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The Simplest, Brightest, & Most Intelligent Smart Bulb in the Universe!
The Simplest, Brightest, & Most Intelligent Smart Bulb in the Universe!
2,816 backers pledged $365,662 to help bring this project to life.

About

The New ilumi. A Better Smartbulb. project video thumbnail
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The New ilumi. A Better Smartbulb.

$365,662

2,816

Let your lighting be so much more than just light. Let it enhance your life, improve your sleep, complement your mood, ramp up your music and connect your whole home.

We’ve shipped tens of thousands of the original ilumi Smartbulbs since launching our first crowdfunding campaign in 2013, and have received amazing feedback from you, the ilumi nation. But we also saw an opportunity to make ilumi better and and we did. So, we’re coming back to the amazing crowd who gave ilumi that first spark to give you the best light bulb in the universe at an unbelievable price. It’s beautiful, powerful, simple, and comes with a steal of a price tag.

To go along with your new Smartbulbs, we are also completely revamping the ilumi app to make it even easier to achieve good lighting. The new app is designed to not only give you every color in the rainbow, but help you use it. So in addition to a beautiful new design, all new suggested lighting will help you try and choose exactly the right lighting for every room and every occasion. Have a look!

The new ilumi app redesign will be publicly available for download in the App Store & Google Play in November, 2015. In the meantime we'll continue to improve the classic ilumi app with a new release in August that will work with your new ilumi Smartbulbs. This August release will include new experiences like Shake & Effects plus great new ways to use your ilumi with other intelligent things through IFTTT and Works with Nest. 

Want more than one perk or multiples? Pick a base perk and add from there! You'll only need to add one shipping cost to your total pledge amount.

With the new ilumi, we wanted to make setup and control even simpler and better. We improved our patented Bluetooth SmartMesh wireless technology for more reliable control, extended the range of each bulb to cover all corners of your home, and make it easier to control a whole network of ilumi at once.

And with all your preferences and schedules stored inside each ilumi, you can still use your light switch like normal.

ilumi founders, Corey Egan and Swapnil Bora, had their light bulb moment back in 2011 while classmates at UT Dallas. In 2013, the two took their idea for better lighting to the crowd, and raised over $140,000 for the original ilumi Smartbulb. Then in April 2014, the two decided to test the waters of Shark Tank and convinced Mark Cuban to come on board as an investor.

Since launching our first Smartbulbs, we’ve had amazing feedback from customers. Overall, customers have loved the simplicity, ease, great brightness, and amazing experiences of ilumi. Right now, our original ilumi smartbulbs are being used in large corporate offices, music and movie studios, hotels & restaurants, and thousands of homes across the globe. 

Because of all the amazing feedback we received from customers, ilumi has received numerous awards and has been covered in publications like TechCrunch, Huffington Post, SlashGear, and more. ilumi was even named one of Entrepreneur Magazine's top 100 Most Brilliant Companies of 2015. 

Since launching the original ilumi Smartbulb, we also received a lot of feedback and ideas from you about how to make ilumi better. And we listened.

What we heard is that you wanted, a smaller sleeker design, more reliable connectivity and range, more features and ways to use your ilumi, integration with other platforms, a more intuitive app to control ilumi, and most importantly a more affordable cost. We heard you loud and clear, and our team has been working for over a year to make this new ilumi Smartbulb for you. 

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Risks and challenges

We know the difficulties of building a Smartbulb because we’ve done it before. We’ve learned some valuable lessons in delivering a successful crowdfunding project and more importantly delivering a great product.

Our team of engineers, designers, developers, and support have already spent months working on the new ilumi Smartbulb. We have gone through 30+ Board Revisions, multiple 3D printed parts, 3 levels of CNC Machined parts, tested the new ilumi Smartbulbs on dozens of devices and in various setups, and have passed all major safety and EMI/EMC certifications. We’ve done our best to mitigate any risk to putting ilumi in your hands and delivering an exceptional experience.

However, our promise to you is that as a member of the ilumi nation, we will be transparent, honest, and do whatever we can to ensure ilumi Smartbulbs are the best light bulbs you’ll ever have for years to come.

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Support

  1. Select this reward

    Pledge US$ 1 or more About US$ 1.00

    A massive thank you for supporting ilumi nation!
    You are awesome.

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    42 backers
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    Pledge $20 or more About $20

    LIGHT HEADED ILUMI T-SHIRT:
    Help rep the ilumi nation with this limited edition custom designed tee. Add $20 to any existing pledge for your Smartbulbs without any extra shipping.

