Project image
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$11,930
pledged of $35,000pledged of $35,000 goal
123
backers
Funding Unsuccessful
The project's funding goal was not reached on Wed, September 27 2017 11:53 AM UTC +00:00
Last updated November 2, 2018

Pluto by earth: Portable, powerful, beautiful

The most powerful, beautiful, and compatible Power Bank (Built-in cables: USB-C +  Lightning)

Pluto by earth: Portable, powerful, beautiful

The most powerful, beautiful, and compatible Power Bank (Built-in cables: USB-C +  Lightning)

$11,930
pledged of $35,000pledged of $35,000 goal
123
backers
Funding Unsuccessful
The project's funding goal was not reached on Wed, September 27 2017 11:53 AM UTC +00:00
Last updated November 2, 2018

What is a prototype?

A prototype is a preliminary model of something. Projects that offer physical products need to show backers documentation of a working prototype. This gallery features photos, videos, and other visual documentation that will give backers a sense of what’s been accomplished so far and what’s left to do. Though the development process can vary for each project, these are the stages we typically see:

Proof of Concept

Explorations that test ideas and functionality.

Functional Prototype

Demonstrates the functionality of the final product, but looks different.

Appearance Prototype

Looks like the final product, but is not functional.

Design Prototype

Appearance and function match the final product, but is made with different manufacturing methods.

Production Prototype

Appearance, function, and manufacturing methods match the final product.

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Prototype Gallery

These photos and videos provide a detailed look at this project’s development.

About

Why we did it?

We invest a lot of money in beautiful Smartphones and Devices but we don't have well thought out and well-designed accessories to dress them up. 

Existing Solutions

From studying the market, we discovered key user needs that were not being satisfied. Pluto by earth creates a new category of product – one that fulfills these previously ignored aspects of the user experience.

Based on this rigorous market research, we found the perfect solution.

Our Solution

We have therefore developed a new solution: something that is thoughtful, intelligent and efficient by design. Pluto by earth is not just a power station; it also provides your devices with a substantial power boost wherever you are, without the need of extra cables. Perfect for work, play, and travel.

The Story

Joshua Aguilar, Founder of Earth & International Bestseller Author.

When I was 22 years old I had the opportunity to get a huge international success with a Business Book called "Diario Emprendedor". This unexpected bestseller brought me the attention of the newspapers and media around the world.

One thing led to another and I got the chance to meet Miguel Silva, one of the world leaders and investors in the Tech Field. 

When he saw the early drawings of this project his mind was blown away and after I finished college he took me to Dubai for 6 months to learn how to start a Tech Startup. 
This is the result:

The Design Process

Design
Design

Picasso was one of the artists that most influenced us during the design process. In particular, a series of lithographs of bulls that the artist from Malaga made in 1945.

The resulting drawings of this printing technique are impressive. Each of them represents the evolution of an idea that is reduced to its most essential lines. There are 11 lithographs that start from a complete drawing and are eliminating all that is superfluous.

Each one represents a bull. And, at the same time, the strokes and details are reduced, without preventing us from recognizing in the others the being of this animal.

With the Pluto by earth, these works of art take on a new meaning that brings us to the Simple and good design that we are pursuing.

The pursuit of simplicity has been a constant in our design process.
The pursuit of simplicity has been a constant in our design process.
Development
Development

 Pluto’s design is an expression of the nature that leads us to the essential, the functional, and the innovative.

Designing it, our heart belonged to the detail, because nothing works without excellence, they are everything, the baseline of greatness.

Compatible:  Lightning + USB-C

Forget about carrying annoying cables around! Pluto by earth is a state-of-the-art solution that comes powered with USB-C and  Lightning ready to charge most Smartphones, Tablets and Devices in the market today.

Ultra Portable & Easy to use

An Iconic Touch

Nothing must be arbitrary or left to chance. For that reason we created an unique photosensitive-logo achieving a sophisticated and iconic shape. This process finishing gives you a unique experience, and sets you apart from the ordinary.

Shake it! Function

Want to know how much juice you have left?

Just shake your Pluto and the LEDs will indicate you how much battery you have left.

Inside the Technology

Aluminium, the ideal choice for the Pluto by earth as it provides the thinness, lightness, strength and weight necessary to achieve excellence.

The creation begins by sculpting the aluminium using a CNC machine. Next, we polish the surface giving it a beautiful and unique finish. After, we create a unique photosensitive logo achieving a sophisticated, polished and screw-less enclosure.

Ultimately, a sand blasting and anodizing process removes all imperfections from the enclosure. In many ways it is more beautiful internally than it is externally demonstrating how much we care about every single detail in our design. 

A Special Gift for you

As a special gift for your love and support, we will laser-engraved your precious name on the rear side of each Pluto by earth you order.

Thank you!

