvements in the manufacturing process can always come up. This could delay the manufacturing process but improve the overall quality.

We’ve been making USB cables for over 3 years now and we know what we're doing at this point. However Kickstarter is not a store and we don't have the products on hand yet. But we promise to do our best to avoid any delays and get the XS and XL versions of our JUICIES+ cables to you as soon as we can.

Learn about accountability on Kickstarter