1.0 THE INTRODUCTION
We all like hip flasks; besides being an iconic way of taking your favorite beverage with you while on the go, they are personal to us and special whether we’re giving it as a gift or receiving one. However, we felt hip flasks are too familiar and almost boring, so we took the liberty to reinvent it and make it a desirable accessory instead of a functional one. We knew exactly what we had to do; give it a cool design and have it produced in the purest possible material – Titanium.
2.0 HOW IT ALL STARTED
While hiking in the glorious English countryside with friends on a cold winter’s afternoon, I pulled out my stainless steel hip flask for a heart-warming beverage. To my disappointment, the whiskey had acquired a faint metallic taste which completely put me off. At that very moment, I started to wonder about a better way to preserve the taste of my beverage for longer periods. It wasn't until several weeks later through research that I discovered the solution was Titanium.
I searched the market for suitable products but I was not prepared to pay the $170 price tag of the leading brand. It was then that it became clear that I had to design and manufacture my own version in order to offer it at a more affordable price to all. This was immediately followed with a fairly lengthy design and development process!
3.0 WHY TITANIUM FLASK?
Titanium is a superior quality metal to stainless steel. It is also lightweight and with highly inert properties. The resulting benefits of this inert metal are: anti-corrosive, non-allergenic to nearly all people and absence of metallic taste or odor. These properties make it most compatible with fine beverages and will not alter the taste like other metals will. HIPP Titanium Flask is not only light enough for outdoor pursuits where every ounce counts, it also looks so good it will impress even the hard-to-please design enthusiast.
4.0 PRODUCT FEATURES
• Food grade GR1 Titanium throughout – even the lid is made from solid Titanium!
• Silicone sleeve for protecting the surfaces, improved grip and which also doubles as a credit card holder. Will comfortably fit your cash, credit card and ID on a night out in town
• For the outdoors lover, the looped neoprene jacket is provided for comfortable handling when out in freezing weather. Also doubles as a convenient carrier hooked to a backpack when used with the supplied Titanium hook
• Supplied with a plastic funnel for filling
• Fits comfortably in any pocket or tucked away in a suit jacket
5.0 DESIGN AND DEVELOPMENT PROCESS
We wanted HIPP to be perfect taking 2 years to complete the design and development. We needed to ensure we were completely satisfied with the final design and with every iteration came improvements until the final perfect version which we’re sure you will love as much as we do. The final design comes in two convenient sizes perfectly sized for your back pockets, handbags and backpacks. With ergonomics a priority, HIPP features a triangular profile, which makes it comfortable in your trousers and feels firm and solid in your hand. Titanium is a very strong, rugged material that will withstand abuse, resistant to denting, marking therefore making it the ideal material for backpacking, hiking and outdoors use. We chose a bead blasted finish to provide a matte surface that’s resistant to marking and fingerprints.
6.0 THE HIPP PACKAGE
As part of our determination to make HIPP different and special for you, we decided to give you the complete solution, so we added few extras. The cool colored silicon sleeve adds a touch of color, something to lift a dull dreary day perhaps or just to keep your fingers warm against the metal on a cold winter’s day. Our silicone sleeve doubles as money or credit card wallet as well and the neoprene jacket which any fan of the great outdoors will appreciate as it helps keep their favorite beverage within reach when they need it the most. We even include a plastic funnel for easy filling. Now, there’s no excuse not to take your favorite scotch with you!
7.0 WHERE WE ARE NOW?
We have invested our own money in the 2-year long design and development of HIPP and all products featured in our photographs are of the final product. At this point we have completed all engineering drawings and we have sourced a reputable manufacturer who specializes in the fabrication of Titanium. Tooling for production costs a lot and this is where you, our backers come in; to help move this idea off the ground. By successfully funding the project, we will be able to pay for tooling and meet the minimal manufacturing quota.
8.0 WHO IS BEHIND HIPP TITANIUM?
Hi,I'm Andrea Alli, a graduate of Electronics Engineering and self-made designer. My experience in the last 7 years spans product design, engineering, manufacturing, distribution and marketing. My background in object forms and materials especially metals gave me the opportunity to redesign the hip flask in Titanium. I'm in charge of manufacturing management and fulfillment of rewards.
Hello I am Bojan Smiljanic, second member of the Hipp Team. My experience is in product design and development where I have worked for over 10 years as a freelancer. I’m very experienced in product develop processes as I have a very sound understanding of manufacturing challenges that follow consumer product design. I will be running and managing this project. You can check my portfolio at smiljanicbojan.com
10.0 PROJECT DEVELOPMENT TIMELINE
We say a big Thank You to all our backers as we simply couldn't do this without you!
Risks and challenges
Titanium is a challenging material to fabricate. However, we feel confident at this time that our manufacturers have mastered the processes to produce the quality we will be happy with. Throughout the development process of HIPP, we trialed different manufacturing processes and finally settled for the optimal process. We will keep you updated every step of the way with our progress and inform you of any changes necessary to our plans.
Although our manufacturing will be monitored and overseen throughout by our own reliable team working with the factory, we plan to personally visit the factory during manufacturing to keep an eye on progress and ensure strict quality processes are adhered to.
As a seasoned manufacturer with experience in various manufacturing processes and with a keen interest in quality assurance, we are committed to a quality delivery and nothing less will do.
- (60 days)