Share this project

Done

Share this project

Done
Hey! Cafe Dreams to open Greenway Roastery
Hey! Cafe Dreams to open Greenway Roastery
185 backers pledged $20,721 to help bring this project to life.

About

HEY Coffee Co. project video thumbnail
Replay with sound
Play with
sound

$20,721

185

HEY Coffee Co.

It has been an honor and privilege to have the support from neighbors and longtime friends of Hey! Cafe for nearly 10 years. Now, we wish to open a new roastery, coffee cafe, and community space in the Heart of New Orleans.

Let us share with you a story:

When the uniquely friendly but financially troubled gathering place, Magazine Perks, closed in 2009; there was a short moment of uncertainty among friends, neighbors, and employees of what would become of the spirited little cafe at Magazine and Napoleon.

We said YES to Destiny and Hey! Cafe was born.

Our favorite place!
Our favorite place!

When we got a start, our friends and neighbors helped us so greatly. You helped us fix things, you shared laughs with us, you designed our travel cups with doodles and drawings, you even helped name us. The list goes on and on! You supported us in every way, and somehow we have all made Hey! Cafe work. We did it.

Then We Started Roasting!

We began roasting in a drafty shed on Annunciation St. in a roaster no larger than a toaster. Pleased with the quality of fresh, meticulously roasted coffee, we moved production to the back of Hey! Cafe with an upgrade to a larger (but still really small!) 2 kilo roaster in 2014. This enabled us to roast all of the coffee for Hey! Cafe while expanding our access to exceptional farms with incredible coffees. After a lot of hard work, word got out about this fresh-roasted phenomenon, and we started sharing our newfound joy with business neighbors. Before we knew it, we were roasting coffee for over twenty of the most revered coffee destinations in the City! 

With growing support from the local business community and farming partners ready to share more of their craft with New Orleans; we need to grow. Our 2 kilo roaster is exhuasted, and we need more space! Larger and larger shipments of raw coffee are needed to stabilize our inventory and work more directly with farmers. Our loving, passionate, and talented team is ready to take this next step in sourcing and serving the best. Maybe even someday, we'll go to origin!

A New Roastery and Cafe serving the Lafitte Corridor

We found the perfect spot in the heart of New Orleans to house our dreams in the former Tulane Industrial Laundry building Adjacent to the new Lafitte Greenway bike and pedestrian path. It's the perfect blend of industrial warehouse for our production side and a cozy hospitality area to serve our guests. It has a spectacular view of the native meadow planting area outside our window. BONUS!!

Amazing view of bikeway and native meadow planting area!
Amazing view of bikeway and native meadow planting area!
We're almost ready to go!
We're almost ready to go!
The view outside the shop!
The view outside the shop!
HEY Coffee Co. - Packaging
HEY Coffee Co. - Packaging
New Diedrich IR-12 Roaster
New Diedrich IR-12 Roaster

What we have:

  • New Diedrich IR-12 Roaster (badass)
  • Amazing location on the Lafitte Greenway bikeway
  • New  HEY Coffee Co. bags! ...Fancy!
  • Sweet telethon vid

We're at the finish line, and we need help with some of our final costs:

  • Last phase of buildout
  • Fixtures, furnishings, equipment
  • Permission to operate (including a beer and wine license, fingers crossed!)

Thanks to all of you who have supported us over the years, and thanks for becoming a member of HEY Coffee Co. With your help, we can make this place amazing!

------------------------------------------------

Hey! Cafe was founded by homegrown New Orleanians in 2009 and has built a supportive neighborhood community. The company emphasizes welcomeness, service, and hospitality; creating a great place for employees and customers. The business is an active participant in the coffee, music, and art communities of New Orleans. Today, Hey! Cafe is one of the most recognized and admired names in coffee roasting locally and beyond. They were  praised as the best coffee shop in Louisiana by online magazine, Mental Floss, 3 years in a row. Hey! Cafe has repeatedly spearheaded conservation efforts, been leaders in local green initiatives, and supports local bicycle events and advocacy groups. Hey! Cafe looks forward to serving the linear community along the Lafitte Greenway.

Risks and challenges

The city's new guidelines in place to increase stormwater management on the properties of new builds and renovations have further delayed this project by almost a year, forcing us to pay back a significant chunk of our business loan! Now, we're struggling to manage cashflow at this crucial time, and we need you!

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge $10 or more About $10

    HEY Coffee Co. Sticker - Die Cut

    Impress your friends, show your love for HEY. Imagine the possibilities of a HEY speech bubble logo sticker!

    Less
    Estimated delivery
    Ships to Only United States
    10 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Select this reward

    Pledge $25 or more About $25

    12 oz HEY Coffee Co. - Coffee

    1 bag of fresh, meticulously roasted coffee from our new Diedrich IR-12 roaster

    Less
    Estimated delivery
    Ships to Only United States
    26 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge $25 or more About $25

    HEY Tote Bag

    Tote bag screen printed with Hey! Cafe logo

    Less
    Estimated delivery
    Ships to Only United States
    12 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge $35 or more About $35

    HEY Coffee Co. - Shirt

    New design for HEY Coffee Co. 100% cotton, high quality screen print.

