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Shindig is a social drink journal that learns your tastes and helps you discover new beers, wines and spirits. Let's drink explore. Read more

New York, NY Drinks
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Funded!

This project was successfully funded on May 23, 2014.

Shindig is a social drink journal that learns your tastes and helps you discover new beers, wines and spirits. Let's drink explore.

New York, NY Drinks
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About this project

  • Have you ever looked at a wine list and had no idea what to order?
  • Have you ever tasted a craft beer worth sharing?
  • Have you ever wanted to re-create an amazing cocktail? 

More than a year ago, Shindig set out to answer a small but universal question: what should I order to drink?

Helping drinkers answer this, we are creating a much larger community for drinkers, bartenders and brewmasters everywhere.

A community for all the world's drinkers

Shindig is a mobile community of drink explorers who keep track of what we drink, share recipes and recommend brands.  Shindig can help you:

  • Keep a handy, beautiful journal of all the drinks you try. 
  • Follow brewmasters, drink writers and friends to discover new drinks.
  • Learn more about what you're drinking, "tapping" the knowledge and taste of the Shindig community.
  • Keep a wish list of all the drinks you want to try.
  • Craving a Bloody Mary? See which nearby bars and restaurants serve that drink.

Why We Need Your Support

Drinking is supposed to bring friends together, but, with only an iOS app, half our friends have been left out in the cold. Too many apps say "Android coming soon" and it never comes. 

So we've teamed up with New York's premier Android development shop Touch Lab to bring Shindig to Android. We could have done a quick and easy iPhone port but we want to do it right. That's why we reached out to the best to build a beautiful, native version of Shindig designed specially for Android. They have worked with the Associated Press, Timehop and Kickstarter success story 1 Second Everyday. They are pros. And they are drink explorers so they want this as much as we do. 

To our knowledge this is the first app to turn to its iPhone community to help build an Android version. But it makes sense. The more the merrier for all of us. Let's make history together.

Rewards!!! Brewery Tours, Mason Jars, Private Chef Dinners. 

Besides that gooey feeling of helping build a community, we have a bunch of awesome perks:

$42 - High Quality Shindig T-Shirt
$42 - High Quality Shindig T-Shirt
$50 - Custom stone coasters with four photos of your choice.
$50 - Custom stone coasters with four photos of your choice.
$69 - set of six Shindig mason jars for summer cocktails.
$69 - set of six Shindig mason jars for summer cocktails.
$150 - Explore Ommegang Brewery, Cooperstown Distillery and Rustic Ridge Winery on a Cooperstown trolley tour.
$150 - Explore Ommegang Brewery, Cooperstown Distillery and Rustic Ridge Winery on a Cooperstown trolley tour.
$3000 - a private chef dinner for 12 friends.  We'll shut down an art gallery or restaurant just for you. Available in multiple cities. Photo by Elizabeth Daniels.
$3000 - a private chef dinner for 12 friends. We'll shut down an art gallery or restaurant just for you. Available in multiple cities. Photo by Elizabeth Daniels.

How does it work exactly?

From the start, we worked hard to keep Shindig simple. Most drink apps are tailored towards aficionados and make you fill out an IRS-like form every time you want to remember a drink. Not Shindig. 

(1) Snap a photo of your drink. (2) tag your drink from our database of 70,000 beers, wines and spirits. That's it! A few taps and you're done so you can get back to drinking. 

If you want, add an optional location and tasting note. You can even dress up your drink in a sombrero or bow tie. Drinking is supposed to be fun. 

Even better, everything is crowdsourced so our drink explorers are adding new drinks to our database everyday. 

Find a drink around you
Find a drink around you
Your drink journal
Your drink journal
Learn your tastes and explore new ones.
Learn your tastes and explore new ones.

Our development philosophy

 1. Keep it simple 

We looked at a lot of drinking apps. Most were overly complex and tailored towards aficionados. We wanted to keep ours simple, useful and fun. We want the value to be both persona and a by-product of the incredible community we have built. 

2. Build and ship fast

So far, we've shipped 19 versions of Shindig in 14 months. That's incredibly efficient for a small team. It's because we believe in rapidly iterating to create a better product that responds to our members. 

3. Listen to the community

We would be nothing without our community. That's why we are committed to talking to our drink explorers and building each new version with their feedback. Don't believe us? Harry's personal phone number is built into the app. Call him anytime with your booze-infused ideas. Trust us, his girlfriend doesn't mind. 

We believe this is more than a photo-sharing app. This is a movement. A pledge to step outside your comfort zones, support local brands and try something new. 

So join the club and raise a glass to everyday exploration. 

Help us spread the word 

                                      

Love and mojitos,

Team Shindig 

Nick, Meng and Harry
Nick, Meng and Harry

Risks and challenges

Building a mobile app is harder than it looks. Apps you love (like Instagram and Foursquare) have teams of dozens of engineers. We have one. Luckily, he is really good.

