Project image
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$8,011
pledged of $10,000pledged of $10,000 goal
160
backers
Funding Canceled
Funding for this project was canceled by the project creator on Oct 2 2015
Treasure LabsBy Treasure Labs
First created
Treasure LabsBy Treasure Labs
First created
$8,011
pledged of $10,000pledged of $10,000 goal
160
backers
Funding Canceled
Funding for this project was canceled by the project creator on Oct 2 2015

About

The Treasure Brand is all making products of quality. 

More information about our new funky lifestyle brand and the products we create can be found here: Treasure. If we produce it, you can be sure it is of the highest quality. Be on the lookout for our upcoming line of comfy apparel with our funky designs. Everyone has their favorite t-shirt, tank top, jersey, hoodie etc... we want to be that piece of clothing you adore. If you want to be notified about product releases please add your email here

Every device should have a Magical Sticky Wipe.

The Skinny

Microfiber is known to be the best dry optical surface cleaner, but when was the last time you actually had a microfiber cloth on-hand when you needed it? Probably never. This is why we created Magical Sticky Wipes. They are all about having an amazingly convenient anti-microbial cleaner on-hand at all times. They adhere to the back of your device so you always have one, when you need one. When it’s time to clean, you simply peel off, wipe clean, then re-stick for repeated use. It can take abuse and last a very long time. If it starts to look worn or dirty overtime, a little soapy water will instantly rejuvenate the premium magical microfiber and proprietary adhesive sides so it will be as good as new. Magical Sticky Wipes are 100% washable, reusable, restickable and made to last. 

Device hygiene is as important as washing hands because everything you touch throughout the day comes right back to your device. Touch a door, grab a grocery cart, exchange money, shake a hand - it's all coming back to you via your touch screen. Mobile devices don't just collect bacteria from all the things we touch, they breed it. Germs thrive in warm and dark spaces so imagine what's going on when you store your warm germ ridden battery-powered device in your pant pocket or handbag after usage. 

Solving two issues at once: disinfect and clean.

A mind blowing adhesive.

The restickable adhesive is extraordinarily strong, but it peels off easier than a decal when its time to disinfect and clean your device. Our proprietary adhesive and quality microfiber are engineered to work together so do not try this with knock-offs unless you don't mind watching your tablet fall and smash to the ground. 

 A most convenient solution.

Magical Sticky Wipes are the ideal solution because they are always with you when you them and convenience is half the battle.  Scroll down to learn about Olly & Remy.

Made with 90% Science. 10% Magic. 

Once the oil-ridden microbes are lifted from the surface, our safe- eco-friendly antimicrobial finish will start to cripple and destroy the bacterial colonies. Magical Sticky Wipes do not need to be washed every time you clean your device. Overtime, if it starts looking dirty. A little soapy water will rejuvenate the fabric and adhesive sides like the day you first opened it. They are engineered to be long-lasting. 

Thin as a Dime. Amazingly efficient. 

A lot of science and engineering went into this product in order to achieve efficacy. The microfiber and adhesive sides needed to be be fined tuned to work together. The shape, size, thickness and quality of the microfiber and adhesive is what makes this product magical.  

Stick and Store on your device or case. 

Magical Sticky wipes are all about convenience and quality. Our restickable adhesive is engineered to stick to all devices and most cases.  We say most, because their our thousands of cases on the market and it's impossible to test all. Check out the FAQ page for more info. They also make for great laptop decals and they serve a purpose.  

 Beats all microfibers and cotton fibers.

Magical Sticky Wipes are nothing like those run-of-the-mill microfiber cloths you get free with your eye glasses. Cotton based fibers just push dirt particles around.  If you are guilty of cleaning your device with your t-shirt or paper towels look closely at your screen and you will notice a bunch tiny scratches wearing down you oleophobic glass screen. 

Meet our Funky Lifestyle Characters

Olly & Remy are the flagship characters of the Treasure Funky Lifestyle Brand. These two fun loving characters never take themselves too seriously. They spread good vibes, fortune, and prosperity to people of all ages and devices of all sizes.  From their unisex names to sexually ambiguous looks, everything they stand for is open for interpretation. You decide what they mean to you.  Their Belly Icons are designed to reflect varying interests, personality or nothing at all.  Olly rocks a smirk and Remy is the jolly one. They are illustrated to pique curiosity and designed with broad appeal in-mind. They will adapt along with the ever-changing popular culture as we build a long lasting community around these two non-gender specific lifestyle characters. 

