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A Colorful & Energetic Riff on "The Velveteen Rabbit." New text. New illustrations.  Reclaiming this powerful story for Today's kids.
A Colorful & Energetic Riff on "The Velveteen Rabbit." New text. New illustrations. Reclaiming this powerful story for Today's kids.
80 backers pledged $4,031 to help bring this project to life.

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Wanna Read Classic Children's Stories to Your Kid?

You Probably Got Issues.

There are tons of spellbinding classic children's books out there.  Many of them have timeless themes, powerful plots, and unexpected characters.  So, if you're like me, you'd love to share these stories with your kids.

BUT

You may have noticed that these stories often have one or two problems.

ONE - they just don't connect with modern kids.  Maybe the language is dense, maybe the stories use words that we don't use anymore, or maybe the narrative style just isn't engaging,

or

TWO - they were written with values that aren't our values.  Many of the stories were written 70, 80, 100 years ago (pre-civil rights, pre-women’s lib, etc.).

They were written at a time (usually late 1800s and early 1900s) when expectations for little girls, for instance, were very different than expectations for little boys. Assumptions about people of one skin color or nationality were different than assumptions about other people.

SO WHAT IF … we could hold on to the parts of the old stories that are amazing, while letting go of the parts that simply don’t fit anymore?  What if we could re-write them in language that's engaging to modern Kindergarteners, modern first graders, and modern second graders?

What if we can reclaim these old stories as Our stories? 

Imagine sitting in bed with your child, and they are begging you to read them a story that's a century old, because it’s the best book they know.  

Let's update some stories!  And let's start with...

THE VELVETEEN RABBIT!

The Velveteen Rabbit and the Skin Horse
The Velveteen Rabbit and the Skin Horse

WHAT!?! Not The Velveteen Rabbit - That's Sacrilege!

I agree. LET'S TOTALLY DO IT!!

I'll just say it - kids get bored when they read The Velveteen Rabbit.

I think they get bored because it wasn't written for them - it was written for upper class British kids of the 1920s.  There's nothing offensive in the book - there's no outright bigotry for example - but kids tune out when it's read.  I haven't spoken to a single parent whose little kids love this book - they simply stop listening.

One mother told me that her son stopped listening, wandered around the room, then started playing with his toys while singing, and at the same time, she was sitting on the bed, reading the story aloud, and crying to herself.

Kids are bored, and parents cry - that’s the Velveteen Rabbit. 

It has become a kids’ book that’s quoted by adults, but almost never read by kids.

It's too bad, because, at its center, the book reverberates with powerful questions like "How do I become most fully me?" and "Do I have worth?"  I believe that kids grapple with these questions most when the questions show up in exciting and engaging stories.  So, let's transform this classic story (which kids seem to be ignoring these days) into a book they love.

Here's what we’re going to do:

(1) Lovingly adapt the text so it's an exciting ride for modern kids,
(2) Re-illustrate the book, and
(3) Publish print, ebook, and audiobook editions.

The Adapted Text

If you're curious about what we've done to the words, just CLICK HERE to read a section from the end of the book. 

We've adapted it so that it's fun, engaging, and speaks with a contemporary voice.  This is not your grandmother's Velveteen Rabbit - I think you'll love it.

If you want to hear the same text being read, just click the black rectangle below.

Click Here to Listen to Part of the Book!
Click Here to Listen to Part of the Book!

 

The cost for completing the illustrations, plus various publishing fees and expenses, will run us about $4,000

The budget includes:

  • Remaining illustration fees
  • Editor fees 
  • ISBN and barcode 
  • Copyright registration 
  • Website and promotion expenses 
  • Costs of fulfilling shipped rewards to backers 
  • Kickstarter and payment processing fees 

With your support, The Velveteen Rabbit will be ready by May!

Velveteen Rabbit Tries to Understand What It Means to be "Real"
Velveteen Rabbit Tries to Understand What It Means to be "Real"

Who are we? We’re artists who get things DONE!

Author and Founder: My name's John Jimerson, and I've been a theatre producer, an actor, a teacher, a paralegal, and a dad.  I love reading books to kids, and I especially love reading with my daughter Rose. I run a website and a YouTube channel devoted to cultivating a love of reading. “The Velveteen Rabbit" will be my first foray into adapting classic children's books for today’s kids (with several more stories waiting for their turn).

