Over the years, one of the most common requests from people who visit Seattle restaurant Lark is for chef and owner John Sundstrom to write a cookbook.
This will not be a traditional cookbook. It will be an app for both Apple and Android platforms, featuring over 90 of John's recipes inspired by the Pacific Northwest, beautiful photography, step-by-step instructions, and videos of John in the kitchen and in the field. An eBook and limited edition print version will follow.
Focusing on do-it-yourself publishing and new/mobile media will allow for more dynamic content than the traditional publishing model, and for input from the friends, local partners, and community members who have helped shape the Lark experience over the last eight years.
In fact, Kickstarter donors will have several opportunities to be an active part of the cookbook creation process. You’ll be invited to recipe tastings, preview events, and behind-the-scenes video shoots with John. As a supporter you'll also have a chance to "test drive" recipes yourself as they are developed, and share your feedback through exclusive access to “Roughcuts” video clips.
So why such an ambitious goal for the project? Well, this won't be a standard app. It will require a large amount of high-quality video production, photography and local resources, as well as back-end development. Self publishing a project of this scope is a major endeavor!
But this Kickstarter is about more than securing adequate funding for this project. Engaging a community of friends -- new and old -- to participate in the making of the final product is at the heart of what the Lark Cookbook is about.
"I'm excited to share new and classic recipes in the mobile environment and have people join me in the process," says John. "It's going to be an amazing ride."
- (60 days)