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Instrmnt 01: a minimalist quartz watch that pairs carefully considered design with high quality Swiss components.
978 backers pledged £93,344 to help bring this project to life.
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£93,344

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  1. Select this reward

    Pledge £1 or more About $2

    A huge thank you from us for you contribution - we genuinely appreciate it.

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    8 backers
    £

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  2. Select this reward

    Pledge £6 or more About $8

    A limited edition A5 mini print of our orthographic watch drawings.

    Printed on super high quality 400gsm card stock and numbered 1 of 250.

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    Limited 5 backers
    £

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  3. Select this reward

    Pledge £15 or more About $20

    Our standard genuine leather watch strap at 50% off the retail price. Choose from tan, brown or black leather along with a silver, rose gold, or gunmetal buckle.

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    12 backers
    £

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  4. Select this reward

    Pledge £30 or more About $40

    A luxury Horween leather watch strap in 'whiskey', hand crafted by the design team at The Ashdown Workshop.

    By pre-ordering through Kickstarter, you will save 50% off the retail price.

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    Limited 18 backers
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  5. Select this reward

    Pledge £90 or more About $118

    INSTRMNT 01-A

    Gunmetal PVD coated steel watch with a tan leather strap. By pre-ordering via Kickstarter, you will save 44% off the retail price.

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    460 backers
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  6. Select this reward

    Pledge £90 or more About $118

    INSTRMNT 01-B

    Rose gold PVD coated steel watch with a brown leather strap. By pre-ordering via Kickstarter, you will save 44% off the retail price.

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    Ships to Anywhere in the world
    243 backers
    £

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  7. Select this reward

    Pledge £90 or more About $118

    INSTRMNT 01-C

    Brushed silver PVD coated steel watch with a black leather strap. By pre-ordering via Kickstarter, you will save 44% off the retail price.

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    Ships to Anywhere in the world
    88 backers
    £

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  8. Select this reward

    Pledge £170 or more About $222

    INSTRMNT 01 Wrist Watch + Pocket Watch

    STRETCH GOAL: You will receive one of our standard 01 watches of your choice for £90, along with one of our first ever 01 Pocket Watches for £80. These products will retail for £160 and £180 respectively so the savings are huge. You will ALSO get a £100 discount code to use on a second pocket watch, available via our website in November.

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    Limited 19 backers
    £

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  9. Select this reward

    Pledge £250 or more About $326

    3 x INSTRMNT 01 Watches

    Three Instrmnt 01 watches with your choice of metal finishes and straps. This option gives you a £20 discount over purchasing three single watches via Kickstarter, and a huge £230 off the standard retail price of three watches. You will be contacted at the end of the funding period to choose options.

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    16 backers
    £

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  10. Select this reward

    Pledge £576 or more About $749

    Retail Offer: 9 x INSTRMNT 01

    Nine Instrmnt 01 watches with your choice of finishes and straps. Offer equates to £64 a watch, 60% off the retail price of £160. In addition, you will also be one of the first Instrmnt stockists in the world.

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    Limited 4 backers
    £

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  11. Reward no longer available

    Pledge £80 or more About $105

    EARLY BIRD OFFER

    Own one of the very first (numbered) Instrmnt watches at 50% off the retail price.

    You will receive a limited edition 01 model of your choice, engraved and numbered on the case-back. All customers will be contacted at the end of the funding period to specify a brushed silver, rose gold, or gunmetal finish and matching strap.

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    Reward no longer available 100 backers
    £

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Funding period

- (25 days)