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Kittywinkles is Belfast's first cat lounge, a super-relaxed space for people who love cats, coffee and cake!

Kittywinkles is Belfast's first cat lounge, a super-relaxed space for people who love cats, coffee and cake! Read more
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About this project

 

Kittywinkles will be a cat lounge based in Belfast. We are aiming to create a super-relaxed zone for animal-lovers who crave hot beverages and cat hair. The lounge cats will nap or play or plot world domination and might wander onto your lap for a tum-scratch. Please obey!

What's a cat lounge?

Cat cafés originated in Taiwan in the late '90s, they are pretty commonplace these days but not in Ireland. We know it's hard to find an understanding landlord who will let you keep a cat nearby in your home or under your bed. It's a shame but that's where we can help.

At Kittywinkles you can lounge and laze and lol amongst a few friendly cats. Sip your tea, connect to the WiFi and admire the very small, hairy mammals.

 How does it work?

1. Book your visit online at our website.
2. Be super excited and tell everyone you're going.
3. Arrive bright-eyed and fluffy-tailed.
4. Kick off your shoes and cuddle a kitty.

Who would visit Kittywinkles?

We expect to see lots of different people come through our doors when we open, humans who:

  • love cats (of course!)
  • love cats but are too busy to own one
  • love cats but aren't allowed to have them in their homes
  • live with other humans who have cat allergies. Achoo!

Hiya! I'm Caitlin (or Kitty). I've always been a cat-person and you're probably one too. Here I am, barefoot and surrounded by cats in the mid-90s, that's the dream, isn't it?

Not too much has changed, I still love cats, but these days I wear shoes.

Living in Belfast I found it difficult to keep pet cats at my rented accommodation and I've found others have experienced this, too. I first came across cat cafés 2 years ago and fell in love with the concept. It wasn't until they started popping up in the UK that I eventually got to experience a visit for myself, which is what led me to develop my idea for Kittywinkles.

For the past 8 months I have been working on bringing this project to life. With the help of some fantastically talented buddies I'm ready to take the next step and share my plans with Kickstarter.

Meet the clowder of cats behind Kittywinkles

There's a few people involved in bringing this idea to life…

  • Caitlin McClelland - Founder/Top Cat
  • Jonny Campbell - Design/Marketing
  • Filly Campbell - Photography

And we have lots of help and support from Joe, Sara and Charlie Fox.

We have run our plans past Belfast City Council, we have floor plans for our ideal space, we have been talking to numerous shelters and rehoming services and taking their advice onboard, some of the lil' kittywinkles are waiting to move into their new home and check out our fancy buns!

Now we need your help to make it real.

Timeline

If we're successful and everything goes to plan here's how the timeline of events will look:

  • 24th June - Kickstarter campaign comes to an end.
  • 8th July -  Final funds will be transferred to Kittywinkles.
  • Late July/August - We would hope to have the Kittywinkles space locked in, the signature on the dotted line and we can then begin the catification (i.e. fit out). 
  • Late August/Early September - We will be introducing the cat residents to the lounge and inviting kitty critics and backers to visit.
  • September - Backer visits and launch party.
  • September/October - Open to the public!

Floor plans

We have been visiting locations over the past 4 months and we've found some great spaces but we're unable to make any more progress until we have funds though that hasn't stopped us from mocking up the floor plans for our ideal space.

 

Our Kickstarter goal of £20,000 is the absolute minimum amount we need to get up and running. We have big ideas and we'll be using every penny to make Kittywinkles amazing.

Where will the funds go?

Stretch Goals

The more funds we can raise the better we'll be able to make Kittywinkles for everyone, cats and humans alike. If we raise more than we need we can get a bigger and better space and we can do lots of fun things too:

At £25k we can create a cat utopia: kitty bridges in the sky, cat trees and lots of cool board games and books for visitors.

At £30k we can add mini drinking fountains for the resident cats to drink out of AND a giant cat flap for humans to use (c'mon, isn't that alone worth it?).

At £35k we can upgrade the whole shebang: bigger and better premises meaning more cats, fancy new drinks and treats from far-away lands and, if the space permits it, an outdoor sun garden for kitties.

Tiers (of joy!)

We have put together a list of rewards we hope you'll love. Check the reward section (☞) for bookings. Every backer will be part of our exclusive Kittywinkles Kickstarter Club and will have access to limited specials, exclusive tastings and first dibs on some very special merchandise.

We also made some fun things you can hold! 

