We had very good news this morning, IFLOW gets a very good review on Broadcast television in Montreal / Canada. (In french).
We will keep you posted of all developments
The IFLOW Team
For people outside of Canada, you can the video here: http://youtu.be/hj0TJEPlKL0
Sorry for the bad quality, the only way i could show it is by recorded it from tv with my iphone5.
IFLOW: Stability In Motion
Do you film everything with your Smartphone, Compact or SLR camera? If so, this innovative new product is just for you. Created by a passionate team of image and video enthusiasts, the newly-launched IFLOW is the world’s first portable camera dolly. It stabilizes camera movements enabling a fluid, professional-quality shot, no matter where you want to film. Lightweight, powerful, and easy to use, IFLOW is designed for compact cameras, SLR cameras and Smartphones. You can use it at a downtown skatepark, on your next hiking trip, or in the studio! With IFLOW, you can put your creativity in motion, filming the movement wherever it moves you.
The origins of IFLOW
Almost two years ago, we found ourselves in Whistler, BC, on a backcountry ski trip with some fellow riders. We were having a blast and like many, we wanted to capture our experience on film but frustration quickly set in as we attempted to bring our shooting to a higher level. A jib and traditional dolly aren’t exactly backpack friendly. At that point, it dawned on us that we should design something that was. We quickly realized there were a lot of professional accessories that had not yet been made accessible to the public thus limiting video possibilities. Until now, most accessories were too heavy and bulky, restricting filming and making long shots impossible in spontaneous or solo filmmaking. IFLOW opens up a whole new range of video possibilities for all filmmakers.
“It’s a new age for the video, and we’re really excited about it. The first feature film shot entirely with a Smartphone was recently released on big screens across America. With the democratization of HD, high-performance devices are becoming more and more compact and portable. We noticed though, that there were still some professional equipment accessories that had not yet been made accessible, which really limited the possibilities of what you can do as far as video. Up until now, loads of accessories were still too heavy and bulky, which limited filming and made long shots impossible for any spontaneous or solo filmmaker. We designed IFLOW to open a range of new possibilities for the video for all kinds of filmmakers!
Olivier and Richard are the founders of Cliche, a firm accessory for the filmmaking industry. IFLOW is the result of a partnership between a creative photographer and an experienced manufacturing product specialist. Olivier is a freelance photographer and professional videographer. He has also been a partner in an advertising and marketing agency where he acted as a specialist providing input in the visual aspects of all the projects. When it comes to anything related to photo or video, Olivier is a passionate perfectionist. Richard has extensive experience in developing and manufacturing products. For nearly 20 years, he owned a manufacturing company made up of 60 employees. He was also the Vice-President of Operations for a large manufacturing company (225 employees) specializing in plastic injection products. A love of photography is the common thread between Olivier and him. The two are now branching out on their own to create an entirely new range of accessories for the filmmaking industry. Olivier and Richard’s approach is simple: design innovative and portable products to simplify the way filmmakers work.
IFLOW would sincerely thank you for your support. We will launch for April an exclusive kickstarter artist edition. Be among the first to embark on the IFLOW adventure! Get the "Artistl Edition", designed by street artist Astro.
Unique and ingenious
Inspired from an hair clip system, the IFLOW is a lightweight and compact camera clamp with a unique rolling system. It’s 8 inches long and weighs only 2 pounds. When it’s time to film, simply place your Smartphone or any device weighing up to 2 pounds in it. Then attach your IFLOW to any flat or circular surface around you. Within seconds you are ready to perform stable movement shots and precise time-lapse videos. So now you can follow a moving subject and get a professional finish to your shot.
We currently have working prototypes ready for production. We tested them for over 3 months and used them for the making of the video. It gives us the opportunity to adjust all the mechanical parts for most of the camera on the market. Between November 2nd and December 12th, we will be online on Kickstarter. If we accomplish our 50 000$ goal. We will proceed the manufacturing.
