Thank you everyone for supporting INTRAMURAL and helping us reach our goal! It has been an AMAZING journey for us all, and the whole cast and crew is excited to show the world our epic sports comedy. As we start wrapping production, we remember the people who have kept us running... friends, family, and those who have just started to follow along. Thank you for joining our team and helping us make INTRAMURAL everything it can be.
In the next 43 hours, we'll be working to expand the INTRAMURAL family - the team that will help take us to the theaters and make this one for the books. Any donations above and beyond our goal will go towards music licensing/composition, fun marketing events, and more hilarious content released before the premiere of the show. We will continue to post fun BACKERS ONLY behind the scenes videos, stories, and other updates, so keep telling your friends to JOIN THE TEAM!
From The Filmmakers Who Brought You
comes a feature length comedy called INTRAMURAL starring Jake Lacy (THE OFFICE), Beck Bennett (AT&T spokesman), Nick Rutherford (Good Neighbor comedy group), DC Pierson (Derrick Comedy), Michael Hogan (BATTLESTAR GALACTICA) and folks from TWILIGHT, SATURDAY NIGHT LIVE, MUCH ADO ABOUT NOTHING, and many other great shows. Intramural is written by Bradley Jackson, directed by Andrew Disney, and produced by Russell Groves, Andrew Lee, David Ward, Red Sanders, and Tucker Moore.
A hilarious sendup of inspirational sports movies replete with epic training montages, over the top motivational speeches and bone crunching tackles, “Intramural” tells an epic tale of a group of 5th year seniors who form an intramural football team in their final year of college before being forced out into the real world. “Intramural” is the GLORIOUS love child of cult classics such as “Wet Hot American Summer” and “Dodgeball”. It is the first ever movie about intramural sports.
We’re calling it: The epic sports movie... for the guys who don’t deserve one.
You know your friends who take sports way too seriously? They watch all the pro games and play relentlessly in the nearby park reliving their glory days in high school sports, pretending to be Rocky while quoting Remember the Titans. If you don't know that person, it means you are that person, which means this movie is for you.
Stay tuned for updates because we'll be announcing our cast very soon.
We’re going to be shooting some incredible football scenes of your not-so-athletic heroes as they battle it out on the field with the variety of characters that sign up for intramural football. We’re shooting it in the style of Any Given Sunday, Friday Night Lights, and Rudy, and we have the crew to make it happen (see FAQ below). We’re looking for the perfect equipment to help us achieve the look we need to pull it off.
Here are the toys:
This camera is THE camera for slow motion photography. With all the face crushing, slide tackles, mud splashing, and rain falling, the Phantom will be the perfect camera to capture the action.
It’s not the sun. It’s not the moon. But, it’s the next best thing: huge film lights that will illuminate all our overnight football scenes. Shooting at night is the smarter strategy for outdoor shoots in Texas summers, but lighting a huge field with dozens of players is a challenge. The more lights we can afford, the quicker we can shoot and the more time we can get awesome, epic footage.
Every great 80's sports movie has an epic theme song! What's Karate Kid without "You're the Best Around" or Rocky III without "Eye of the Tiger"? Well INTRAMURAL will be no different. We want to commission a band or musician similar to Peter Cetera, Europe, Survivor or Journey to write and record our classic Intramural rock anthem. If we raise enough we might even hire one of those bands to do it for us!
The remaining portion of the funds will go to marketing the movie.
“But why marketing? That’s so unglamorous and intangible.”
The reason why we need help in this area is to help level the playing field when we bring the project to distributors and get the film out to theaters. It is crucial to have a robust marketing budget to rise above all the noise in today’s crowded indie movie market. Marketing monies will go into poster designs, editing trailers, setting up fun contests with more giveaways.
To be honest - we believe we have the script, the director, the cast and the crew to make a movie just as funny as the best big budget Hollywood comedies... but where we can’t compete is the marketing budget. Most Hollywood movies have a minimum of 25 million dollars to market their movies. We’re most likely dealing with a fraction of a fraction of that -- but with your help -- we can even the playing field and get our movie in front of the most number of people.
Some of you just found out about us and are interested in getting involved with a kickass movie. Welcome to our club! Some of you have followed and supported us throughout the years, and we thank you. Your contributions have opened doors and helped make us who we are today. INTRAMURAL is the culmination of all the blood, sweat, and tears of the past few years, and this Kickstarter will help us push it over the top. Please help us make this movie the best it can be, and you can tell your friends that you were part of the team that made that movie with that star. It’s going to be epic.
Risks and challenges
While production is not an easy monster to tackle, we have a super strong team of crew that can take us to the end (see FAQs for crew bios). Our biggest obstacle is rising above the indie film noise and get our audience excited about INTRAMURAL. Our goal is to get the word out about the movie through our aggressive marketing tactics and internet savvy. We're going to make it fun, and everyone will want to tell their friends about INTRAMURAL.
How will we do it? We will employ a number of marketing tactics that we've developed through our previous films (https://www.facebook.com/The.Spirit.Molecule) and through our online videos (http://www.youtube.com/watch…). We've also kept a close eye on several successfully marketed and financially successful indie films to help add to our arsenal of strategies. We will also innovate new ways to reach our potential fans. Throughout the process, we hope to blog our experiences of what worked and what didn't. Hopefully, we'll level the playing field a little more against the tentpole movies, and you'll enjoy following along our journey.Learn about accountability on Kickstarter
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