A photographic document of all the remaining Pie and Mash shops in London. A limited edition photo book with only 100 printed copies.
As part of Kickstarters MAKE/100 project we are limiting our campaign to 100 backers.
Pie and Mash London is a documentary of London’s historic pie and mash tradition. Pie and mash is a traditional London working-class food, originating in London. Pie, mash and eel shops have been in London since the 19th century, and are still common in East and South East London and in many parts of Kent and Essex.
The aim of this project is to fund the printing of 100 limited edition A5 landscape books. We will make 100 signed copies available to backers of this kickstarter campaign. When it has been successfully funded we will print an extra 30 unsigned and unnumbered editions and donate them to each of the pie and mash shops as reference copies.
Why this? Why now?
In 2015 Jake Green and Simon Poon Tip decided to collaborate to produce Pie and Mash a film as part of the 32LDN creative project. During that documentary project Jake took stills at each shop, documenting each exterior. The result is a limited edition collection of photography that serves as a directory of pie and mash shops in London and a printed accompaniment to the film they produced.
As life-long inhabitants of London, Simon Poon Tip and Jake Green have witnessed the continued development of the city over the years, something that inspired them to capture this freeze frame in pie and mash history. Since shooting the film between 2014 and 2015, four of the featured pie and mash shops have closed down. They have been included in this printed edition as a reference to the changing face of London’s pie and mash culture.
The book will consist of 40 pages including 30 B+W images of the exterior of every single remaining pie and mash shop in London.
John Rogers is a writer, film-maker and author of This Other London - Adventures in the Overlooked City.
Bread Collective are an award-winning design collective based in East London.
Russell Frost is a letterpress artist running Hooksmith Press, a small letter press shop based in East London.
Jake Green is freelance photographer based in London, author of The Bookmaker’s Studio
Simon Poon Tip is a D&AD and BRIT award winning creative producer.
32LDN is a project directed by Simon Poon Tip that aims to collectively build a picture of today's London, through the participation of people from all walks of life.
We would also like to thank www.pie-n-mash.com a great resource for us while we were planning our documentary.
Risks and challenges
There aren't many risks involved in this project, other than if you’re too slow in getting hold of a copy of this lovely little short run first edition then you risk missing out.
All the pictures have been taken, texts nearly written, all layouts designed. It is VERY unlikely that anything will go wrong. This book will be printed quickly digitally and then painstakingly hand letter pressed by Russell Frost or hand gold foiled. If we don’t get funding then who knows when this collection of historic images will get published.Learn about accountability on Kickstarter
- (30 days)