 

We have a add-on rewards for you to choose from too. These rewards are unlocked when you pledge at least £10. You can select an add-on by doing the following after pledging:

1. Click the “manage your pledge” button on our page and add the amount for each add-on reward you want to your TOTAL PLEDGE.

2. When the campaign is over, you'll tell us which add-ons you want.

3. Save your pledge and don't change the tier that you originally pledged at.

Add-on rewards can be picked up from Kittywinkles Cat Lounge on your visit.

★★★★★

Kittywinkles Badges +£2.50

★★★★★

The Trump Dump +£4

“Make litter boxes great again with The Trump Dump. #TrumpDump2016”

Does your kitty hate using the litter tray? Introducing the The Trump Dump. Your kitty will have no trouble using their tray when they know that stinky face is hiding underneath.

 

 —

         

Artwork by Martin Miguel. Check out his series of Not Nice Portraits.


★★★★★

Kittywinkles Transport Receptacle for Oral Caffeination* +£7

An exclusive piece of Kittywinkles treasure with timeless elegance and enduring strength. Hipsters love 'em! (*Enamel coffee mug)

★★★★★

Kittywinkles Leg Warmers +£11

If you've somehow been able to get a leotard onto your cat and teach it an '80s aerobics routine then the next step is Kittywinkles Leg Warmers for Tiny Kitty Legs. There are 2 styles to choose from and colours may vary.

As these are all handmade, by me, delivery dates may vary depending on demand. Novelty purposes only, but I'd love to see you try!

★★★★★

Kittywinkles Kitten Mittens +£14

Hand-knitted wooly mittens for kittens and cats. Can also be used as candlestick warmers. Novelty purposes only. Putting shoes on a cat is an extreme sport in some countries. There are 3 styles to choose from; Kittywinkles Originals, Sports Socks or Uggly Boots.

 

★★★★★

Kittywinkles Kit-Tee +£20

Don a Kittywinkles T-shirt and be the envy of all your friends.

 

We think our city is ready for a cat café and now we need your help to bring Belfast's first cat lounge to life. Whether you're having a catch-up with friends, need a chilled-out place to unwind, or just want to spend some quality time with little kitties, Kittywinkles will be yours but we can only do it with your support.

Thank you all for reading our story. Please pledge whatever you can, and most importantly, please help us share this campaign, so that together we can bring this project to life!

Find out more

Find us at http://www.kittywinkles.com or on Facebook, Twitter and Instagram

★★★★★

Thank you!

xoxo

★★★★★

Japanese cat café clip used in the video: "YEAR OF THE CAT" by famechan is licensed under CC BY 3.0

 

Kitty...winkles...?

It just rolls off the tongue, that's why!

Will you find all these cats in the forest?

Nope, not this time! The animal shelters in Northern Ireland do an amazing job at caring for and rehoming cats and I decided I wanted to adopt a small herd of them for myself (but I'll share with you). Adopting an animal is a cool thing to do but if your landlord/mum/narcissistic goldfish doesn't like the idea then you can visit the Kittywinkles' cats whenever you like! It's our aim to provide our cats with a happy, permanent and enriched environment.

I can haz?

No, iz mine.

Do you need any spare cats?

Welllll... no-but-I'd-take-them-all-if-I-could. These cats are a tight-knit gang and newcomers would have to complete a gruelling gladiator-style initiation.

But… I can pet a cat for free if I leave a trail of cat treats to my front door.

'Course you can! But these kitties will be waiting for you AND we have FANCY TEA! The admission charge keeps these cats in fine satin robes and pedicures (and food and vet checks).

I need to pick up that cat. Discuss.

Trust me, if you plonk yourself down with a coffee the cats will approach you. Just... Stop doing that creepy smile.

I'm on a diet and I'm not allowed to eat cat hair for 6 weeks. What else can I have?

Good news! The café area will be a strictly kitty-free zone and, hopefully, so will the bathroom.

Aren't cats meant to be free to frolic on hillsides?

After being domesticated for 9500 years, cats are happy to live in pampered luxury. There will be loads of safe spaces in the café and the staff will be watching to make sure they're happy and calm.

I need more time, please!

You will be able to book the cat lounge for parties and occasions, just contact us! And if you just need an escape from your catless, coffeeless home, you can book as much time as you like and lounge amongst cats and WiFi all day long.

I also love cats, can I join the Kittywinkles clowder?

Yes! Well, maybe. If our project is successful we will be looking for cat-loving staff and volunteers with experience working in a catful/café environment to join us. Please get in touch if that's you: kitty@kittywinkles.com

If you have a question for us send it through and we'll add it to the list.