After the Kickstarter campaign's success, we will send you a very short survey to know: 

  • Your name to engrave on the Pluto by earth
  • Your favorite Color - Cool Grey, Rose, or Champagne 

Beautiful Colors

Note that the basic color is Cool Grey as we are limited to the production of 1 color. Once we surpass the funding requested, the stretch goals will be presented and will unlock the beautiful Rose and Champagne color.

The Team

Why Kickstarter?

We wanted to share Pluto by earth, our first product, through Kickstarter first. We recognize that Kickstarter hosts an important community: artists, innovators, and the intellectually curious. We wanted to share the background and development of Pluto with you because we value your opinions and support. We believe we have started a new product category within the portable charging market; one that we hope you would like to follow the progress of. Your support means everything to us, and all of the funding will go towards vitally important aspects of making this product a reality.

Use of Funds
Use of Funds

Rewards

Project Timeline

An Extra Storie

PRESS

Want to write about Pluto by earth? Download our Press Pack!

Any questions or concerns? Feel free to email us at info@earth.international

Risks and challenges

It has taken 2 years to be where we are today, and it has been extremely challenging from a design and development perspective to achieve such great battery performance in a compact iconic design.

The research and development of the Pluto by earth has reduced the risks substantially. Now, what is left is to bring everything together starting off with tooling (the molds for the Pluto). Some samples then ought to be tested to start production of the first batch.

Even though we have reduced the risk significantly, there are still inherent risks that we cannot ignore. The two main risks that we foresee are: obtaining Made for iPhone (MFi) certification through testing and shipment of individual products around the world.

To reduce the risk and challenges of obtaining Apple MFi licensing, we have collaborated with an authorized MFi manufacturing licensee, which not only provides us with the quality assurance but also the assurance to obtain the Made for iPhone (MFi) certification in a timely manner.

The last challenge is getting the individual product to each of our Kickstarter backers – with tighter restrictions on the shipping of singular products that contain batteries around the world today. Our in-house logistics team has spent a considerable amount of time searching to find a logistics partner that has a proven track record of dealing with this issue and we believe we have greatly reduced the challenges involved.

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Support

  1. Select this reward

    Pledge $1 or more About $1

    STAY IN THE LOOP

    For all backers at all levels we'll laser-engraved your name on our first product so we can thank all of you every time we use it, and we'll keep you informed with all the Pluto Power Bank updates.

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    14 backers
    $

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  2. Select this reward

    Pledge $45 or more About $45

    EARLY BIRD

    Receive one (1) Pluto by earth

    Retail Value: $79
    (You save 43% off the retail price)

    Please add $65 for every additional Pluto by earth you would like to order ($55 for the Pluto by earth, and $10 for shipping, tax, and duty).

    Includes:
    • Pluto by earth
    • Your name laser-engraved on the Pluto
    • USB to USB-C charging cable (included)
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    Ships to Anywhere in the world
    65 backers
    $

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  3. Select this reward

    Pledge $85 or more About $85

    DUO PACK

    Receive two (2) Pluto by earth

    Retail Value: $158
    (You save 46% off the retail price)

    Includes:
    • Pluto by earth
    • Your name laser-engraved on the Pluto
    • USB to USB-C charging cable (included)
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    Ships to Anywhere in the world
    31 backers
    $

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  4. Select this reward

    Pledge $165 or more About $165

    FAMILY PACK

    Receive four (4) Pluto by earth

    Retail Value: $316
    (You save 48% off the retail price)

    Includes:
    • Pluto by earth
    • Your name laser-engraved on the Pluto
    • USB to USB-C charging cable (included)
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    Estimated delivery
    Ships to Anywhere in the world
    10 backers
    $

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  5. Select this reward

    Pledge $2,790 or more About $2,790

    FOR RETAILERS (100)

    Receive one hundred (100) Pluto by earth

    Retail Value: $7,900 (You save 65% off the retail price)

    Please add 29$ for every additional Pluto by earth (Shipping included)

    Includes:
    • 100× Pluto by earth
    • 100× USB to USB-C charging cable (included)
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    Ships to Anywhere in the world
    1 backer
    $

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  6. Select this reward

    Pledge $3,000 or more About $3,000

    BIG LOVERS!

    Join us in our Barcelona event to celebrate with us the success of this campaign and enjoy a tour of the beginnings of Earth Technologies. To all of those BIG LOVERS who wish to support us with this donation, we would cover a four stars hotel accommodation during a weekend in Barcelona to explore the city and find out more about Earth Technologies. In addition to the tour of this beautiful city and amazing startup, you will receive 10 Pluto by earth.
    See you soon ;)

    Includes:
    • 10× Pluto by earth
    • Your name laser-engraved on the Pluto
    • Big event in Barcelona
    Less
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    0 backers
    $

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Funding period

- (30 days)