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GoRun is a fitness app for the iPhone that rewards you with discounts, freebies, and much more when you achieve your goals. Read more

London, UK Software
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18
backers
£1,220
pledged of £22,000 goal

Funding Canceled

Funding for this project was canceled by the project creator on April 21, 2013.

GoRun is a fitness app for the iPhone that rewards you with discounts, freebies, and much more when you achieve your goals.

London, UK Software
Share this project

About this project

GoRun is a unique new fitness app that provides real world rewards at fitness milestones. Earn money, discount vouchers, magazine subscriptions and much more, all while getting fit and staying healthy.

The app

GoRun is designed to do just one thing - keep our users motivated and help them to reach their fitness goals.

The app is designed to be as simple to use as possible. Lots of time has been spent going through hundreds of layouts and possible user journeys in an effort to create an intuitive, seamless experience that can fit effortlessly into your workout.

Home screen

The GoRun Home Screen shows your current goal, and any progress you have made towards it. It also doubles up as the main interface for when you're out running, showing you your time and distance covered and giving you a real time view of your progress towards your next reward.

Reward store

The reward store is where users go to select the fitness goals that they want to work towards. Every goal has a corresponding reward, and goals are available in different levels - the more goals you complete, the higher value rewards you can unlock.

Where do the rewards come from?

GoRun rewards are offered by companies who want to promote great products, services, music, films - you name it! They see the value in helping people to live a healthier lifestyle, and want to play an important part in that journey.

All rewards are vetted before they are added to the store, to ensure that our users are getting the best deals and incentives to keep their fitness routine on track.

What the Kickstarter project is for

The design work, wireframing site maps and all of the planning work are done. We have selected a developer and now need to raise the funds to begin development and help turn GoRun into a living, breathing app. 

Bonus goal...

I would be so happy to reach the goal for this project. If I was lucky enough to surpass it, £30,000 would ensure that the Android version goes into development AT THE SAME TIME as the iPhone version which I would absolutely LOVE to be able to do!

Why Kickstarter?

Lots of reasons! We love the sense of community, and the idea of everybody pulling together to create something new. We hope to not only raise money with our Kickstarter project, but awareness too. With your support we can help spread the word about the GoRun app, hopefully get more and more people into running and staying active, and show all of our potential marketers that GoRun is a great way to show off their products and help people stay healthy.

How GoRun started

I have been in to fitness from a young age, but over the past few years life seems to have gotten in the way a bit! I decided it was time to stop making excuses and get myself back out there, and my first stop was the app store to see what was available.

After trying a few apps I noticed one thing that seemed to be missing - motivation. Getting fit can be a big challenge and I wanted to create an app to help people stay motivated and reach their goals, and that's when I had the idea for GoRun. Many (many!) design versions and countless hours of planning later, here it is - the finished design! I'm sure there are still a few changes to come before the full app is released, but it's now at the stage where it needs more than just me for it to become a reality!

Who's Involved

The app has been designed by myself, and I am also handing all web aspects of the build. The advanced aspects of the app development are being handled by my friends at Put It Out apps, headed up by Saad Farooq. Other than that all of the legwork in marketing, approaching brands and all of the admin and everything that comes with it falls down to myself!

Rewards

I've done my best to put together rewards that show my true appreciation to everyone who backs GoRun. If there's a particular reward that you think would be great but hasn't been added, please let me know and I will be my best to include it!

GoRun Beanies

High quality beanies, in your choice of colours & embroided with the text version of the GoRun logo.

GoRun T-shirt

High quality, screen printed limited edition backer tees!

GoRun Hoody

Limited edition backer hoodies! High quality screen printed hoodies to keep you warm on those winter runs.

A helping hand...

We would love it if you could help us out by heading over to www.facebook.com/GoRunApp and giving us a like - the more support we can show, the bigger brands we can get on board and the more (and better!) rewards we can offer our users. Thanks Kickstarter!

Risks and challenges

Our main challenge is awareness. The App store is a competitive place, and the competition is very, very tough. We're competing with hundreds of other apps, including people like Nike, all with a similar audience to ours. But we believe that GoRun is different, and with enough exposure we can take on the competition and win.

Without enough awareness, we will struggle to get marketers to promote their products through GoRun, and without promotions we lose the key thing that sets us apart.

We hope to use our Kickstarter project as a springboard to overcome these hurdles. We have some good contacts in some great companies, and we're confident that once they see all the great support we're getting, they'll start believing in us too.

Learn about accountability on Kickstarter

FAQ

  • Yes! There will be an Android version of the app very soon. We are focusing on the iPhone at the moment in order to keep our initial costs down, but as soon as the iPhone development is complete, work on the Android version will begin. All things going well, an Android release should only be a couple of months behind the iPhone version. Please don't be put off pledging by thinking that we are neglecting the Android market!

    Last updated:
  • Absolutely. We want to make getting fit and healthy easy and accessible to everybody, so making a paid app just wouldn't seem right!

    Last updated:
  • Our aim is to get people out and about, being active and living a healthy lifestyle. If you want to use your bike to earn rewards using GoRun, that's great! If the interest is there then we may well create some Cycling specific goals within GoRun...and maybe even a 'GoRide' app in the long run!

    Last updated:
  • Nice try, but we will be putting a speed limit on the app to stop this happening! Besides, if you're willing to try that hard to avoid exercise then perhaps this isn't the app for you!

    Last updated:

Rewards

  • You selected
    £1 reward

    4 backers

    Thanks so much for your support! Your name will be included in the 'Credits' section of the app.

    Estimated delivery:
  • You selected
    £10 reward

    5 backers

    Your name will be included in the 'Credits' section of the app AND you will receive Beta Tester access to GoRun, giving you a unique opportunity to help us shape the app before its full release!

    Estimated delivery:
  • You selected
    £12 reward

    4 backers

    Your name credits, Beta Tester access to GoRun PLUS a super cool GoRun beanie, embroided with our logo & in your choice of colours - SEE PROJECT DESCRIPTION.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    £30 reward

    3 backers

    Your name in the credits, Beta Tester access to GoRun PLUS a GoRun T shirt - SEE PROJECT DESCRIPTION.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    £40 reward

    1 backer

    Your name in the credits, Beta Tester access to GoRun PLUS a GoRun T shirt AND a GoRun Beanie, in your choice of colours - SEE PROJECT DESCRIPTION.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    £75 reward

    0 backers

    Your name in the credits, Beta Tester access to GoRun PLUS a limited edition GoRun hoody - SEE PROJECT DESCRIPTION

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    £85 reward

    0 backers

    Your name in the credits, Beta Tester access to GoRun PLUS a limited edition GoRun hoody AND GoRun Beanie in your choice of colours - SEE PROJECT DESCRIPTION

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    £110 reward

    0 backers

    Your name in the credits, Beta tester access plus a GoRun Tshirt AND Hoody AND Beanie...this one's a bargain!

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    £200 reward

    0 backers

    Your name in the credits, Beta tester access, a Hoody, Beanie, Tshirt AND £100 of credit to advertise your brand in the GoRun app.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    £350 reward

    0 backers

    Your name in the credits, Beta tester access, a Hoody, Beanie, Tshirt AND £200 of credit to advertise your brand in the GoRun app.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    £500 reward

    0 backers

    Your name in the credits, Beta tester access, a Hoody, Beanie, Tshirt AND £200 of credit to advertise your brand in the GoRun app AND a coffee with Joe anywhere in London (or Skype chat if you would prefer!)

    Estimated delivery:
    Ships anywhere in the world

Funding period

- (30 days)