★★★★★

You can find our press pack here.

Risks and challenges

We're confident about what lies ahead and the steps we need to take to open Kittywinkles and for it to be amazing. Finding the appropriate premises is really important and we have earmarked a few spaces that would be perfect. We'll be exploring them further should we meet our goal.

We are also trying something new in Belfast, we don't know how successful a cat lounge will be. Does Belfast love cats as much as we do!? We suspect, yes. We want to build something genuinely unique for our community and for our visitors.

No matter what, we'll keep you updated along the way.

Learn about accountability on Kickstarter

FAQ

  • Kickstarter is all or nothing. If we don't meet our goal we don't get any of the funds and we can't make Kittywinkles happen. If you pledge your money doesn't come out of your account until the campaign ends and the project is successful (24th June).

    Last updated:
  • Kittywinkles Cat Lounge will have two separate parts; the café area and the cat lounge. The café area will supply a variety of teas, coffees and sweet treats like cupcakes and desserts. The cat lounge will be an open space where the cats live and humans visit. Kittywinkles can be like your second living room - a comfy space where you can chat, relax or play.

    Last updated:
  • When we open it will cost around £5 per visit and visits will be somewhere between 75 and 90 minutes. Our Kickstarter rewards are priced at £10 for a reservation or £20 for a booking for two, but these rewards will get you drinks, badges, and you will become part of our exclusive Kittywinkles Kickstarter Club and will have access to limited specials, exclusive tastings and events, and first dibs on some very special merchandise.

    Last updated:
  • The cats will have regular vet checks to keep them healthy, a tailor-made living environment and comprehensive pet insurance. The Kittywinkles cat-care plan is very detailed and they will always be our priority!

    Last updated:
  • I plan on fostering adult cats from shelters in Northern Ireland. Kittywinkles won't be about getting people through the door with bribes of kittens! The cats will be ‘indoor cats’ who won’t feel uncomfortable in the lounge. Did you know...? Some shelters recommend keeping cats indoors because they are older or have been raised indoors since they were born.

    Bonus info: I have looked at premises in the past where there is a small outdoor space and if the opportunity presented itself I'd absolutely love to renovate an outdoor space to make a garden space for cats. There are so many great thing we can build for the cats depending on our final location!

    Last updated:
  • The cats' safety and well-being is paramount. The period between fostering cats and opening the lounge will be used solely to perfect their living space. The cats will have lived together and formed their own territories and colonies before the public can visit them. Kitties who like the company of both cats and humans will fit right in and cats that are uncomfortable will never be forced to adjust. I’ll be seeking advice from animal welfare providers from shelters and catteries as well as Belfast City Council’s animal welfare department.

    Last updated:
  • Staff will have cats that they look out for, so monitoring shouldn't be difficult. There will be 24-hour CCTV in the lounge and visitor numbers are limited so there aren't too many humans per kitty. The lounge will feature a kitty ‘quiet room’ which will be sound-proofed and not accessible to people except for cleaning. The cats will as they please; they can play, people-watch and power-nap whenever they want.

    Last updated:
  • On days when we close staff and I will still be there to feed and groom and check on the cats, this is how other cat cafés operate too. Days without visitors will never be empty. In the future I would like love to explore the possibility of providing 'quiet sessions' for elderly people and people with disabilities to interact with the cats and use the lounge space too. Cats can be companion animals just like dogs, birds and rabbits.

    Another long-term plan for the lounge is to use the space after-hours for events like kitty-yoga, art classes and movie nights. We’ve got big plans!

    Last updated:
  • The café area and the cat lounge will be separated by another room (this also keeps the kitties from running away to join the circus). Staff and visitors will not have to cross between these two areas, thus avoiding contamination.

    Last updated:

Support this project

  1. Select this reward

    Pledge £4 or more About $6

    THE TRUMP DUMP

    Does your kitty hate using the litter tray? Introducing the The Trump Dump. Your kitty will have no trouble using their tray when they know that stinky face is hiding underneath. We'll also throw in a Kittywinkles badge.

    *Not* made in China.

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    Pledge £5 or more About $7

    BIG KITTYWINKLES THANK YOU!

    Thank you *so* much for believing in Kittywinkles! We'll send you a link to book your visit at Kittywinkles before we share it with the public. We'll list your name on our website along with a link to your website URL / Instagram / Tumblr — wherever you live online.

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    12 backers
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    Pledge £6 or more About $9

    ONE KITTYWINKLES BOOKING

    1 x booking for one. Pop in for a pat when we open. You will get early access to our online booking system.

