The Story of Guitar-Jo
Jon Langberg, the creator of Guitar-Jo, never intended for his invention to amount to anything besides another fun project that he would use one time for a performance. One night, he was preparing electric guitar accompaniments for it, and there was one song in particular that he thought really needed a banjo. He had never played one before and couldn't afford to buy and learn a whole new instrument with a timeframe of 1 week.
He searched for digital effects patches that he could input into his multi-effects processor, and when he could not find any, tried creating his own patches. After tinkering around and researching online for some time, he found out that digital effects fell drastically short and would not suffice. The only thing that seemed to somewhat work was placing a cloth underneath his guitar strings. It was very inconsistent, falling out of place as he played, and took too much time to find the right placement. He needed to create something more practical and consistent that could be used in a live performance setting, so he drew up some plans and used his uncle's workshop to create it. The device attached to the body of the electric guitar with suction cups. A fabric was placed on the underside of the device and could be lowered down by turning the wing-nuts until it made just the right amount of contact with the strings, which was much more consistent with the sound of an actual banjo.
After the performance, many people came up to Jon wondering how he got the banjo sound out of his guitar. The more people he showed throughout the week, the more he was encouraged to bring this project to life and market it. He filed for a provisional patent and a trademark for the name Guitar-Jo with the guidance of an attorney, and he quickly began working on the designs for a better version than his original plexiglass model.
In January of 2015, the first promo video was released on YouTube to gain exposure. Since then, Guitar-Jo has been transformed into a more sophisticated and functional device than the original, and there has been a build up of excitement about the product’s release, which is dependent on obtaining the funds through this Kickstarter campaign.
The amount raised will be put towards production materials, equipment, online marketing, and other startup costs necessary to bring Guitar-Jo to the market.
PLEASE READ: The current model is designed for electric guitars that have a flat surface underneath the strings (eg. Fender/Squier Stratocaster, Telecaster, Gibson/Epiphone SG, etc.) An example of a guitar which does NOT work well as far as mounting the Guitar-Jo is a standard Les Paul, which has a rounded surface underneath the strings. In short, the device needs to be flush with the strings, not slanted. We hope to one day overcome this restriction, but coming to a one-size-fits-all model is easier said than done. In addition, there should be at least 1.25" of space in between pickups for it to fit.
Thank you so much for taking the time to review the product, we hope you consider backing it if you like what you see!
Risks and challenges
We have worked hard to make Guitar-Jo the best it can be, developing 8 different prototypes over the past 9 months. We have come to a design that we want to release, but our big challenge is having the finances to bring it to the market.
If we are able to hit our goal, we will be able to expedite the process and bring Guitar-Jo to fruition. The amount raised will be put towards production materials, equipment, online marketing, and other startup costs.Learn about accountability on Kickstarter
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