FLUX+FLAP: The Magnetically Adaptable iPad Case for Unlimited Angles. Available for iPad 2, 3, 4, mini, Air & mini with Retina display. Read more
This project was successfully funded on December 26, 2013.
About this project
You missed the campaign, but still want to join the FluxFlap mission to put an end to crappy iPad cases? Click the hashtag below to go to www.fluxflap.com.
To our great backers from all over the world, thanks for helping us achieve nearly 300% of our funding goal, 你们太棒了！
What the Media is Saying About FluxFlap:
- TheTechSpy: “…finally an iPad case that somebody has thought about.”
- TechNewsWorld: "Flux+Flap Proves iPad Case Design Isn't Dead."
- TUAW: "The Flux+Flap iPad case is decked out...prop up the iPad in an almost-infinite array of angles."
- WANT.NL: "Misschien wel de briljantste en meest flexibele iPad-case tot nu toe"
- Some Guy: "FluxFlap is the most ergonomic and useful iPad case on Planet Earth!"
- isource.com: "Freedom from the dreaded 'awkward angle'"
- johnchow.com: "I think it's the greatest iPad case I have ever come across."
- appadvice: "I have to admit, this is an ingenious idea."
The Idea for FluxFlap came about while two softball player teammates discussed the need for using pillows as props to get the perfect iPad viewing angles while watching videos in bed.
The FluxFlap iPad case is different because...
1. Unlimited viewing angles. FluxFlap uses rare-earth magnets that allow you tilt and position your iPad into virtually unlimited viewing angles, minimizes neck strain or screen glare, ahhhh.
2. It's both functional and sexy. FluxFlap is the ultimate crossroads between minimal design and maximal utility . No bulky, swiveling hinges or velcro straps here.
3. It sticks to stuff. The magnets in the FluxFlap allow you to attach it to many magnetic surfaces. Great on Fridges for recipes and to-do lists, or even on cars for tailgating. If it's magnetic, it will stick.
4. It's transformational. The Flap, when not in use, can be effortlessly removed, freeing your iPad for handheld gaming, or simply getting out of the way when you don't want it. FluxFlap is bringing the tablet back!
5. It's versatile. FluxFlap allows you flexibility in the way you use it. The Flap can be positioned as a stand or flipped over to block reflective glares or prying eyes. When you find the perfect iPad position, FluxFlap holds that position until you want it move. Makes ebook reading feel like you're holding a real book.
Why Kickstarter? Most iPad Cases can do one thing well, but none of them can do ALL things well. The market is flooded with big name brands that each sell the same product, but with different logos. We're endeavoring to do something different, something cool, and something useful. FluxFlap enhances the iPad experience, and we're using Kickstarter to help spread the word. Thanks for supporting our efforts and sharing our message.
Perfect angle every time. Most iPad cases only offer a couple of different viewing angles, and they're usually not the angle that you need. Using high-powered rare earth magnets, FluxFlap can securely hold your iPad in nearly every angle, including angles less than 90°.
SMALL ANGLES AND PRIVACY. With FluxFlap you can get extremely small iPad angles when you need to, and the Flap stays firmly in place. This position is great for blocking a glare from the sun, or a stare from a nosy neighbor while you try to finish up the Twilight Series.
Unique Angles. Can your iPad hold this angle? FluxFlap covers this and nearly every other angle you can think of. So no matter where you stand or lay, you can use your iPad comfortably.
Super sturdy. Most iPad cases simply prop the iPad against a rigid edge in order to offer a "stand" like position. FluxFlap actually locks into position, making it very convenient for typing, paint apps, or just tapping away at your screen without your iPad collapsing out of place.
Camera "tripod". FluxFlap doubles as a sturdy tripod and transforms your iPad into a studio, ideal for taking your eBay and Etsy pics, family portraits, or simply FaceTime-ing your BFFs.
Counter top. Most iPad cases only have anywhere from 1 to 3 total viewing angles. Problem is, humans range in height from 3 feet to over 7 feet tall! We think that an iPad case should be able to adjust based on a person's height in order to achieve the most ergonomic and comfortable usage. FluxFlap does just that.
FaceTime with RGIII!?? No, that's impossible, but what is possible are perfect iPad angles so that the other guy isn't talking to chin whiskers only!
Book Mode: ebook reading with your iPad feels like holding a real book cover with FluxFlap.
Look good on the go! Latest prototypes shown in Gravel Grey TPU and Bizness Black leather. Check out the pledges below to help turn working prototypes into real, working FLUX+FLAPs.
Movember Tribute Song: We just wanted to have some fun so we recorded this song and put this video together to celebrate the end of Movember.
We want all tablet users to enjoy unlimited angles, and so our plans involve developing Flux+Flaps for additional brands such as the Kindle Fire HD, Samsung Galaxy Note, Google Nexus, Nook, etc., as well as intuitive accessories that work hand in hand with our magnetic flap cover. Some of these include a stylus, desktop mount and removable keyboard.