Illustrator: Juls Sosa is a graphic artist and concept designer whose work has graced the covers of several books already. Her work has an undeniably magical quality. Like me, she is hungry to make her mark in the world of children's books. (She also happens to be an amazing singer, but don’t tell her I told you.)

Boy Cuddling Rabbit
Boy Cuddling Rabbit

Your support will help us publish The Velveteen Rabbit by May 2018!

About the book itself:

  • 8x10 paperback, digital, and audiobook formats. 
  • Full color pages. 
  • Books will be self-published on Amazon - we feel this is the most cost-effective way to get The Velveteen Rabbit into the hands of little kids everywhere. The print-on-demand model eliminates the cost of carrying inventory and upfront printing costs. 
  • I will continue exploring additional distribution networks, along with the possibility of introducing a hardcover option. 
  • Planned publication date: The Velveteen Rabbit to be completed, published, and available for purchase on Amazon by May 2018.

 The Velveteen Rabbit is just the beginning

This is the beginning of a series… a series of classic children’s books adapted for today’s kids, and sometimes outrageously adapted - because kids love crazy.  We want to keep the heart and soul of these powerful stories alive, while helping them appeal to our kids. 

Your help will enable us to get this first book published.  Then, hopefully, story after story will follow.  Our sights are currently set on "The Book of Dragons" next.

Risks and challenges

Our goal is to have the book completed, published, and available on Amazon by April or, at the latest, early May 2018.

We don't anticipate issues with scheduling or preparing the book for publication, but unexpected problems sometimes arise. Such is life.

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Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge $1 or more About $1.00

    Gratitude

    You have our gratitude - thank you for supporting The Velveteen Rabbit! We'll send you updates as we move along so that you can keep up with our success.

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    Pledge $10 or more About $10

    Your Name Appears in the Book!

    If you donate $10 or more, we'll list your name (or the name of someone else you choose) in the book as a "Generous Supporter."

    Includes:
    • Your name listed as a "Generous Supporter" in the book
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    Pledge $15 or more About $15

    A Copy of the E-Book

    You will receive an e-book copy of The Velveteen Rabbit in pdf, mobi, or epub format, so you can enjoy it on any device you choose.

    Includes all previous rewards.

    Includes:
    • Your name listed as a "Generous Supporter" in the book
    • E-Book copy of The Velveteen Rabbit (pdf, mobi, or epub format)
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  4. Select this reward

    Pledge $25 or more About $25

    One printed copy of The Velveteen Rabbit

    You will receive a printed copy of the book.

    Includes all previous rewards.

    Includes:
    • Your name listed as a "Generous Supporter" in the book
    • E-Book copy of The Velveteen Rabbit (pdf, mobi, or epub format)
    • A thank you note, mailed to you from John
    • A copy of The Velveteen Rabbit
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    Pledge $35 or more About $35

    Signed Book + Handmade Bookmark

    You will receive a copy of the book, signed by the author/adapter John, along with a handmade page-corner bookmark.

    Includes all previous rewards.

    Includes:
    • Your name listed as a "Generous Supporter" in the book
    • E-Book copy of The Velveteen Rabbit (pdf, mobi, or epub format)
    • A thank you note, mailed to you from John
    • A signed copy of the book, signed by the author/adapter, John
    • Handmade Velveteen Rabbit Page-Corner Bookmark
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  6. Select this reward

    Pledge $48 or more About $48

    2 Signed Copies of the Book

    You will receive 2 copies of the book, signed by the author/adapter, John

    Includes all previous rewards.

    Includes:
    • Your name listed as a "Generous Supporter" in the book
    • E-Book copy of The Velveteen Rabbit (pdf, mobi, or epub format)
    • A signed copy of the book, signed by the author/adapter, John
    • A thank you note, mailed to you from John
    • Handmade Velveteen Rabbit Page-Corner Bookmark
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  7. Select this reward

    Pledge $68 or more About $68

    3 Signed Copies of the Book

    You will receive 3 copies of the book, signed by the author/adapter, John

    Includes all previous rewards.

    Includes:
    • Your name listed as a "Generous Supporter" in the book
    • E-Book copy of The Velveteen Rabbit (pdf, mobi, or epub format)
    • A signed copy of the book, signed by the author/adapter, John
    • A thank you note, mailed to you from John
    • Handmade Velveteen Rabbit Page-Corner Bookmark
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    Ships to Anywhere in the world
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  8. Select this reward

    Pledge $88 or more About $88

    4 Signed Copies of the Book

    You will receive 4 copies of the book, signed by the author/adapter, John

    Includes all previous rewards.

