After months of preparation, we are announcing the official Kickstarter campaign for the sequel to last year's viral hit 'Take This Lollipop'. Why Kickstarter? Well, quite simply, it felt right to let the people that help make it a success, help fund it. You told all your friends about it, you liked it on Facebook and you made it the fastest growing app of all time. So now you can help us create the sequel.
By funding the sequel, you are helping provide a budget for the entire pre-production, production and post-production process. For every extra dollar we raise beyond our goal, you will bring us one step closer to realizing some incredible features and added bonuses that would make the experience even scarier than last years.
Help us spread the word and let’s make history together.
In October of 2011, a web site launched with a blue lollipop (a razorblade inside) and the words, “I Dare You.” Once you entered your Facebook information, a personalized film terrorized viewers all over the world. More than 100 million people watched the film and over 13 million people ‘Liked’ the campaign on Facebook, making it the fastest growing Facebook app of all time. (wiki article)
In June of 2012, ‘Take This Lollipop’ received a Daytime Emmy Award for outstanding achievement in the category New Approaches. Being recognized by the National Society of Television Arts and Sciences was one of the highest honors we could have ever imagined.
Everyone involved in the first film donated their time to help create something we all believed in. A bigger and better sequel is going to cost a lot money, so we are looking for your help to crowdfund the film and experience. There are a plethora of exciting rewards at a various money levels for everyone. If you donate a $1 or $1000, you are helping create a new chapter in Halloween horror history.
The storyline for Lollipop 2 is highly guarded, but we can guarantee that it will be a much more intense experience that the first. The money you donate will fund the production on both sides of the camera. We will be working with a variety of top Hollywood movie and television professionals. Behind the camera, a team of some of the best designers, editors, composers and developers in the world will bring it all to life.
There are a many costs involved with producing something like Lollipop. The money will go directly to actors, camera equipment, hosting the site, crew, locations, designing, programming, writing and promoting the sequel. For every dollar we earn beyond our goal, we promise to give you MORE of everything. Since have more ideas than we have money, you can help us realize more innovative features by spreading the word and donating money.
Jason Zada (Director, Executive Producer)
Jason Zada is an award winning storyteller and director. Jason is responsible for some of the most talked about interactive filmed campaigns, including the mega-viral hit, ‘Elf Yourself’. Recently named one of 50 “most influential and groundbreaking creative thinkers and doers” by Creativity Magazine/Ad Age, Jason is considered one of the top future-thinking directors in the world.
Mihai Malaimare Jr. (Director of Photography)
Mihai Malaimare Jr. is a world-renowned, award winning cinematographer that has worked with some of the most celebrated directors in the world. At the age of 29, he shot Francis Ford Coppola’s Youth With Youth that won him a Best Cinematography Nomination at the Independent Spirit Awards. Shortly thereafter, he was named one of Variety’s “10 Cinematographers to Watch” in 2007. Most recently, Mihai has shot two more films for Francis Ford Coppola, Tetro and Twitx, and Paul Thomas Anderson (There Will Be Blood, Boogie Nights)’s The Master.
Jason Nickel (Interactive Director)
Jason Nickel is one of the industry's leading creative technologists specializing in interactive live action video projects. His focus is on merging new and interesting uses of technology with creative storytelling to deliver an exciting mix of engaging entertainment. Personalizing content through mechanisms such as Facebook Connect allows Nickel to captivate audiences in a way that few have experienced before. Nickel's latest success comes from the Emmy award winning Take This Lollipop, and has received other accolades for work on McDonald's, Trident, Dr. Pepper, AT&T, and The Cold War Kids which was the first interactive website nominated for an MTV VMA.
YOU AND US
We are offering the unique chance for you to become part of the creative process. If you would like to submit ideas and be invited into the process, you can use the "CREATIVE" Reward. If your idea is picked and we include it in the final experience, you will be given creative credit. What would you like to see in the sequel to 'Take This Lollipop'? We are excited to hear from any of the 13 million people that were fascinated with Lollipop last year. If you could have anything happen, what would it be? Dream big.
We are going to be offering one brand the possibility of sponsoring the Lollipop experience. From product placement to logo placement within
key places in the film, we have some innovative opportunities for
unique branding. We are seeking the
perfect brand that fits with the storyline that is in development. Minimal investment for a branded opportunity will start at $100k.
SPREAD THE WORD!
Tell your friends. Tell your family. Tell the world. We need your help to make history! You have the ability to fund something that you feel in love with (or hated) last year. We have a ton of surprises in store, so get to funding!
Tweet out this URL and the hash tag #takethislollipop to help spread the word.
Have a question?
If the info above doesn't help, you can ask the project creator directly.
Wall Art. A beautifully designed poster, with a limited edition of 500, will be signed and shipped to you upon printing. (also includes awards Lollipop, The Soundtrack, Trailer Park and Open Your Eyes)
Burning Candle. Your photo will be framed and put into a filmed sequence on the countdown website that will go be up 30 days before the sequel launches. (also includes awards Lollipop, The Soundtrack, Trailer Park and Open Your Eyes)
VIP. You will be one of only 20 people who get first access to the personalized film at least one week before anyone else does. (also includes awards Lollipop, The Soundtrack, Trailer Park and Open Your Eyes)
Hollywood Bound! You will be allowed on set during the filming of the movie, but will be held to secrecy regarding the plot. We will arrange for a car service to pick you up at your hotel or residence in the LA county area for a personalized one-day set visit. (also includes awards Lollipop, The Soundtrack, Trailer Park and Open Your Eyes)
Stalker. Receive the ultimate experience by extending the narrative into your real life for 24 hours. It’s an extended film experience that begins to infiltrate your real life. (also includes awards Lollipop, The Soundtrack, Trailer Park and Open Your Eyes)