A quality product needs quality packaging.

A considerable amount of time has been spent on the custom packaging because we wanted the packaging to not only standout but be functional. Hundreds of package prototypes were designed in-house and all were scrapped, but one. Here's how the sample was made. Have a look at all the work that went into making the Magical Sticky Wipe retail packaging. Packaging is subject to change. 

Combo Packs

Each combo package comes with two Magical Sticky Wipes of different colors, sizes and designs. We will ask the backers which ones they like the most and the popular ones will raise to the top.  Although one size is intended for a smartphone and the other size if for a tablet, either size will get the job done no matter what device you are using. Sizes are subject to change.

What's next...

Now that the product has been optimized to achieve efficacy we want to get this into as many hands as possible. To do this, cost-effective mass production needs to be set-up to deliver a quality product at a very attractive price-point. We are working hard to shorten the supply chain to further reduce the 'landed costs.' The plan is to use Air-Freight throughout the supply chain because Sea Freight is extremely slow and unpredictable. A big chunk of the raised funds will be going into hitting minimum production run, supply chain logistics and air-freight.

Choosing your combo sets. We will be showing alternative designs soon. 

You will pick your Set(s) at the end of the campaign.  Below you will see the current sets. Once you pledge you are apart of this project. Your suggestions for Belly Icons™ and designs is appreciated.  

 Hacking the supply chain to deliver on time.

As a new product creator you don't have much leverage when dealing with supply chain partners. The overall economics of first-run production tends to improve when the volume increases, but until this happens costs are higher than you would think. Because we wanted to create a quality product and packaging, Magical Sticky Wipes are not cheap to produce, package, assemble and ship for distribution. The biggest unavoidable cost is air-freight, logistics, shipping and fulfillment. 

The Timeline: Where we have been and where are going.  

2014 (COMPLETED)

  • Funky Lifestyle Characters OLLY & REMY designed.
  • Magical Sticky Wipes v1 completed. Tested.
  • Went back to the drawing board.
  • Revise materials, cutting techniques, increased efficacy. 
  • Paid for laser cut molds and color calibrations. 

2014  (COMPLETED)

  • Retail Packaging is designed
  • Designed 100’s of packaging concepts.
  • Tested various paperboard, PVC, Velcro fasteners. 
  • Printed various color combinations and finishes.

2015 (COMPLETED)

  • Improved design, functionality and durability to ensure product lives up to name. 
  • Final sample production run completed. 
  • Revised retail packaging for quality branding. 

Kickstarter Campaign Begins [Late Aug 2015]

  • Yay! 

Kickstarter Campaign Ends [OCT 2015]

  • Wait for ~14 days for funds to hit our bank account (minus Kickstarters 5% fee, Stripes payment processing fee of 3% + $0.20 per pledge.)
  • Backer surveys sent to backers for details and shipping addresses. 
  • Pay our Product Manufacturer, production starts. 
  • Pay our Packaging Manufacturer, production starts. 
  • Pay our freight supply chain carriers.
  • Select Fulfillment Provider. 

Reward Fulfillment [EARLY TO MID DEC 2015]

  • Product & Packaging received in the USA.
  • Shipping Starts.

Product Disclaimer

Do not adhere to devices or cases with finishes that could easily discolor, chip or peel. Surface factors such as smoothness, surface energy, removal of contaminants is important to proper bonding. Product is treated with a non-toxic antimicrobial finish that has been tested for antibacterial activity, efficacy and durability on unwashed and washed textiles in accordance with ISO: 20743. Treasure Lifestyle LLC. makes no direct or implied claims to protecting consumer health.

Risks and challenges

As you can see by the Timeline, a considerable amount of time and money has been spent to date to get this project to where it needs to be. Many of the challenges have been worked out over the last year. It was a difficult and tedious process but the goal was to de-risk what we could control so backers would feel confident. Our manufacturers have provided expected lead times and we are using Air Freight rather Sea Freight to speed up the supply chain for all the materials. However, problems can occur and we will rework shipping logistics as needed.