We see three main challenges for engineering the app moving forward:

1) Fast and reliable search - This is central to the Shindig experience. Making an app fast and accurate is a challenge. For example, let's say someone searches "Dog fish" instead of "Dogfish." Will Dogfish Head's 60 Minutes IPA still show up? As more drinks are added to our database, this will become more difficult. Big props to Google for making this look easy. We want to make this easy for you.

2) Keeping the data clean - We wanted Shindig to be community-driven from the start, allowing drinkers to add their own drink creations to our database. As we add more users, keeping the data accurate and accessible will be a challenge.

3) Offline - Dive bars and sports stadiums have crappy service, so we want drink explorers to be able to record their drinks even when they are off-line.

In addition, Android has very different design conventions than iOS. Building a beautiful Android experience will be a challenge, but our users deserve the effort.

With a community of drink explorers on our side, we can get this done. And you will have an even better time on Shindig.

Learn about accountability on Kickstarter

FAQ

  • No problem! Just give the combined amount of the two rewards.

    For example, if you want a Shindig pint glass ($25) and a set of custom stone coasters ($50), just pledge $75 and mention in the comments which rewards you want.

    Last updated:

Rewards

  • You selected
    Pledge $1 or more

    6 backers

    JOIN THE CLUB - You’re helping build a community, support local brands and encouraging the world to drink better. We'll keep you in the loop about the app's progress and events we're hosting in NYC.

    Estimated delivery:
  • You selected
    Pledge $5 or more

    8 backers

    BOTTLE OPENER - A Shindig bottle opener that fits in your wallet! This one will last forever.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $9 or more

    21 backers

    BADGE CLUB - Everyone will know you helped kickstart the Shindig community. We'll code a shiny Kickstarter banner for your in-app personal profile (iOS or Android). Wear it with pride.

    PLUS EARLY ACCESS - We're working with our friends from Touch Lab to design the Android app from the bottom-up. You will get early access so you cab help us build a better Shindig.

    Estimated delivery:
  • You selected
    Pledge $25 or more

    57 backers

    A SHINDIG PINT GLASS + BARTENDER DRINK RECIPE - A 16 oz Shindig mixing glass for beers or cocktails + we'll send you a Shindig coaster with a unique handwritten cocktail recipe, brewing tip or toast from a professional bartender in NYC. (+ badge club)

    Estimated delivery:
    Only ships to: United States
  • You selected
    Pledge $35 or more

    5 backers Limited (5 left of 10)

    SIGNED BOURBON - Drink explorer and NY writer Dane Huckelbridge signed some copies of his new book "Bourbon: A History of the American Sprit" just for Shindig backers.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $42 or more

    27 backers

    HIGH QUALITY SHINDIG T-SHIRT - These shirts are exclusive to backers. You will receive one very impressive Shindig T-Shirt and not the cheap, itchy kind. The perfect way to show you're a part of the Drink Explorers Club. (+ bartender recipe + badge club)

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $50 or more

    10 backers

    STONE COASTERS - Pick any four photos and we'll handmake custom stone coasters for you. Pick your favorite Shindig or Instagram photos. These heavy duty coasters will last a long time. (+ badge club)

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $69 or more

    8 backers

    SHINDIG MASON JARS - Set of 6 Shindig mason jars with daisy cut lids and straws. These last forever and are the perfect way to kick off summer drink exploring. (+ badge club)

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $150 or more

    49 backers Limited (1 left of 50)

    TROLLEY BREWERY CRAWL - A Cooperstown trolley will bring you on a day trip to remember. Tour Ommegang Brewery, Cooperstown Distillery and Rustic Ridge Winery in Cooperstown, NY. At night eat BBQ with the founders of Shindig. (+ Shindig T-Shirt and badge club).

    Estimated delivery:
  • You selected
    Pledge $290 or more

    13 backers Limited (7 left of 20)

    SPEAKEASY CRAWL - Explore 4 of the world's greatest secret cocktail bars on a day-long tour with the founders of Shindig right here in NYC. We know this scene better than anybody and will share our secrets on a memorable tour. Sorry, over 21 only. (+ Shindig T-Shirt and badge club)

    Estimated delivery:
  • You selected
    Pledge $1,280 or more

    1 backer

    PRIVATE CHEF DINNER - Beer, cocktail or wine-inspired private 5-course dinner cooked by an award-winning chef...at your home…for 8 friends! Split it with friends for a summer rooftop dinner to remember. Ingredients, shopping all included. (available in New York, Boston, San Francisco, Chicago, Los Angeles)

    Estimated delivery:
  • You selected
    Pledge $3,000 or more

    0 backers Limited (1 left of 1)

    WOW YOU ARE INCREDIBLE - We'll snag an art gallery, a rooftop garden or shut down a restaurant in your city for an extra special private chef dinner. We'll set up a pop-up shop private dinner just for you and your 12 friends. Ingredients, shopping all included. (available in New York, Boston, San Francisco, Los Angeles)

    Estimated delivery:

Funding period

- (30 days)