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    Limited 3 backers
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    Pledge £10 or more About $15

    EARLY BIRD BOOKING FOR ONE

    1 x booking for one. You will get first access to our online booking system before anyone else, a hot or cold drink and a set of fancy backer badges.

    At this pledge tier you unlock the rewards in the 'Add-on Rewards' section!

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  5. Select this reward

    Pledge £15 or more About $22

    KITTER-LITTER NAMEY-SHAMEY

    This is stinky revenge. The ex, the meddling kids who ruined your scheme… a gift to your arch nemesis, write their name or doodle their grotesque face onto the bottom of a cat toilet!

    Annnd we'll also send you a digital download of the Trump Dump to print out at home (see add-on rewards).

    + you'll also get a booking for 2.

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    Limited 8 backers
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  6. Select this reward

    Pledge £20 or more About $29

    EARLY-BIRD BOOKING FOR TWO

    1 x booking for two. You will get first access to our online booking system. Bring a friend or that Tinder match you've been working up the courage to message. The drinks are on us.

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    Limited 41 backers
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  7. Select this reward

    Pledge £25 or more About $36

    TAG OUR LOUNGE

    Climb all over our furniture (like a kitty!) and write your name on our walls (like a vandal!) before we open. Thank you in advance, this could drastically reduce our decorating costs. Plus, future visitors will marvel at how you got your name up there without the staff noticing.

    + you'll also get a booking for 2.

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    Limited 21 backers
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  8. Select this reward

    Pledge £35 or more About $51

    TEA PARTY FOR TWO

    1 x private Kittywinkles booking for two. Have the cat lounge all to yourselves while you enjoy tea and cake. Would you also like a badge? Okay you can have a badge too. No… TWO badges.

    You can collect your badges when you come to visit.

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    Limited 14 backers
    £
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  9. Select this reward

    Pledge £40 or more About $58

    BE A KITTY CRITIC

    You and a friend are invited to come and test the cat lounge before anyone else. We'll want feedback on our drinks, snacks and cats - you will help us shape Kittywinkles before it opens. Well, aren't you important.

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  10. Select this reward

    Pledge £50 or more About $73

    LATE NIGHT KITTYWINKLES

    The future... we'll be hosting sneaky secret night-time events (like kitty yoga, kitty art class and kitty GIF-making nights) throughout the year. And YOU will have 2 passes for 2 of 'em!

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  11. Select this reward

    Pledge £75 or more About $109

    KITTYWINKLES KITTY KIT

    All the Kittywinkles things - the official enamel mug, leg warmers, kitten mittens, a limited edition kit-tee and a booking for two.

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    Limited 8 backers
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  12. Select this reward

    Pledge £125 or more About $181

    PARTY ANIMALS

    Fancy a night in the cat lounge after hours with 4 mates and kitties for company? This is the perfect gift for your favourite cat lady's birthday. Buns and balloons are on us!

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    Limited 1 backer
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  13. Select this reward

    Pledge £250 or more About $363

    KITTYWINKLES V.I.H. MEMBER

    Fancy a Kittywinkles memership card to flash around? Good, because you get one. You are one of our very important humans. Being a V.I.H. gets you some awesome perks, like first dibs on tickets for all of our events and classes (the first 4 tickets are on us).

    + Kittywinkles Kitty Kit

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  14. Select this reward

    Pledge £500 or more About $725

    NAME A KITTYWINKLE

    We are offering up the opportunity to name 3 of our lil' kittywinkles (but let's avoid Fluffy, Felix and Garfield, plz). We'll display a framed photograph of you with the kitty you named in the lounge. You'll be Kittywinkles famous! It's the best kind of fame. We'll also give you a copy to hang up at home.

    + 10 bookings for 2.

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    Pledge £1,000 or more About $1,450

    THE BIGGEST KITTYWINKLES FAN

    You get all the things. The Kittywinkles Kitty Kit? That's yours. Limited edition T-shirt… what size? A badge? Here's ten.

    Wait. There's more. In addition to all the fancy things listed in the rewards section you can saunter up to the lounge with no reservations required and you'll get unlimited access for a whole year!

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    Pledge £2,500 or more About $3,626

    THE BIGGEST-EST KITTYWINKLES FAN

    You get everything the 'BIGGEST KITTYWINKLES FAN' gets + we will make a chair especially for you in the lounge (no one can sit in it but you!), a mug with your name on it and a framed illustrated portrait hanging up in the lounge immortalising you forever.

    Thank you so much!

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Funding period

- (31 days)