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Wake up with 10 minutes of yoga...everyday!
199 backers pledged $10,219 to help bring this project to life.

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Ever wanted an alarm that didn't jolt you out of your peaceful sleep and rather woke you up excited and motivated to get out of bed? Well your wish has been granted. yoga wake up makes waking up in the morning something to look forward to. No need to snooze! You don’t even need to be a huge yoga junkie! yoga wake up is perfect for anyone who has ever wanted an easier, more effective way to get out of bed.  Even early risers can benefit from the soothing sound of a yogi's voice paired with a peaceful rhythm easing you into light stretching, morning meditation and guiding you to set your intention for the day.  

ABOUT THE APP

We all know that the pre-installed “peaceful” iPhone alarms are repetitive, annoying, and the snooze button always becomes all too tempting. yoga wake up is a FREE alarm clock app that is far from the traditional alarm. Imagine: you are eased into serene background music - a yoga instructor’s voice gradually guides you awake and out of bed with a soothing ten-minute wake up process that involves breathing, meditating and stretching. You may be asked to wiggle your fingers and toes and stretch your arms overhead, or to step out of bed and wake up your core with a series of cat/cow stretches that bend and flex your upper back.  

Some yoga wake ups may ask you to set an intention or repeat a mantra and some may inspire you with a beautiful quote to start your day off strong. 

With yoga wake up, we bring the teacher into your bedroom to wake you up in a healing, innovative, powerful, relaxing or spiritual way, and since you can choose your teachers, you get to decide who you want to wake you up and how!

HIGHLIGHTS

  • Variety of FREE soothing wake ups
  • In-app purchases for additional wake ups for a minimum of 99 cents
  • Access to some of the world's most reputable yoga teachers

INTRODUCING…YOGA WAKE UP! 

HOW IT WORKS

  • Set your yoga wake up like you would any other alarm
  • Leave the app open on your phone while you go to sleep
  • Every yoga wake up will last 10 minutes no matter which wakeup you choose (different time-lengths may be provided in the near future)

MEET THE TEAM

Hey! I am Joaquin Brown, LA native, yoga enthusiast and frequent smiler. I have been developing mobile apps for five years and have more than 20 years of experience in the software industry.  People who know me well know that I am a big dreamer.  I think big and believe in people, myself included.  I want to change the world in a big, big way and have spent the better half of my life trying to create something that matters.  It's why I got into iOS developing and definitely has a lot to do with why I created this app.

I met Lizzie in June of 2013 and met my match in every way.  She indulges my excitement for taking on various innovative projects, volunteering, supporting projects and events put on by friends, and generally keeping ourselves extremely busy and active.  We call ourselves "YES" people because we like to DO, CREATE, SHARE and LOVE!  

Last year Lizzie and I created an agency called KAMALA COLLECTIVE that specializes in PR, marketing and app development for fitness and wellness brands.  We started this because like our partnership in life, PR and social apps are a perfect match as well - and call us crazy but we wanted to work together!  Then in July we conceptualized an app called find my yogi that we launched officially in the New Year- it is a new social network for the yoga community and specifically offers teachers and students a platform through which to share news such as schedules, events, workshops, imagery and playlists.  Lizzie and I have found that being a part of this amazing community of yoga teachers and students is inspiring in so many ways, not least of which is fueling our entrepreneurial spirit and passion for creating new apps!

STORY

Let me tell you about how I thought of yoga wake up.  

I take this ‘Spirit Yoga’ class every morning, and we always start in Savasana "corpse" pose on our backs, and our instructor, Jen Smith, guides us through a little wake up routine to come into our bodies.  It's a lot like that feeling when you're getting out of bed in the morning. I just thought to myself, it would be awesome to wake up like this every day. 

I always read on my iPhone to get out of bed, so I thought, what if there was an app that any kind of person would like that combined a peaceful routine with a natural interaction with the phone. So I tested it out... 

Lizzie used to be a snoozer.  She would hit it 3 or 4 times before it showed any kind of results.  It was this terribly annoying 30 minutes or so that never really woke her up and had me reeling!  So one morning instead of her alarm, I played her relaxing, soothing music that gradually got louder.  She literally woke up smiling. Then together we acted out the motions we imagined the teacher would speak, "draw your right knee into your chest, breathe, draw your left..." and we giggled and smiled more.  But then, we smiled REALLY big because at that moment she realized what I had realized days earlier.  This was a really amazing idea.  And different from find my yogi, this was an app that would help everyone.  Because everyone, last time I checked, wakes up at some point or another.