Our goal is to become the case of choice for all tablet users. We plan to do this by providing a case that enriches the tablet experience, and believe that journey begins right here, on Kickstarter. The funds raised will go towards high quality injection molds, raw materials, production and fulfillment. We have finalized the iPad designs, selected our manufacturing partner, and with your contribution, will begin the first ever production run of Flux+Flap in February.
FLUX+FLAP DEVELOPMENT AND MANUFACTURING TIMELINE:
MAY 2012 - OCT 2013: Conceptualizing, Prototyping, Testing... On repeat!
NOV 11 - DEC 26, 2013: Kickstarting the FLUX+FLAP!!!
DEC 27 - JAN 30, 2014: High quality steel plastic injection molds are cut and prepared as well as a high-pressure jig and other tooling necessary to produce the Flux+Flap.
JAN 30 - FEB 7: FACTORY CLOSURE FOR CHINESE NEW YEAR.
FEB 8 - MAR 8, 2014: FIRST EVER PRODUCTION RUN OF FLUX+FLAP!
MAR 9 - APR 9, 2014: FLUX+FLAP ships to and is sorted in a fulfillment center located in Salt Lake City, UT.
APR 10, 2014: FLUX+FLAP begins shipping to backers.
Risks and challenges
Flux+Flap has undergone over a year of research and development to arrive at this point. The concept has been proven through an exhaustive prototyping process that saw eight different iterations of the product before target expectations were met. We are now prepared for the final iteration, which will be the mass produced, finished product.
There are inherent challenges with taking any product from final prototype to mass production. This includes fine-tuning every tooled and molded part to ensure everything fits together just right. Ensuring on-time delivery is another challenge. In order to minimize these risks, we’ve been working closely with our trusted manufacturing partner in Shanghai since April of this year to dial in on all of the tolerances, and hand selecting materials.Learn about accountability on Kickstarter
Currently, the fabric on the inside of the FLAP is soft microfiber. However, we’re testing a really cool alternative material right now and if it works, we may ask for your help in choosing which one to use. The inside of the case with PositionPlus+™ also has a very thin lining of microfiber which comes in contact with the iPad to protect the back side of the iPad.
We have tested Flux+Flap with iPads for over a full year and have experienced no adverse affects in any way. Many current market iPad cases and stands also use the same types of magnets (Neodymiums, otherwise known as, Rare Earth magnets). As a matter of fact, a really cool Kickstarter product recently funded and we believe they also use Neodymiums.
As long as the magnets are not overheated above 590°F, then you are in the safe zone for a very long time. Neodymium magnets will lose less than 1% of their strength over 10 years. As long as you hold firm to your decision to never bake the Flux+Flap in the oven, then your magnets will be just fine.
For more information on rare earth magnets, check out what these cool experts have to say about them:http://www.kjmagnetics.com.
iPad 2,3,4: Flap = 170g, case with PositionPlus+™ = 160g (Grand total of 330g). Less than Otterbox Defender Series (449g), Incase Book Jacket (343g), Targus Versavu (412.76g), to name a few.
iPad Mini: Flap = 110g, case with PositionPlus+™ = 120g (Grand total of 230g).
iPad Air: Flap = 130g, case with PositionPlus+™ = 130g (Grand total of 260g).
The Bradley Cooper movie "Limitless" comes to mind. We will post many additional photo's to give you the idea.
Team NewFlux’s number one priority is to bring the tablet back baby! And so the design and concept (modeled after the look of an envelope) is intentionally excluding a keyboard. However, we travel, we type emails, and we use Facebook to tell people what we’re eating for lunch. For important tasks like those, a keyboard has always been a part of the plan. Our detachable Bluetooth keyboard has been in development since day one. It’s not included in this Kickstarter, but we’re excited to get it to the point where we can show it to FLUX+FLAP fans and owners. When it's available, it will be there when you need one, but not there when you don't want it.
We’re sure that your imagination about those products is already as wild as ours was from day one. Stay tuned for more awesomeness.
FluxFlap is available for iPad 2, iPad 3, iPad 4, iPad Air, iPad Mini, iPad Mini with Retina Display.
Simply back the FluxFlap design that you best like, and then, at the end of the campaign, we will send you a survey allowing you to indicate exactly which iPad you own.
We'll make 100% sure to get you the correct FluxFlap for your iPad.
What if I receive a new iPad Air or Mini with Retina display as a gift this Christmas, will I be able to get the correct FluxFlap?
YES! We will be producing FluxFlap's for iPad Air, as well as Mini with Retina Display at the same time as our other models. After our campaign, you will have access to a survey where you indicate exactly what model of iPad you have, and exactly what model(s) of FluxFlap's you need.
We'll get you covered before we even go to fulfillment.
To order more than one FluxFlap, simply do the math for however many FluxFlaps you want, and that is your total pledge amount. For instance, if you want 4 FluxFlaps, one for every member of your family, you could do as follows:
1) pledge on whichever FluxFlap design you want for yourself, let's say, $59 Gravel Grey.
2) next add in the totals for every other FluxFlap you want to order: 2 more gravel Greys is $59 + $59 = $118, plus you want a White Gold which is $69. Your total would be $59 + $59 + $59 + $69 = $246. If you are International, simply add $15 for the entire order.