Our biggest fear is having unhappy backers, complaints and frustrating comments on the campaign page. This would keep us up at night because we truly want backers to love the product and adore this new funky lifestyle brand.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support

  1. Reward no longer available

    Pledge $11 or more About $11

    EARLY BIRD SPECIAL

    ★★ 1 Combo Pack ★★

    ☆1 Combo Pack = 2 Magical Sticky Wipes.
    ☆Sizes: 1 Smartphone & 1 Tablet.

    You will select the Set you want during the campaign survey.

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    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 74 backers
    $
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  2. Reward no longer available

    Pledge $11 or more About $11

    NEW EARLY BIRD SPECIAL II

    ★★ 1 Combo Pack ★★

    ☆1 Combo Pack = 2 Magical Sticky Wipes.
    ☆Sizes: 1 Smartphone & 1 Tablet.

    You will select the Set you want during the campaign survey.

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    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 39 backers
    $
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  3. Select this reward

    Pledge $13 or more About $13

    ★★ 1 Combo Pack ★★

    FYI: Once people see how they work, they will want one for their device. This means you will most likely be giving one away. If you need extras on-hand go with Reward #3 or higher. Perfect stocking stuffer or Hanukkah gift.

    ☆1 Combo Pack = 2 Magical Sticky Wipes.
    ☆Sizes: 1 Smartphone & 1 Tablet.

    You will select the Sets you want during the campaign survey.

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    Estimated delivery
    Ships to Anywhere in the world
    12 backers
    $
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  4. Select this reward

    Pledge $26 or more About $26

    ★★ 2 Combo Packs ★★

    WHY YOU NEED 2 PACKS: Because somebody you know will be pissed that you didn't get them a pack. FYI: Once people see how how they work, they will want their own. Perfect stocking stuffers or little Hanukkah gifts.

    ☆2 Combo Packs = 4 Magical Sticky Wipes.
    ☆Sizes: 2 Smartphone & 2 Tablet.

    You will select the Sets you want during the campaign survey.

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    Ships to Anywhere in the world
    20 backers
    $
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  5. Select this reward

    Pledge $39 or more About $39

    ★★ 3 Combo Packs ★★

    WHY YOU NEED 3 PACKS: Because you know you have friends or family who expect you to stick one on their device after you show them off. Perfect stocking stuffers or little Hanukkah gifts

    ☆3 Combo Packs = 6 Magical Sticky Wipes.
    ☆Sizes: 3 Smartphone & 3 Tablet.

    You will select the Sets you want during the campaign survey.

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    Ships to Anywhere in the world
    2 backers
    $
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  6. Select this reward

    Pledge $52 or more About $52

    ★★ 4 COMBO PACKS ★★

    WHY YOU NEED 4 PACKS: Because you either have a family, several devices, or you're the type of person who loves giving unique gifts. Perfect stocking stuffer or Hanukkah gift.

    ☆4 Combo Packs = 8 Magical Sticky Wipes.
    ☆Sizes: 4 Smartphone & 4 Tablet.

    You will select the Sets you want during the campaign survey.

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    Ships to Anywhere in the world
    3 backers
    $
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  7. Select this reward

    Pledge $65 or more About $65

    ★★ 5 COMBO PACKS ★★

    WHY YOU NEED 5 PACKS: Because you have many devices and, or love making people smile with unique and handy gifts. Perfect for stocking stuffers or little Hanukkah gifts.

    ☆5 Combo Packs = 10 Magical Sticky Wipes.
    ☆Sizes: 5 Smartphone & 5 Tablet.

    You will select the Sets you want during the campaign survey.

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    Ships to Anywhere in the world
    8 backers
    $
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  8. Reward no longer available

    Pledge $2,400 or more About $2,400

    ★ The Little Distributor ★
    We intend to whole sale and work with the best. This option is for the business minded mobile accessory professional who sells various to various Big Retail Stores or unique gifts. Whomever purchases please message us first.

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    Ships to Only United States
    Reward no longer available 1 backer
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Funding period

- (36 days)