Who is KERO? KERO is a Chicago based start up company that focuses on the production of mobile electronic accessories. We are a team of two consisting of brother-in-laws to be. We take pride in learning from all of our business experiences so that we can always improve for our customers.
What is the Nomad Cable?
The Micro USB Nomad Cable is a 3" USB to Micro USB cable that attaches to a secure key ring cap to fit perfectly on your keys. The flat, flexible cable design reduces the risk of cable fraying and allows for a charge virtually anywhere. The Nomad Cable is ideal for use at work, home, in the car, or anywhere you may travel... It's there when you need it!
Manufacturing: How will the Micro USB Nomad Cable be produced?
We have an overseas manufacturer lined up and ready to produce the Micro USB Nomad! We are fortunate enough to have an excellent relationship with a manufacturer we currently work with on other projects, including the Lightning Nomad Cable, which is already in production! Upon completion of a funded campaign the only thing we need to do is submit payment for a purchase order! We have written documentation that states sourcing materials and production will take 4-6 weeks.
Prior to this campaign we have completed the below items with our manufacturer:
- Accurately quote total production cost of Micro USB Nomad Cable
- Complete tooling and molding of Micro USB Nomad Cable
- Thoroughly test, examine, and assess quality of final deliverable of sample producted by our manufacturer
- Confirm production timeline and minimum order requirements
Why is International shipping $15?!
We will be utilizing FedEx to ship all International pledges. Quite simply, we don't have confidence in the USPS when shipping overseas. From our experience to date with the USPS - if the shipment isn't lost, it is delayed in customs for 3+ weeks. We don't mind losing a little $ to get you your product in a timely manner! We will be providing tracking #'s to every one of our backers so you can have just as much confidence in your shipment arriving quickly as you can in your Nomad Cable!
Risks and challenges
Micro USB Orientation: We had to customize the Micro USB tip so that the 'up side' worked in line with LG and Samsung phones. This involved some market research and a couple re-workings of our samples.
We had two major blemishes in our first Kickstarter Campaign- our timeline and our fulfillment. We wanted to address how we have overcome these challenges now:
Timeline: We have carefully thought out our timeline. Our first time around our initial manufacturer ended up not being able to deliver on what they told us. We had to find a new one and work through some delays. This time, we have our manufacturer lined up, an accurate quote, and even final samples! All we have to do is place the order for our backers!
Fulfillment: We have some great fulfillment software in place, and even better web tools. We know what it takes to do a mass deployment. Each backer will be receiving an email with tracking sent to them the day the pledge is shipped.Learn about accountability on Kickstarter
- (32 days)