+++++++If you order more than one FluxFlap, OR you introduce a friend to our campaign and they are a new backer on or after December 24, we will give you a free spare Flap in the color of your choice++++++++
Pledge $14 or more
FLUXFIBR (BANDANA-SIZE MICROFIBER CLEANING CLOTH): For those who would like to support our project but don't have an iPad, this is perfect for you. Clean all your gadgets, and even your big screen TV!Estimated delivery:Ships anywhere in the world
Pledge $49 or more
300 backers All gone!
EARLY-BIRD GRAVEL GREY FLUX+FLAP: Be among the first to get a Flux+Flap. By being an early-bird pledger, we’ll put you at the top of the list for a Gravel Grey Flux+Flap for whichever iPad
model you choose. This is a special offer with limited quantities, so act fast to save $20 off retail price!Estimated delivery:Ships anywhere in the world
Pledge $59 or more
GRAVEL GREY FLUX+FLAP: Miss out on the early-bird special? No worries. Back Flux+Flap with $59 and you’re next in line with your choice of mini or full-sized Gravel Grey Flux+Flap (including the new iPad Air model). $69 retail price after the campaign.Estimated delivery:Ships anywhere in the world
Pledge $59 or more
300 backers All gone!
EARLY-BIRD BIZNESS BLACK LEATHER: Does the smell and feel of genuine leather appeal to your senses? We thought it might. Be among the first to support us and get early-bird pricing on a Bizness Black Leather Flux+Flap for mini or full size. Limited quantities, so act fast! $79 retail price after the campaign.Estimated delivery:Ships anywhere in the world
Pledge $64 or more
198 backers Limited (102 left of 300)
BLACK ON BLACK FRIDAY FLUX+FLAP: You're in the black now! Black hard case, black flap, black liners, black logos. All black. Jet black. Matte black. This is a limited edition design, get on the black bandwagon fast!Estimated delivery:Ships anywhere in the world
Pledge $64 or more
91 backers Limited (59 left of 150)
CYBER MONDAY SILVER FLUX+FLAP. Limited edition, light silver on silver (similar color as your Macbook). Monochromatic - all logos, details are tone on tone silver. Laser etched "K13" emblem on inner microfiber. Limited to this Kickstarter only.Estimated delivery:Ships anywhere in the world
Pledge $69 or more
BIZNESS BLACK LEATHER: Were you a little slow to pull the trigger on the early-bird bizness black leather special? It’s okay, we believe in second chances. Back Flux+Flap with $69 and claim your Bizness Black Leather Flux+Flap for mini or full size while still saving $10 off retail price.Estimated delivery:Ships anywhere in the world
Pledge $69 or more
BIZNESS BLACK LEATHER on BLACK: The only difference between this option and the other Bizness Black Leather reward is that this one is with a BLACK hard shell instead of grey.Estimated delivery:Ships anywhere in the world
Pledge $69 or more
WHITE GOLD FLUX+FLAP: Where sleekness meets awesomeness meets white and gold. This FluxFlap, like all others, will be available for iPad 2, 3, 4 and iPad Air, iPad Mini, and Mini with Retina Display. $79 retail price after the campaign.Estimated delivery:Ships anywhere in the world
Pledge $89 or more
GREY & BLACK FLUX+FLAPS FOR ONE SIZE: Are you a grey AND black flap kind of person? We gotcha covered for work AND play. Pledge $89 and you’ll be the proud new owner of a Gravel Grey Flux+Flap & Bizness Black Flap for whichever iPad model you choose. $20 savings off of retail price!Estimated delivery:Ships anywhere in the world
Pledge $118 or more
GRAVEL GREY FLUX+FLAPS:
What’s that you say? You have a
full-size iPad and a mini? And you need
awesome Flux+Flap coverage and
functionality for both? Because you’re
just cool like that? Because you’re of
the “why settle for one when you can
have two” school? We hear ya. And you
got it. Gravel Grey Flux+Flaps for both
of your iPads (or 2x one size). $20 savings off of retail price. Come again?Estimated delivery:Ships anywhere in the world
Pledge $178 or more
GREY & BLACK FLUX+FLAPS FOR BOTH SIZES: Can’t decide between a grey or black flap and mini or full size? We say, why not have your cake and eat it too? Gravel Grey Flux+Flap & Bizness Black Flap for mini and full size (or 2x one size). Thank you and enjoy! $40 SAVINGS OFF RETAIL, our best value package.Estimated delivery:Ships anywhere in the world
Pledge $299 or more
DESIGN YOUR OWN FLUX+FLAP:
You’re the king of all Flux+Flap
funders. And while we can’t give you
a personalzed crown for you to wear
as you sit upon your thrown, we can
give you a fully customized
Flux+Flap as our way of saying
thanks. So give us your own design. It
can be a photo of your kids, your pet, your favorite golf course or dance troupe. Hey, whatever
floats your boat! Or maybe you’re
the artistically inclined type. Design
your own flap and we’ll put the art
on it for you, oh majestic king.Estimated delivery:Ships anywhere in the world
- (45 days)