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    2 backers
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  3. Reward no longer available

    Pledge $29 or more About $29

    EARLY BIRD A19 SINGLE:
    Backer only Special Price! This 60W equiv standard bulb will be perfect for your bedside lamp or floor lamp.
    Don't wait, only 500 available
    (MSRP $59.99)

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    Reward no longer available 500 backers
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  4. Reward no longer available

    Pledge $35 or more About $35

    EARLY BIRD BR30 SINGLE:
    Backer only Special Price! This 85W equiv flood light will be a welcome addition to your living room can, overhead, or track lighting
    Don't wait, only 500 available
    (MSRP $69.99)

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    Reward no longer available 150 backers
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  5. Select this reward

    Pledge $39 or more About $39

    KICKSTARTER SPECIAL - A19 SINGLE:
    A special price for our Kickstarter supporters! This 60W equiv standard bulb will be perfect for your bedside lamp or floor lamp.
    Don't wait, only 500 available
    (MSRP $59.99)

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    344 backers
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  6. Select this reward

    Pledge $45 or more About $45

    KICKSTARTER SPECIAL - BR30 SINGLE:
    This 85W equiv flood light will be a welcome addition to your living room can, overhead, or track lighting.
    (MSRP $69.99)

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    43 backers
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  7. Reward no longer available

    Pledge $59 or more About $59

    241 SPECIAL- A19:
    Backer only Special Price, 2 for the Price of 1, to celebrate reaching $241k! For just $59, you can get 2 new ilumi A19 Smartbulbs for the price of 1. Hurry, this is limited to the first 100 people only!
    (MSRP $119.98)

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    Reward no longer available 100 backers
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  8. Select this reward

    Pledge $69 or more About $69

    A19 TWO PACK:
    A special price on a pair of A19 ilumi Smarbtulbs for our Kickstarter supporters! These 60W equiv standard bulbs will be perfect for your bedside lamp or floor lamp.
    (MSRP $119.98)

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    155 backers
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  9. Select this reward

    Pledge $79 or more About $79

    BR30 TWO PACK:
    A special price on a pair of BR30 flood ilumi Smarbtulbs for our Kickstarter supporters! These 85W equiv flood light will be a welcome addition to your living room can, overhead, or track lighting.
    (MSRP $139.98)

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    30 backers
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  10. Reward no longer available

    Pledge $95 or more About $95

    EARLY BIRD COMBO:
    Deck out a room with two (2) A19 Smartbulbs and one (1) BR30 Flood Smartbulb and get a sweet deal!
    Don't wait, only 300 available
    (MSRP $189.97)

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    Reward no longer available 300 backers
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  11. Select this reward

    Pledge $109 or more About $109

    KICKSTARTER SPECIAL COMBO:
    Deck out a room with two (2) A19 Smartbulbs and one (1) BR30 Flood Smartbulb! At a special price for our Kickstarter supporters!
    (MSRP $189.97)

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    223 backers
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  12. Select this reward

    Pledge $139 or more About $139

    A19 ROOM PACK:
    Receive a set of Four (4) A19 Smartbulbs. These 60W equiv bulbs will be perfect for lighting up any room in the house where you use a regular bulb.
    (MSRP $239.96)

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    575 backers
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  13. Select this reward

    Pledge $159 or more About $159

    BR30 ROOM PACK:
    Receive Four (4) new ilumi BR30 Smartbulbs. These 85W equiv flood lights will transform your living room, kitchen, or man-cave and where you use can, overhead, or track lighting.
    (MSRP $279.96)

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    127 backers
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  14. Select this reward

    Pledge $349 or more About $349

    WHOLE HOME UPGRADE:
    Enhance and connect your whole home by receiving a combo pack of ten (10) ilumi Smartbulbs. This includes five (5) of each of the A19 and BR30 new ilumi Smartbulbs.
    (MSRP $649.90)

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    212 backers
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  15. Select this reward

    Pledge $1,999 or more About $1,999

    CUSTOM JOB:
    Pick your own color exterior finish for any ten (10) ilumi Smartbulbs. Our designers will work with you to make sure you get the exact color you want.
    We'll never do this again.

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  16. Select this reward

    Pledge US$ 5,000 or more About US$ 5,000

    ILUMINATI:
    Come spend a day with the ilumi team deep in the heart of Texas. We'll fly you and a friend to Dallas for a jam packed day where you'll assemble your own custom ilumi Smartbulbs, participate in a team brainstorm session, and we'll finish it off with great Texas BBQ and box seats to watch our favorite basketball team, the Dallas Mavericks.
    (Includes roundtrip airfare for two to Dallas from anywhere in the continental US.)

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Funding period

- (21 days)