We're looking for young adults who can tell us about their desired Journey of a Lifetime, a story that tugs at the heart. Tell Yours! Read more
This project's funding goal was not reached on May 28, 2012.
About this project
Lisle Wilkerson, the voice of Nina Williams (Tekken), is offering a unique Reward to her fans for supporting Journey of a Lifetime!
Journey of a Lifetime is an exciting new reality TV travel adventure which has a focus on, well...yes, me, Kjersti Rachelle - your travel video journalist and host - helping you all travel of course :), and done all inside my vision of a high-concept, buzzy, unscripted show.
The lack of quality programming and socially redeeming content geared to our/my generation in a reality format is actually where this vision started, to create high quality reality content for young adults, students and our peers who want to travel. This new HDTV reality travel show is intended to go head-to-head with Rick Steves, Andrew Zimmern, Anthony Bourdain and Samantha Brown, showing them how it needs to be done for our generation!
Problem Statement There is a unique opportunity to address the following:
· Reality TV is the format sought by Young Adult and Student Travelers
· Social Networking is how Young Adults connect
· No Travel Show geared to Young Adults, let alone in Reality TV format integrated with social networking
· Existing Travel Shows focus on older age audience, use talking heads, perfect scenic photography and historically accurate but boring narrative, everything is perfect...but Travel is not perfect!
· MTV's perception of Travel is Girl's Gone Wild or Spring Break
· Young Adults have an appetite for socially redeeming content
· Peer-to-Peer endorsements/recommendations are powerful
· Existing Travel websites (Travelocity, Expedia, Priceline, Hotwire) are not immersive, blatantly hawk products, have no personality, have no celebrity/trusted advisors/subject matter experts, or social networking/peer endorsements.
Target Audience The emerging market of my peers, the Youth and Student Travelers, ages 18 to 35, is a highly prized demographic and the so-called "network brain trust" is filling our broadcast plates with anything but redeeming content. I'm sorry, but we have a lot more to offer the world than wet t-shirt contests at Spring Break in Ft. Lauderdale. We actually have brains that can contemplate deeper thoughts than a beer bong and most of us actually have a huge contribution to make as part of our purpose in the world. You can see some of the amazing stories already submitted at http://www.journeyofalifetime.com/page/candidate-videos.
Please take a minute to learn a little bit about me and the passion that is driving this project!
Our Solution (this really is OURS!) - Journey of a Lifetime is a new Reality TV Travel Adventure Show and entertainment concept that takes a multi directional approach in reaching our peers in the Young Adult/Youth/Student market (18-35 year olds). One of the primary challenges I have heard from many of you is discovering a worthwhile purpose in your life. Our travel/adventure based reality show creates a peer based participatory environment that empowers you in your self-discovery process. Our Reality Travel Show is built around stories shared in videos submitted by YOU thru your iPhone, Facebook & YouTube. It is YOUR stories which will be told as the source for compelling travel adventures.
Check out some of the awesome stories we've already had submitted at http://www.journeyofalifetime.com/page/candidate-videos. The compelling, non scripted, original content has a viral nature to it, which is why it will be watched and passed along, thus creating a terrific environment for advertisers to reach the elusive youth audience that is disconnected from the traditional advertising outlets of mail, print & network TV. (You're ready for this, right?)
When you think about reality TV shows...WHY do we watch them? If you look at most of the reality show ideas that get produced, they most often revolve around a specific issue or event to which everybody can relate (DATING, IDOLIZING, PARENTING, DANCING, HIGH SCHOOLING, ROMANCING and FINANCING), and out of that theme is built a game. Reality shows are in essence, game shows. But even more importantly, they are BIG fun, and often dramatic social experiments. Another thing to remember is that some things are fun to play (DEAL OR NO DEAL), and some things are fun to watch (BACHELOR). To truly connect with our audience and have entertainment value in our show we have achieved both (fun to PLAY and fun to WATCH).
The quality of a reality-based show can span from, in my personal opinion, the
awful (PARENTAL CONTROLS, SWEET 16, REPOMAN, TEMPTATION ISLAND, BIG BROTHER and
THE REAL WORLD) to purely inspiring (EXTREME MAKEOVER: HOME EDITION,
SURVIVOR, THE BACHELOR and THE AMAZING RACE). But the root reason you or I are going to ever watch is
because we have an insatiable appetite for witnessing and being entertained by
the human experience!
We have answered the questions, "WHY is Journey of a Lifetime a compelling reality show our target audience would want to watch? HOW does Journey of a Lifetime capture the entertaining and whacky human experience of TRAVEL in a way that will keep viewers coming back?"