    Includes:
    • Your name listed as a "Generous Supporter" in the book
    • E-Book copy of The Velveteen Rabbit (pdf, mobi, or epub format)
    • A signed copy of the book, signed by the author/adapter, John
    • A thank you note, mailed to you from John
    • Handmade Velveteen Rabbit Page-Corner Bookmark
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    Ships to Anywhere in the world
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    Pledge $99 or more About $99

    Stuffed Velveteen Rabbit + Signed Book

    How amazing would it be to cuddle with your own Velveteen Rabbit, when you read the story?

    Includes all previous rewards.

    Includes:
    • Your name listed as a "Generous Supporter" in the book
    • E-Book copy of The Velveteen Rabbit (pdf, mobi, or epub format)
    • A thank you note, mailed to you from John
    • A signed copy of the book, signed by the author/adapter, John
    • Plush Velveteen Rabbit toy - super CUTE!
    • Handmade Velveteen Rabbit Page-Corner Bookmark
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    Pledge $199 or more About $199

    Signed - Original Artist's Sketch

    An original hand-drawn and signed sketch from the illustrator. The sketch would be an original freehand pencil sketch of at least one character or scene from the book on paper. One of a kind. Which character and scene will be a surprise. Perfect for framing.

    Includes one signed copy of the book, a copy of the e-book, your name listed as a Generous Supporter in the book itself, and a thank you note.

    Includes:
    • A signed copy of the book, signed by the author/adapter, John
    • E-Book copy of The Velveteen Rabbit (pdf, mobi, or epub format)
    • A thank you note, mailed to you from John
    • Your name listed as a "Generous Supporter" in the book
    • Original hand-drawn sketch of a scene or character in the story
    • Handmade Velveteen Rabbit Page-Corner Bookmark
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    Pledge $399 or more About $399

    Artist's Rendering - of You

    The illustrator will take an image of you, or of someone else, and illustrate it in the style of The Velveteen Rabbit. On 8"x10" fine art paper, it's ideal for framing. We'll also send you a digital copy to use however you like.

    Includes one signed copy of the book, a copy of the e-book, your name listed as a Generous Supporter in the book itself, and a thank you note.

    Includes:
    • A signed copy of the book, signed by the author/adapter, John
    • E-Book copy of The Velveteen Rabbit (pdf, mobi, or epub format)
    • A thank you note, mailed to you from John
    • Your name listed as a "Generous Supporter" in the book
    • Your Image - Illustrated in the Style of The Velveteen Rabbit
    • Handmade Velveteen Rabbit Page-Corner Bookmark
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    Pledge $1,500 or more About $1,500

    John Travels to You and Reads in Person!

    John (who lives in North Carolina) travels to you (limited to the continental US), and reads "The Velveteen Rabbit" (or any other books of your choice) to you or with you for up to 4 hours. If any travel expenses (flights, hotels, car rentals, etc.) are involved, those will need to be provided at your expense. We'll coordinate based on your schedule and John's schedule. Availability will begin in January 2018.

    Includes five signed copies of the book, a copy of the e-book, your name listed as a Generous Supporter in the book itself, and a BIG thank you note.

    Includes:
    • A signed copy of the book, signed by the author/adapter, John
    • E-Book copy of The Velveteen Rabbit (pdf, mobi, or epub format)
    • A thank you note, mailed to you from John
    • Your name listed as a "Generous Supporter" in the book
    • John travels to you to read books with you for up to 4 hours
    • Handmade Velveteen Rabbit Page-Corner Bookmark
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    Ships to Anywhere in the world
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    Pledge $4,000 or more About $4,000

    We dedicate the whole book to you

    The whole book? Yep. The entire book will be dedicated to you. Because basically, you just funded our project. Plus, you'll get the rewards below.

    Includes:
    • A signed copy of the book, signed by the author/adapter, John
    • A thank you note, mailed to you from John
    • E-Book copy of The Velveteen Rabbit (pdf, mobi, or epub format)
    • Your name listed as a "Generous Supporter" in the book
    • Original hand-drawn sketch of a scene or character in the story
    • The book is dedicated to you (or to someone you choose)
    • Handmade Velveteen Rabbit Page-Corner Bookmark
    Less
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    Ships to Anywhere in the world
    Limited 0 backers
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Funding period

- (30 days)