This Timelapse was made with the new Iphone 5 & Frameographer apps. Here is the recipe; Iphone 5 / AE/AF Lock, 347 frames at 10 frames per second assembly with Frameographer app and uploaded online with iphone directly.
Q. Can I use my own orbital head? / A. Of course, you can install any orbital head using a 1/4" insert.
Q. Do I add the shipping fee to the pledge amount or is it charged later?/ A. Please add the shipping fee to your pledge total.If you did not do so, click the "Back this Project" button again and it should take you to a screen where you can edit your original pledge amount to include the cost of shipping.
Q. Can my Smartphone be attached to IFLOW? / A. By making the "Smartphone Edition" pledge we will include a universal adapter adjustable to any Smartphone on the market.
Q. Can my compact camera be attached to IFLOW? / A. Absolutely! We recommend adding an orbital head.
Q. Can I use a DSLR camera? / A. Absolutely! We tested the IFLOW with a Canon EOS 5D MarkII equipped with a 17-40mm lens and 50mm F1.2 F4. However, we discourage the use of devices weighing more than 2 lbs (including the lens)
Q. Can the IFLOW be used to create time-lapses? / A. Absolutely. To ensure a fluid motion, we suggest marking the surface with equal intervals (of your choice) on which you'll start and move your IFLOW by following these guides.
Q. What are the dimensions of the product? / A. The IFLOW measurements are: L: 8 in - W: 4 in - H: 4 in or L : 20cm - W : 10cm - H : 10cm
Q. Is the travel bag included with my pledge? / A. Every $99 pledge or more will automatically include a travel bag, allowing you to transport your IFLOW wherever you want.
Q. What are the materials used for the design of IFLOW? / A. The core consists of PC-ABS material which is very sturdy and withholds even the most extreme temperatures (hot and/or cold). The wheels are polyurethane with a hardness of Grade 70A, which gives it the flexibility to absorb the inequalities on imperfect surfaces.
Q. Was the IFLOW used for the realization of the video? / A. The IFLOW was used for the entire video combined with an iPhone 4S and the Canon 5D MarkII.
Q. When will my order be shipped? / A. We expect to deliver all "Backers" during the month of April. You may refer to the above section titled "Milestone" which explains the various steps leading us to the said deadline.
Risks and challenges
First IFLOW step
Although we have succeeded in developing a prototype that exceeded our expectations - after an initial concept change, a multitude of adjustments and several prototypes - we understand that there are challenges ahead.
We will have to strike the right balance between sufficient tension to keep the IFLOW in place and minimal tension for user-friendliness. Defining the required tension cannot be done at the drawing board or on a prototype. It can only be done with the first production samples. We plan to use the first units, adjust the spring tension and ask some enthusiasts to test the products. Given our extensive manufacturing experience, we find this challenge stimulating. Once the correct tension is found, the manufacturer must ensure it is respected at all times - which leads to another challenge.
We will have to ensure that, from one unit to the next, all mechanical and dimensional parameters are identical; particularly, if we are greatly successful and sell IFLOW by the thousands. This is the most important challenge. Judging by our experience, it is possible to encounter difficulties in this area. We have already enlisted the assistance of someone who has monitored quality assurance for several manufacturers for over fifteen years. This person has helped us select the best manufacturer and will monitor quality control at the plant during production. We also intend to carry out random quality audits when units are delivered to our warehouse. Obviously, should any issue arise, we will verify every unit in the delivery. We will never ship an IFLOW that does not meet our standards. However, should there be any issues, we may not be able to meet the established deadlines.
Those, as far as we know, are the main challenges ahead; but, we must also point out all the challenges that will inevitably occur and that we have not considered. (From our perspective, dealing with these small problems is a part of the fun of launching a new project.) With this in mind, we plan on keeping you informed during every upcoming step. We pledge to communicate with you on a weekly basis and to provide photos, videos and much more to appease you since we know you are eager use your IFLOW!Learn about accountability on Kickstarter
- (40 days)