Our specific focus is TRAVEL which is obviously both an issue and event to which millions of potential viewers can clearly relate (as evidenced by the amount of "Travel" included in the most recent season of The Bachelor). The concept we have created answers the question, "how do we build a game show out of TRAVELING geared towards Youth and Student Travelers?" We make it something I'd want to watch...a fun, dramatic social experiment where viewers will be compelled to come back next week just to figure out what crazy stunt I'm going to pull on the next contestant. We will create the frenetic fish-out-of-water moments which will become trademarks and the proverbial water-cooler buzz the next day. You all are going to be posting on Facebook and twitter saying, "did you see JOURNEY last night? I couldn't believe what happened!!! I can't wait to see next week's contestant...that crazy big wave surfer looks like he got crushed in that preview!!!"
I have been really lucky to become surrounded by an amazing production team who are all prepared to help me deliver our Reality Travel Adventure concept that is totally unique and something which hasn't been done yet. The crazy thing is, we don't think we really have any idea how cool the shows are that we haven't even discovered yet, as truth is stranger than fiction and reality really does go through twists and turns. It's like we are creating the catcher's mitt and waiting for contestants to throw us those homerun stories/pitches. Think about the content archive we have the potential to build! We want your support as a backer, and more than that we want you to SHARE YOUR STORY!
We can envision possible scenarios that would make for compelling travel and
that is what we have done with our Story Board and Pilot Script. As we
continue to get new stories in, the show will continue to mature as we discover
questions like, "Do our contestants strategize how to win as a
contestant to beat out someone else with a similar story? Do we show the
pressure-cooker moments of running to catch a train after having gotten bad
directions? Do we show the meltdown when a contestant has a horrible
reunion with long-lost cousins and finds out he/she doesn't really like the
country of origin? Do we show the gypsies and beggars that invariably
plague travelers around the world? Do we follow a Foreign Exchange
Student from Boston who goes to Sweden to see whether she can live there
for a year? Do we have a segment of, "Don't EVER submit a story
We will obviously be sure we're capturing specific moments of drama that come out of situations and challenges that face us all. It is a “heightened reality” that makes it entertaining to watch, so we expect to brainstorm with a full writing team on a list of common points of drama which everyone has experienced during travel but which never show up on the Travel Channel. We anticipate identifying stories from contestants where we bring opposite worlds together; something like when a cowboy from Texas who wears a hat measured in gallons is thrown to the mercy of cousins in Milan who are fashion experts in all that is hip and chic, with the Italians living in hopes of resurrecting the lifestyle and appearance of their tarnished American cousin. The result of bringing these two mismatches together…. comedy and quality entertainment. The lynch pin in this show isn’t the obvious “comedy that ensues”, but the heart strings that the show touches when someone’s life is changed for the better...forever.
It's really not about the TRAVEL per se; it's about the changed lives wrapped up in the veneer of the travel framework. That's pretty much what EXTREME MAKEOVER: HOME EDITION did/does, focused on the changed lives but used the remodeling of the home as the backdrop, the game show, the over-the-edge drama of getting something for nothing but really telling a human story.
Just like America's Funniest Videos, we are going to have a library of stories from which to choose...so our challenge is convincing a network team that the contestant videos we have yet to receive can be crafted into a compelling and fun game show that is immersive (play and win something while you watch the show - a backpack from Jan Sport, already agreed to be an Embedded Product Sponsor - if you vote correctly and are picked) and at the same time fun to watch.
We have been bouncing around how the show might evolve if we were to consider three (3) different stories that are twisted, compared, contrasted all throughout the hour long episode. Something like one goes to Brazil, one to Thailand and one to Russia, and we follow each of them through each Act of the show where the unforeseen perils of traveling in a Communist country throws a monkey wrench in the one journey which takes that story off in a whole different direction (Russian black market or something dark and sinister like someone claiming the contestant caused a car crash), while the beauty and tranquility of the beaches in Thailand lay the groundwork for a young dude meeting the love of his life and proposing at the end of the week, only to be thwarted by the red tape of trying to get his new wife back to the U.S. Then there's the young woman who goes to Brazil and falls completely in love with the country and decides to stay, finds a job, rents an apartment and starts to learn Portuguese...only to be faced with shocked friends and family back home (including her boyfriend) who just don't get what has happened. Three adventures, three contestants, three ultimatums or hard decisions to make and all of it leading to three moments of drama on TV all pulled together in a finely woven tapestry.