    Less
    Estimated delivery
    Ships to Only United States
    20 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge $35 or more About $35

    HEY "Mighty Mug" Travel Cup

    The perfect travel mug for any and all occasions, hot or cold. Double wall vacuum insulated stainless steel.

    Less
    Estimated delivery
    Ships to Only United States
    Limited 24 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge $50 or more About $50

    HEY Coffee Co. - Gift Card

    Gift card good at both HEY Coffee Co. & Hey! Cafe locations as well as online

    Less
    Estimated delivery
    Ships to Only United States
    6 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge $70 or more About $70

    2 Bags of Coffee + Shirt or Mug

    Two - 12 oz bags of fresh roasted coffee + your choice of HEY shirt or mug

    Less
    Estimated delivery
    Ships to Only United States
    Limited 16 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Select this reward

    Pledge $80 or more About $80

    4 Bag Sample Pack

    Four 12oz bags of fresh roasted HEY coffee delivered to your door all at once. Enjoy on your own or share with friends!

    Less
    Estimated delivery
    Ships to Only United States
    6 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  9. Select this reward

    Pledge $100 or more About $100

    HEY Coffee Co. - Gift Card

    Gift card good at both HEY Coffee Co. & Hey! Cafe locations as well as online

    Less
    Estimated delivery
    Ships to Only United States
    7 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  10. Select this reward

    Pledge $125 or more About $125

    Coffee Cupping + 3 Bags

    Expand your palate and knowledge of coffee with the staff at HEY Coffee Co. We will set aside a whole morning or afternoon to answer any and all coffee questions you may have. Learn about the roast process and the complexities and intricacies of our craft. Comes with 3 bags of fresh roasted coffee.

    Less
    Estimated delivery
    Limited 5 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  11. Select this reward

    Pledge $125 or more About $125

    HEY Coffee Subscription Level 1

    (6 total deliveries) 12oz bag of coffee, choose, every week or every other week - comes with HEY Coffee Co. shirt

    Less
    Estimated delivery
    Ships to Only United States
    13 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  12. Select this reward

    Pledge $150 or more About $150

    HEY Coffee Co - Gift Card

    Gift card good for HEY Coffee Co. & / or Hey! Cafe locations.

    Less
    Estimated delivery
    Ships to Only United States
    2 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  13. Select this reward

    Pledge $250 or more About $250

    HEY Tribute Mug & Appreciation Pack

    Your name (or nick name, business, or organization) screen printed onto a mug that will be used in our shops. Designed by our artist in residence Tommy L. Comes with HEY Appreciation pack: (one of these mugs, 3 bags of coffee, HEY Shirt, & HEY tote bag & stickers) Thank you for being an ambassador of HEY Coffee Co.

    Less
    Estimated delivery
    Ships to Only United States
    Limited 7 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  14. Select this reward

    Pledge $300 or more About $300

    HEY Coffee Subscription Level 2

    (14 total deliveries) 12oz bag of coffee every week or other week, your choice - comes with HEY shirt. Name or nickname is included on the Tribute Mug & you will receive a Tribute Mug.

    Less
    Estimated delivery
    Ships to Only United States
    3 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  15. Select this reward

    Pledge $350 or more About $350

    Original HEY Drawing w/ sample pack

    Own a piece of HEY history. An original drawing from our very own artist in residence Tommy L. + sample kit (four 12oz bags of coffee with various roasts) + Hey tote bag. Name or nickname is included on the Tribute Mug & you will receive a Tribute Mug.

    Less
    Estimated delivery
    Ships to Only United States
    Limited 3 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  16. Select this reward

    Pledge $550 or more About $550

    HEY Coffee Subscription Level 3

    (26 total deliveries) 12 oz bag of coffee every week or every other week - comes with HEY shirt. Name or nickname is included on the Tribute Mug & you will receive a Tribute Mug.

    Less
    Estimated delivery
    Ships to Only United States
    2 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  17. Reward no longer available

    Pledge $750 or more About $750

    YOUR FACE ON THE TRIBUTE MUG

    Pledge at the $750 level to get your stylishly illustrated face stylishly printed durably on dozens of beautiful high-quality mugs to be distributed to our beautiful kickstarter backers and used in our locations. We can't WAIT to serve coffee in a mug with your face on it! You will also receive an additional tribute mug (a gift for mom?) and 2 bags of our favorite coffees to test it out. ONLY ONE WILL BE THIS LUCKY!!!

    Less
    Estimated delivery
    Ships to Only United States
    Reward no longer available 1 backer
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  18. Select this reward

    Pledge $1,000 or more About $1,000

    FUTURE COFFEE - 1 cup a day for 1 year

    An honor of the highest revere, with FUTURE COFFEE you are eligible for one coffee or espresso drink of your choice every day 1 entire year at EITHER location! AND we can all be best, BEST friends. And this gets a beautiful TRIBUTE MUG with YOUR NAME ON IT!!! The future looks gooooooood!

    Less
    Estimated delivery
    1 backer
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (30 days)