So then I told Jen Smith about it. She was touched that she inspired me so, loved the idea and agreed to help us get our dream started.  She recorded our first yoga wake up with the assistance of our film director, producer and actor Scott Rowan, who you likely met in the video. And now we’re so excited to share it with all of you!

What is find my yogi?

find my yogi is an app we also created for yoga teachers and students to connect and share in an interactive space. Teachers can post their schedules, playlists, events, and more, doing what they do best: inspiring us to expand our practice on and off the mat. We’ve rolled out the app in Los Angeles and are making our way to new cities each day.  Please download the app below and ask your favorite teacher to too! 

https://itunes.apple.com/us/app/find-my-yogi/id888498630?mt=8

How is it related to yoga wake up?

yoga wake up is a separate app than find my yogi but both are created by us. Wakeups might exist in both apps in the future, but initially they’re separate.

HOW TO BACK THIS PROJECT 

  • Log into your Kickstarter account, or create a new account. 
  • Click the green “Back This Project” button at the top of this page. 
  • Enter your pledge amount and select a reward tier.
  • Submit your payment information and that’s it!

Rewards 

Here is a quick view of some of our rewards:

FUTURE GOALS (funds permitting)

  • Platform where any teacher can create his or her own unique wakeup
  • As the app gets more popular, we'll be finding a way for all teachers to create their own wakeups
  • Subscriptions (teachers promise to create new one every week) – similar to a Podcast
  • App for Androids and Window’s mobile
  • Collaborating with well-known musical artists

Thank you for helping us wake the world a better place.

A special thank you to Jen Smith for being the foundation of our dream, Scott Rowan for helping us with all of the video content, Layla Negron for acting in our video, Isabella Cunningham for facilitating the campaign, and Matt Bauer for endless moral support.

And an even more special thank you to the following musical additions to our video:

Risks and challenges

Limitation of the iPhone:
Yoga Wake Up has to be running in the foreground of your phone for it to work. All this means is that you must open the app right before you go to sleep. If for some reason you forget, we'll send you an alert to remind you. See, not really a limitation at all!

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge $1 or more About $1.00

    THANK YOU!

    - Get your name in the credits section of our app.
    - Join our app's focus group which will help shape the final version of the "yoga wake up" app.

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    Pledge $5 or more About $5

    3x3 Sticker of our logo

    and

    - Get your name in the credits section of our app.
    - Join our app's focus group which will help shape the final version of the "yoga wake up" app.

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    Pledge $15 or more About $15

    Water Bottle with "yoga wake up" written on the side

    and

    - Get your name in the credits section of our app.
    - Join our app's focus group which will help shape the final version of the "yoga wake up" app.

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    Pledge $20 or more About $20

    Unlock All In-App-Purchases. When the app launches you will receive free access to ALL wake ups (there will be at least 10), including one special wake up that only
    backers of this reward will receive

    and

    - Get your name in the credits section of our app.
    - Join our app's focus group which will help shape the final version of the "yoga wake up" app.

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    Pledge $25 or more About $25

    Unisex T 1 by Alternative Apparel

    and

    - Get your name in the credits section of our app.
    - Join our app's focus group which will help shape the final version of the "yoga wake up" app.

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    Pledge $25 or more About $25

    Unisex T 2 by Alternative Apparel

    and

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    Pledge $25 or more About $25

    Unisex T 3 by Alternative Apparel

    and

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    Pledge $25 or more About $25

    We'll make you a 12oz bag of Coffee for those mornings that need an extra jolt!

    and

    - Get your name in the credits section of our app.
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    Pledge $30 or more About $30

    Women's Racertank by Alternative Apparel

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    A short personalized video from Scott to you thanking you for backing our project.

    and

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    Pledge $50 or more About $50

    Yoga towel with our logo

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    Invitation to Launch Party at Gravlax in Culver City, CA (USA).

    and

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    Yoga mat by Yogamatic

    and

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  14. Select this reward

    Pledge $300 or more About $300

    Be one of the FIRST teachers to record a wakeup (teachers only). We will pay for the studio time for you to record your wake up. (Studios will only be provided in Los Angeles, San Francisco and New York City)

    and

    - Get your name in the credits section of our app.
    - Join our app's focus group which will help shape the final version of the "yoga wake up" app.

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Funding period

- (30 days)