Yes, video crews will capture the action, and a team of editors will ultimately cut the footage together, but the decisions about what actually happens in a given episode falls upon us as the show’s original writers, who have to tease the plot, develop the characters, figure out where there is potential for comedy and how to best pull out the tension from hundreds of hours of “real life travel” taking place. We want you to know that we in fact have a plan around how to organize travel reality into compelling webisodes that are fun to watch and fun to play. That is the essence of what is called the Series Bible, which is the keystone document around which all the future writers for the show will be guided, the editors of footage will be guided and the stories will ultimately be told. I'll tell you about Screaming Flea Productions more later, but these are the guys you can bank on to help us make sure we HIT THE MARK!
We have a great start with a growing following ready to go (just so you know we're serious as a heart attack about this and this isn't just some idea we hashed up overnight). You can friend us on Facebook, follow us on Twitter and here's some of the other stuff so you know we've got the bases covered:
The Show Format and Breakdown for the proposed Pilot. This gives you additional insight into the quality of show envisioned. File named “Script-for-Pilot-with-Show-Opener_Contestant1.pdf pilot”
The Studio Story Board for the Journey of a Lifetime show introduction which was produced into a Webisode you can view at http://blip.tv/file/116569.
The Format Grid for the Journey of a Lifetime show.
The preliminary show budget for further discussion.
The Assumptions associated with the budget and production schedule.
The preliminary show calendar for further discussion.
The number of site views some of our video webisodes have achieved is shown in a document we have available titled "Market Potential Site Views.pdf" - we have higher view stats on YouTube than the Travel Channel!!!!
The Embedded Advertising of Product Partnerships is described in a document titled "PFChangsHyperMarketing.pdf"
The Power of HyperDistribution.pdf is a revealing study in what traffic we are able to drive in just 8 days on UK.video.yahoo.com compared to the Travel Channel or National Geographic within the same venue.
If you are serious about backing us, we will be glad to post the links to these documents as updates once we get rolling.
Here are three compelling stories which represent just some of the stories we've already collected.
Allison – Fairytale Gone Bad in Switzerland;
a. GOAL – Fairytale Redemption, to recapture her lost dream which was betrayed by her boyfriend
b. Can travel heal the hurt and open the door to a new romance?
c. Watch her video: http://www.youtube.com/watch?v=OZT1dgaRkqg (222 views)
Cody – Journey to the NFL via SUMO wrestling in Japan
a. GOAL – to become the best college football player leading to an NFL career
b. Can training with Japanese Sumo wrestlers really provide him with the skills to be the best?
c. How will a football player fair in a fight against a true yokozuna (grand champion)?
d. Watch his video: http://www.youtube.com/watch?v=NNzfmRJtmuY (1,212 views)
Jackie – From Beverly Hills to Bombay;
a. GOAL – to experience whether the Indian caste system and caste-based discrimination really still exists.
b. What is it like to experience life at the 3 levels of the caste structure?
c. Would I survive in a brothel in India?
d. Watch her video: http://www.youtube.com/watch?v=QJdTp9bSQBw (13,530 views)
If you want to check out a bunch more of the contestant videos already submitted, you can go to http://www.journeyofalifetime.com/page/candidate-videos.
We have reached a Production Agreement in principal to partner with Screaming Flea Productions who has produced shows for NatGeo, but also for the History Channel, A&E, Discovery and others you can see on their Screaming Flea Productions website, so they have ideas on equal or better distribution outlets and what channel(s) or networks would most likely give us the best distribution deal. Screaming Flea is producing the current hottest show on cable, Hoarders, and has worked with an AMAZING LIST OF NETWORKS AND TOP BROADCASTERS. They are available to produce this show for us!
We have estimated a conservative budget that covers one (1) travel story in our PILOT Episode, but we really want to do three (3) stories, so we are hoping that backing from our fans and supporters will exceed our minimum goal. Here's our plan for additional backing:
With our PILOT Episode in hand, we have a very strong position from which to negotiate for a full show series on a major network, and that is our goal...to bring this show to an International Audience and give YOU ALL the opportunity to WIN YOUR OWN JOURNEY OF A LIFETIME!
Thank you so much for checking this out! I look forward to your backing and support so we can "LEAVE OUR MARK!"
Your backing is greatly appreciated! It would be awesome if you would consider some additional ways to help us reach our goal:
Friend Us On Facebook (This is my Exclusive Personal Facebook account with a limit of 5,000 Friends, so we are reserving Friend spots JUST for Project Backers - limited availability, so once these are gone you will only be able to connect via our FanPage. You will get an invite as long as you are an early backer, so this will be a great way to stay connected!)
Follow Us On Twitter (Along with 26,261 current fans!)
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Have a question? If the info above doesn't help, you can ask the project creator directly.
- (30 days)